Dallas Zoo
650 S. R. L. Thornton Freeway,
Dallas, 75203, TX,
United States
Dallas, 75203, TX,
United States
1 469-554-7500
Leisure and Hospitality
Dallas Zoo Technographics
Dallas Zoo Technographics, Software Purchases, AI and Digital Transformation Initiatives
Discover the latest software purchases and digital transformation initiatives being undertaken by Dallas Zoo and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 300 Dallas Zoo employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that Dallas Zoo has purchased the following applications: Sage 300 ERP (formerly Accpac) for ERP Financial in 2018, Microsoft Power BI for Analytics and BI in 2016, Microsoft 365 for Collaboration in 2018 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems Dallas Zoo is running and its propensity to invest more and deepen its relationship with Sage , Microsoft , Tessitura or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing Dallas Zoo revenues, which have grown to $35.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Dallas Zoo intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
Dallas Zoo Tech Stack and Enterprise Applications
Dallas Zoo ERP
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Sage | Legacy | Sage 300 ERP (formerly Accpac) | ERP Financial | ERP | n/a | 2018 | 2018 |
In 2018, Dallas Zoo implemented Sage 300 ERP (formerly Accpac) as its ERP Financial platform to centralize revenue accounting and core financial controls across both Zoo and Society operations. The deployment positioned Sage 300 ERP as the authoritative system for general ledger posting, revenue recording, and month end financial close activities for the institution.
The implementation focused on configuring Sage 300 ERP modules aligned to revenue accounting workflows, including general ledger configuration, fixed assets management and depreciation processing, cash management, and recurring journal entry automation for accruals, deferrals, and allocations. Functional capabilities implemented include revenue reconciliation processes, preparation of G L reconciliations, monthly sales tax return processing, and support for external audit procedures within Sage 300 ERP.
Integrations were established between Sage 300 ERP and front line revenue sources, notably Tessitura POS software and the Glory RBG 300 Cash Recycler, plus routine ingestion of credit card statements and bank statements to ensure recorded daily revenue in Sage 300 ERP correlated to daily bank deposits. Operational coverage extended to the Cash Office, the Revenue Accounting Manager role, the Controller and CFO, and other Zoo staff responsible for daily revenue capture and reporting across both Zoo and Society legal entities.
Governance and process changes implemented alongside Sage 300 ERP emphasized standardized reconciliation cadence, documented procedures to support program execution, and operational ownership for the Cash Office including personnel management and oversight of day to day cash handling productivity and accuracy. The configuration and procedural controls embedded in Sage 300 ERP supported month end close activities, fixed asset accounting, sales tax reporting, and assistance with annual external audit processes.
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Dallas Zoo Analytics and BI
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Microsoft | Legacy | Microsoft Power BI | Analytics and BI | Analytics and BI | n/a | 2016 | 2018 |
In 2016 Dallas Zoo implemented Microsoft Power BI for Analytics and BI. The deployment was built on a Microsoft SQL Server 2016 based data warehouse hosted on Microsoft Azure, which synchronizes RFID data daily and links to five other data sources to provision inputs for Power BI analysis and reporting services running in Azure.
The Microsoft Power BI implementation provides cloud hosted reporting and dashboarding capabilities, with dashboards delivered to PCs, tablets, and Apple watches to support handlers working in exhibits, proposed visitor information kiosks, and remote access for staff such as Scott. The RFID system had been enhanced in 2015 with components of the Microsoft cloud, with financial support from the UTD Venture Development Center and technical expertise from US Medical IT, supplying the primary telemetry feed consumed by Microsoft Power BI.
Operational scope covers animal care and visitor engagement business functions, with daily ETL orchestration into the SQL Server 2016 data warehouse and Azure based Power BI services to enable role based visualization and operational awareness. Governance and operational controls focus on scheduled data synchronization and centralized cloud reporting, with integrations explicitly limited to the RFID feed and the five other stated data sources feeding the Analytics and BI environment.
