The Fresh Food Group
3200 Research Forest Drive, Suite A5,
The Woodlands, 77381, TX,
United States
The Woodlands, 77381, TX,
United States
1 281-453-3300
Consumer Packaged Goods
The Fresh Food Group Technographics
The Fresh Food Group Technographics, Software Purchases, AI and Digital Transformation Initiatives
Discover the latest software purchases and digital transformation initiatives being undertaken by The Fresh Food Group and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 350 The Fresh Food Group employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that The Fresh Food Group has purchased the following applications: Microsoft Dynamics 365 Business Central for ERP Financial in 2019, Microsoft 365 for Collaboration in 2021, Ultra Logistics TMS for Transportation Management in 2019 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems The Fresh Food Group is running and its propensity to invest more and deepen its relationship with Microsoft , Ultra Logistics , GoDaddy or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing The Fresh Food Group revenues, which have grown to $40.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for The Fresh Food Group intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
The Fresh Food Group Tech Stack and Enterprise Applications
The Fresh Food Group ERP
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Microsoft | Legacy | Microsoft Dynamics 365 Business Central | ERP Financial | ERP | n/a | 2019 | 2019 |
In 2019, Country Fresh implemented Microsoft Dynamics 365 Business Central to centralize accounting and financial operations under an ERP Financial program. The deployment targeted the finance organization at the 350 employee consumer packaged goods company, establishing a single system of record for core ledger and transactional finance workflows.
Configuration focused on core financial modules typical of ERP Financial deployments, including general ledger structures, accounts receivable and accounts payable processing, bank reconciliation, fixed asset accounting, and financial reporting. The implementation also incorporated month-end and year-end close workflows, recurring journal automation, and invoice approval workflows to standardize accounting cycle activities.
Operational scope covered accounting and finance functions and extended collaborative workflows with procurement and operations to improve cross-departmental handoffs, consistent with the Accounting Manager role that produced weekly AR and AP position reports and supervised daily accounting activities. Microsoft Dynamics 365 Business Central served as the operational backbone for transaction processing, close management, and internal financial reporting across the company.
Governance changes emphasized strengthening department controls and documented procedures, reallocating supervisory responsibilities, and formalizing task delegation and staff training to ensure timely completion of month-end and year-end tasks. Process standardization and system-driven controls were positioned to increase accuracy and efficiency in routine accounting operations.
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The Fresh Food Group Collaboration
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Microsoft | Legacy | Microsoft 365 | Collaboration | Collaboration | n/a | 2021 | 2021 |
In 2021, Country Fresh implemented Microsoft 365 as its Collaboration platform. Microsoft 365 is deployed as a cloud hosted productivity and collaboration suite for the company and is referenced as being used on their public website.
Configuration focused on core Microsoft 365 capabilities, including Exchange Online for corporate email, Microsoft Teams for meetings and chat, SharePoint Online and OneDrive for document management, and the Office productivity apps for authoring and coauthoring. These modules were provisioned to enable synchronous collaboration, centralized content storage, version control, and shared editing workflows.
The deployment covers Country Fresh's 350 employee organization in the United States and supports business functions such as corporate communications, operations, and administrative workflows. Using Microsoft 365 on their website indicates the suite is both an internal collaboration backbone and part of externally visible content or contact workflows, aligning Country Fresh Microsoft 365 Collaboration capabilities with internal productivity needs.
Governance emphasis is on tenant level access controls, role based permissions, document retention and sharing policies to manage content lifecycle and compliance. Rollout and user provisioning followed standard cloud tenant administration patterns for Microsoft 365, with staged policy enforcement and user enablement to align operational practices with the Collaboration platform.
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The Fresh Food Group SCM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Ultra Logistics | Legacy | Ultra Logistics TMS | Transportation Management | SCM | n/a | 2019 | 2020 |
In 2019, Country Fresh implemented Ultra Logistics TMS to manage transportation workflows across its fresh-cut production network. Ultra Logistics TMS, categorized as Transportation Management, was deployed to standardize dispatching and improve shipment visibility across Country Fresh operations in the United States and Canada.
The engagement used the core TMS and optimization modules identified in the vendor announcement, with configuration work focused on centralized dispatch scheduling, route optimization, and automated shipment visibility capabilities. Configuration emphasized outbound process automation to reduce manual touch points in dispatch and operational planning for perishable product flows.
Deployment scope covered multiple fresh-cut production facilities across the U.S. and Canada and centered on logistics and operations functions responsible for North American fresh-food distribution. Operational coverage emphasized real-time shipment visibility and optimized routing to support short delivery windows typical of fresh produce distribution.
Governance and rollout were organized around operations-led configuration and staged implementation across sites to enforce standardized dispatch practices and reduce manual outbound processes. The engagement prioritized module-based optimization and operational readiness for logistics teams rather than broader corporate functions.
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The Fresh Food Group IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Application Hosting and Computing Services | IaaS |
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2013 | 2013 |
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Application Hosting and Computing Services | IaaS |
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2021 | 2021 |
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IT Decision Makers and Key Stakeholders at The Fresh Food Group
| First Name | Last Name | Title | Function | Department | Phone | |
|---|---|---|---|---|---|---|
|
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CEO | CXO | Finance | |
|
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Accountanting Manager | Manager | Finance | |
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Accounts Receivable Team Lead | Manager | Finance | |
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Apps Being Evaluated by The Fresh Food Group Executives
APPS RUN THE WORLD tracks software evaluation trends across 2 million companies worldwide, including buyer insights from The Fresh Food Group IT executives and key decision makers. As part of ARTW Buyer Intent and technographics insights, these findings provide useful visibility into the The Fresh Food Group digital transformation priorities and AI adoption trends.
| Date | Company | Status | Vendor | Product | Category | Market |
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| No data found | ||||||
FAQ - APPS RUN THE WORLD The Fresh Food Group Technographics
The Fresh Food Group is a Consumer Packaged Goods organization based in United States,
with around 350 employees and annual revenues of $40.0 million.
The Fresh Food Group operates a diverse technology stack with applications such as
Microsoft Dynamics 365 Business Central, Microsoft 365 and Ultra Logistics TMS,
covering areas like ERP Financial, Collaboration and Transportation Management.
The Fresh Food Group has invested in cloud applications and AI-driven platforms to optimize efficiency and growth,
collaborating with vendors such as Microsoft and Ultra Logistics.
The Fresh Food Group recently adopted applications including
Microsoft 365 in 2021, Google Cloud Platform (GCP) in 2021 and Microsoft Dynamics 365 Business Central in 2019,
highlighting its ongoing modernization strategy.
APPS RUN THE WORLD maintains an up-to-date database of The Fresh Food Group’s key decision makers and IT executives,
available to Premium subscribers.
Our research team continuously updates The Fresh Food Group’s profile with verified software purchases,
vendor relationships, and digital initiatives identified from public and proprietary sources.
Subscribe to APPS RUN THE WORLD to access the complete The Fresh Food Group technographics profile,
including detailed breakdowns by category, vendor, and IT decision makers.