Dermaclinic Technographics
Dermaclinic Technographics, Software Purchases, AI and Digital Transformation Initiatives
Discover the latest software purchases and digital transformation initiatives being undertaken by Dermaclinic and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 28 Dermaclinic employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that Dermaclinic has purchased the following applications: Salonized for Reservation and Booking Management in 2018, Microsoft 365 for Collaboration in 2021, Hotjar for Customer Experience in 2016 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems Dermaclinic is running and its propensity to invest more and deepen its relationship with Salonized , Microsoft , Contentsquare or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing Dermaclinic revenues, which have grown to $1.7 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Dermaclinic intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
Dermaclinic Tech Stack and Enterprise Applications
Dermaclinic ERP Services and Operations
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Salonized | Legacy | Salonized | Reservation and Booking Management | ERP Services and Operations | n/a | 2018 | 2018 |
In 2018, Dermaclinic implemented Salonized as its Reservation and Booking Management solution. Salonized is used on the Dermaclinic website to provide a web-based booking interface, delivering online appointment scheduling and client self-service through the Salonized application.
The implementation centered on configuring Salonized modules for service catalog management, staff calendars, appointment slot rules, and client records, with the Salonized online booking widget embedded into the Dermaclinic website to capture bookings directly into the system. Operational scope focuses on clinic front-desk and clinical staff scheduling, influencing appointment operations and client management workflows, and governance was established around appointment types, cancellation and rescheduling rules, and staff availability controls.
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Dermaclinic Collaboration
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Microsoft | Legacy | Microsoft 365 | Collaboration | Collaboration | n/a | 2021 | 2021 |
In 2021, Dermaclinic deployed Microsoft 365 as its Collaboration platform. The deployment is referenced on the Dermaclinic website, indicating active tenant-level Microsoft 365 services linked to the clinic's public web presence and digital touchpoints. The implementation covers a small healthcare practice with 28 employees, designed to support both clinical and administrative staff communications and coordination.
The Microsoft 365 configuration for Collaboration likely centers on Exchange Online for business email, Microsoft Teams for real-time communication and meetings, SharePoint and OneDrive for document management and secure file sharing, and Azure Active Directory for identity and access controls. These functional modules align with common Collaboration workflows for appointment coordination, patient administration, and internal staff coordination. The presence of Microsoft 365 on the website suggests integration between tenant services and customer-facing processes, with tenant governance and access policies used to control staff permissions and secure patient-related information.
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Dermaclinic CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Contentsquare | Legacy | Hotjar | Customer Experience | CRM | n/a | 2016 | 2016 |
In 2016 Dermaclinic, a 28-person healthcare provider in the Netherlands, deployed Hotjar on its public website. Hotjar was introduced to support Customer Experience workstreams by capturing on-site user behavior and qualitative feedback for web property optimization.
The deployment of Hotjar focused on standard behavioral modules, configured to capture session recordings, aggregate heatmaps, conversion funnel analysis, and on-page feedback and survey widgets. Implementation emphasized browser-based instrumentation and event tagging to surface click, scroll, and form interaction patterns that are typical inputs for Customer Experience analytics.
Operational ownership was kept within the web and marketing functions, with the tool instrumented across patient-facing pages including contact and booking flows. Governance centered on routine review cycles where recorded sessions and heatmaps informed UX and content adjustments, establishing Hotjar as the primary on-site behavioral analytics tool for Dermaclinic.
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Customer Support | CRM |
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2022 | 2022 |
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Dermaclinic PaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Transactional Email | PaaS |
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2017 | 2017 |
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Dermaclinic IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Application Hosting and Computing Services | IaaS |
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2017 | 2017 |
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Application Hosting and Computing Services | IaaS |
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2021 | 2021 |
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IT Decision Makers and Key Stakeholders at Dermaclinic
| First Name | Last Name | Title | Function | Department | Phone | |
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Apps Being Evaluated by Dermaclinic Executives
| Date | Company | Status | Vendor | Product | Category | Market |
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