Digita Technographics
Digita Technographics, Software Purchases, AI and Digital Transformation Initiatives
Discover the latest software purchases and digital transformation initiatives being undertaken by Digita and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 5 Digita employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that Digita has purchased the following applications: Retta, formerly Realia for Real Estate Property Management in 2021, Microsoft 365 for Collaboration in 2018, Hotjar for Customer Experience in 2020 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems Digita is running and its propensity to invest more and deepen its relationship with Retta Group , Microsoft , Contentsquare or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing Digita revenues, which have grown to $1.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Digita intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
Digita Tech Stack and Enterprise Applications
Digita ERP Services and Operations
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Retta Group | Legacy | Retta, formerly Realia | Real Estate Property Management | ERP Services and Operations | n/a | 2021 | 2021 |
In 2021, Digita announced a cooperation with Retta, formerly Realia, to extend mobile connectivity and site management capabilities into properties managed through Retta's Real Estate Property Management application. The collaboration is a Finland-based technical and infrastructure integration enabling Digita to offer base-station location management services on Retta-managed properties.
The work centered on aligning property asset records and site metadata inside the Real Estate Property Management environment with telecom site planning workflows. Retta, formerly Realia, was used to centralize rooftop and site asset information, lease and access details, and technical constraints, enabling systematic capture of location attributes and site suitability data for base-station placement.
Integrations were focused on exchanging site information and operational permissions between Retta and Digita's base-station location management processes, supporting field survey coordination, site access scheduling, and technical feasibility assessments. Operational coverage targeted properties under Retta's management across Finland, bringing property management, facilities operations, and telecom planning functions into a coordinated workflow.
Governance established a cooperative operating model to coordinate approvals and on-site work, with property lifecycle workflows adjusted to incorporate telecom siting and permitting steps. The stated outcomes included improved mobile and 5G connectivity for properties under Retta’s management and an expanded set of service offerings available to Retta customers.
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Digita Collaboration
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Microsoft | Legacy | Microsoft 365 | Collaboration | Collaboration | n/a | 2018 | 2018 |
In 2018, Digita implemented Microsoft 365 for Collaboration. The 5-person communications company uses Microsoft 365 on their website and has provisioned it as the primary cloud collaboration platform for corporate communications and internal content workflows.
Deployment is based on a cloud-hosted Microsoft 365 tenant delivering core Collaboration capabilities, with Exchange Online for corporate email, SharePoint Online for document libraries, and Microsoft Teams for messaging and meetings. Identity and access are administered through Azure Active Directory within the Microsoft 365 environment, enabling centralized account provisioning and single sign-on for users. Operational coverage targets internal communications, administrative functions, and content collaboration across the organization, with tenant-level configuration and administrative controls applied to manage access, sharing, and data governance within the Microsoft 365 environment.
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Digita CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Contentsquare | Legacy | Hotjar | Customer Experience | CRM | n/a | 2020 | 2020 |
In 2020, Digita deployed Hotjar on its public website as part of its Customer Experience capabilities. The Hotjar implementation leverages a client side tracking snippet to capture session replays, heatmaps, and on page feedback, aligning with common Customer Experience workflows for behavioral analytics and qualitative user feedback collection.
Deployment is scoped to Digita's corporate website and is maintained within web operations and communications processes, with collected data used to inform UX and content decisions. Hotjar is configured at the page level to surface interaction signals without altering backend systems, providing Digita a lightweight Customer Experience instrumentation layer tied to its online presence.
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Customer Support | CRM |
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2020 | 2020 |
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Marketing Analytics | CRM |
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2009 | 2009 |
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Marketing Automation | CRM |
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2021 | 2021 |
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Marketing Automation | CRM |
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2021 | 2021 |
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Digita EPM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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EPM | EPM |
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2022 | 2023 |
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Digita IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Content Delivery Network | IaaS |
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2021 | 2021 |
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IT Decision Makers and Key Stakeholders at Digita
| First Name | Last Name | Title | Function | Department | Phone | |
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Apps Being Evaluated by Digita Executives
| Date | Company | Status | Vendor | Product | Category | Market |
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