Bath, BA1 2JB,
United Kingdom
DenGro Technographics
Discover the latest software purchases and digital transformation initiatives being undertaken by DenGro and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 20 DenGro employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that DenGro has purchased the following applications: vAuto Provision for Dealership Management in 2024, Google Workspace (Formerly Google G-Suite) for Collaboration in 2016, DenGro for CRM in 2017 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems DenGro is running and its propensity to invest more and deepen its relationship with Cox Automotive , Google , Salesforce or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing DenGro revenues, which have grown to $2.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for DenGro intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
ERP Services and Operations
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Cox Automotive | Legacy | vAuto Provision | Dealership Management | ERP Services and Operations | n/a | 2024 | 2024 |
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Collaboration
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Legacy | Google Workspace (Formerly Google G-Suite) | Collaboration | Collaboration | n/a | 2016 | 2016 |
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Collaboration | Collaboration |
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2022 | 2022 |
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CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| DenGro | Legacy | DenGro | CRM | CRM | n/a | 2017 | 2017 |
In 2017, DenGro implemented DenGro as its CRM, embedding the application on its public website to capture inbound leads and client inquiries. The deployment uses web-based capture forms feeding a centralized contact database to support client relationship management and sales pipeline activities, positioning DenGro the application as the primary CRM for the company’s commercial workflow.
The implementation concentrates on core CRM capabilities typical for a small professional services firm, including contact and account management, lead capture from site forms, opportunity tracking, activity logging, and task scheduling, scaled for a 20-employee organization. User roles and access controls were configured for sales and delivery teams to provide governance and enforce operational workflow, with record-level permissions and activity audit trails tying customer-facing web capture directly into internal client records for sales, engagement, and service coordination.
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Customer Support | CRM |
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2017 | 2017 |
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Marketing Automation | CRM |
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2021 | 2021 |
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Marketing Automation | CRM |
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2019 | 2019 |
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Marketing Automation | CRM |
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2018 | 2018 |
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Tag Management | CRM |
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2016 | 2016 |
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PaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Transactional Email | PaaS |
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2016 | 2016 |
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IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Application Hosting and Computing Services | IaaS |
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2017 | 2017 |
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Application Hosting and Computing Services | IaaS |
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2017 | 2017 |
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Application Hosting and Computing Services | IaaS |
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2022 | 2022 |
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Content Delivery Network | IaaS |
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2018 | 2018 |
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Content Delivery Network | IaaS |
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2023 | 2023 |
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| First Name | Last Name | Title | Function | Department | Phone | |
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