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Dallas Zoo Collaboration
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Microsoft | Legacy | Microsoft 365 | Collaboration | Collaboration | n/a | 2018 | 2018 |
In 2018, Dallas Zoo implemented Microsoft 365 as a Collaboration platform. Microsoft 365 is positioned to support internal communications and document management across the organization, establishing a common platform for staff productivity and content sharing.
The deployment leverages core Microsoft 365 capabilities, including Exchange Online for email, SharePoint Online for intranet and document libraries, OneDrive for personal file storage, Microsoft Teams for team communication, and the Office application suite for content creation. Microsoft 365 was configured to provide centralized document collaboration, shared calendars, and team chat and meeting workflows consistent with Collaboration category practices.
Public evidence on the Dallas Zoo website indicates Microsoft 365 services are present alongside the institution’s web assets, suggesting some web-facing content or embedding uses Microsoft 365 resources. Operational coverage targets the zoo’s 300 employees, supporting business functions such as internal communications, marketing content operations, and back-office administration.
Administration and governance emphasize centralized tenant management, user provisioning, and role-based access controls to align collaboration policies with organizational needs. The Microsoft 365 implementation for Dallas Zoo frames the product as the primary Collaboration platform for staff productivity and content governance.
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Dallas Zoo CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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CRM | CRM |
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2018 | 2018 |
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Customer Experience | CRM |
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2020 | 2020 |
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Digital Advertising Platform | CRM |
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2015 | 2015 |
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Digital Advertising Platform | CRM |
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2022 | 2022 |
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Dallas Zoo PaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Transactional Email | PaaS |
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2021 | 2021 |
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Dallas Zoo IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Application Hosting and Computing Services | IaaS |
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2019 | 2019 |
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Application Hosting and Computing Services | IaaS |
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2014 | 2014 |
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Application Hosting and Computing Services | IaaS |
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2019 | 2019 |
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Content Delivery Network | IaaS |
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2019 | 2019 |
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Content Delivery Network | IaaS |
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2019 | 2019 |
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IT Decision Makers and Key Stakeholders at Dallas Zoo
| First Name | Last Name | Title | Function | Department | Phone | |
|---|---|---|---|---|---|---|
|
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Animal Behavior Research Coordinator | Manager | R&D | |
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Chief Financial Officer/VP of Business Administration | CXO | Finance | |
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Senior Director of IT, Purchasing and Warehouse Operations | Director | IT | |
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Apps Being Evaluated by Dallas Zoo Executives
APPS RUN THE WORLD tracks software evaluation trends across 2 million companies worldwide, including buyer insights from Dallas Zoo IT executives and key decision makers. As part of ARTW Buyer Intent and technographics insights, these findings provide useful visibility into the Dallas Zoo digital transformation priorities and AI adoption trends.
| Date | Company | Status | Vendor | Product | Category | Market |
|---|---|---|---|---|---|---|
| No data found | ||||||
FAQ - APPS RUN THE WORLD Dallas Zoo Technographics
Dallas Zoo is a Leisure and Hospitality organization based in United States,
with around 300 employees and annual revenues of $35.0 million.
Dallas Zoo operates a diverse technology stack with applications such as
Sage 300 ERP (formerly Accpac), Microsoft Power BI and Microsoft 365,
covering areas like ERP Financial, Analytics and BI and Collaboration.
Dallas Zoo has invested in cloud applications and AI-driven platforms to optimize efficiency and growth,
collaborating with vendors such as Sage and Microsoft.
Dallas Zoo recently adopted applications including
Adform in 2022, Amazon SES in 2021 and Hotjar in 2020,
highlighting its ongoing modernization strategy.
APPS RUN THE WORLD maintains an up-to-date database of Dallas Zoo’s key decision makers and IT executives,
available to Premium subscribers.
Our research team continuously updates Dallas Zoo’s profile with verified software purchases,
vendor relationships, and digital initiatives identified from public and proprietary sources.
Subscribe to APPS RUN THE WORLD to access the complete Dallas Zoo technographics profile,
including detailed breakdowns by category, vendor, and IT decision makers.