Costa Crociere
Piazza Piccapietra 48,
Genova, 16121,
Italy
Genova, 16121,
Italy
39 010 54831
Leisure and Hospitality
Costa Crociere Technographics
Costa Crociere Technographics, Software Purchases, AI and Digital Transformation Initiatives
Discover the latest software purchases and digital transformation initiatives being undertaken by Costa Crociere and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 19000 Costa Crociere employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that Costa Crociere has purchased the following applications: Adobe Experience Manager for Digital Asset Management in 2019, Adobe Experience Cloud for Customer Experience in 2021, Akamai mPulse for Application Performance Management in 2017 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems Costa Crociere is running and its propensity to invest more and deepen its relationship with Adobe Systems , Fanplayr , Akamai or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing Costa Crociere revenues, which have grown to $5.52 billion in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Costa Crociere intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
Costa Crociere Tech Stack and Enterprise Applications
Costa Crociere Content Management
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Adobe Systems | Legacy | Adobe Experience Manager | Digital Asset Management | Content Management | n/a | 2019 | 2019 |
In 2019, Costa Crociere implemented Adobe Experience Manager. Costa Crociere uses Adobe Experience Manager as its Digital Asset Management platform to manage and deliver digital assets on the corporate website and to support customer facing content operations. The deployment centers on Adobe Experience Manager for web asset delivery and centralized management of creative files and marketing media.
The implementation emphasizes a centralized asset repository, metadata taxonomy, automated rendition generation, tagging and search, and publishing workflows to drive web content updates. Configuration and operational scope align Digital Asset Management capabilities with marketing and digital content teams, incorporating asset lifecycle governance, approval workflows, and role based access controls for corporate and regional content owners. Adobe Experience Manager is referenced as the primary Digital Asset Management solution for Costa Crociere website content management.
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Costa Crociere CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Adobe Systems | Legacy | Adobe Experience Cloud | Customer Experience | CRM | n/a | 2021 | 2021 |
In 2021, Costa Crociere implemented Adobe Experience Cloud on its public website to support digital customer interactions and content delivery. Adobe Experience Cloud serves as the Customer Experience platform for web content, visitor engagement, and digital campaign support across the companys consumer-facing channels.
The deployment emphasized web content management, personalization and analytics capabilities within Adobe Experience Cloud, with configuration focused on templated content models, rule-based personalization logic and analytics instrumentation for behavioral measurement. Functional workflows reflect typical Customer Experience usage, including editorial approval pipelines, content localization and targeted audience segmentation for marketing and customer engagement teams.
Operational coverage is centered on Costa Crociere's corporate website and associated digital touchpoints, with the platform used by digital marketing, e-commerce and communications teams in Italy. The implementation aligns Adobe Experience Cloud with day to day web publishing and campaign orchestration responsibilities, providing a single environment for content authorship and experience testing.
Governance was structured around centralized editorial workflows and role based publishing controls, enabling crossfunctional coordination between marketing operations and site editors. The configuration reinforces consistent brand presentation and localized content management, while supporting ongoing iteration of on site experiences through the Adobe Experience Cloud tooling.
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Data Management Platform | CRM |
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2020 | 2020 |
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Marketing Analytics | CRM |
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2020 | 2020 |
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Marketing Analytics | CRM |
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2020 | 2020 |
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Marketing Automation | CRM |
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2017 | 2017 |
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Tag Management | CRM |
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2021 | 2021 |
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Costa Crociere ITSM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Akamai | Legacy | Akamai mPulse | Application Performance Management | ITSM | n/a | 2017 | 2017 |
In 2017, Costa Crociere deployed Akamai mPulse on its public website to provide continuous front end performance instrumentation. Akamai mPulse is used as an Application Performance Management solution to capture real user performance signals directly from browsers across the company web estate.
The implementation centers on client side instrumentation, using Akamai mPulse browser beacons to collect page timing, resource timing, and user session traces along with device and network metadata. Configuration focuses on front end monitoring and diagnostics, aligning capture of timing metrics and session context with web page templates and customer journey pages.
Operationally the Akamai mPulse deployment is scoped to the corporate website and feeds performance telemetry to digital, web operations, and engineering stakeholders for monitoring and issue triage. Governance emphasizes ongoing front end measurement, dashboarding, and incident investigation workflows to surface browser level performance regressions and support site reliability activities.
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Costa Crociere PaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Transactional Email | PaaS |
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2021 | 2021 |
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Costa Crociere IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Content Delivery Network | IaaS |
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2014 | 2014 |
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Content Delivery Network | IaaS |
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2018 | 2018 |
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Costa Crociere CyberSecurity
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Endpoint Detection and Response (EDR) | CyberSecurity |
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2018 | 2018 |
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IT Decision Makers and Key Stakeholders at Costa Crociere
| First Name | Last Name | Title | Function | Department | Phone | |
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| No data found | ||||||
Apps Being Evaluated by Costa Crociere Executives
APPS RUN THE WORLD tracks software evaluation trends across 2 million companies worldwide, including buyer insights from Costa Crociere IT executives and key decision makers. As part of ARTW Buyer Intent and technographics insights, these findings provide useful visibility into the Costa Crociere digital transformation priorities and AI adoption trends.
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FAQ - APPS RUN THE WORLD Costa Crociere Technographics
Costa Crociere is a Leisure and Hospitality organization based in Italy,
with around 19000 employees and annual revenues of $5.52 billion.
Costa Crociere operates a diverse technology stack with applications such as
Adobe Experience Manager, Adobe Experience Cloud and Akamai mPulse,
covering areas like Digital Asset Management, Customer Experience and Application Performance Management.
Costa Crociere has invested in cloud applications and AI-driven platforms to optimize efficiency and growth,
collaborating with vendors such as Adobe Systems and Akamai.
Costa Crociere recently adopted applications including
Adobe Experience Cloud in 2021, Adobe Launch in 2021 and Amazon SES in 2021,
highlighting its ongoing modernization strategy.
APPS RUN THE WORLD maintains an up-to-date database of Costa Crociere’s key decision makers and IT executives,
available to Premium subscribers.
Our research team continuously updates Costa Crociere’s profile with verified software purchases,
vendor relationships, and digital initiatives identified from public and proprietary sources.
Subscribe to APPS RUN THE WORLD to access the complete Costa Crociere technographics profile,
including detailed breakdowns by category, vendor, and IT decision makers.