Digital Alchemy (Singapore) Pte Ltd
c/o WeWork, 30 Prinsep Street, #06-01,
Singapore, 79907,
Singapore
Singapore, 79907,
Singapore
65 6838 0601
Professional Services
Digital Alchemy (Singapore) Pte Ltd Technographics
Digital Alchemy (Singapore) Pte Ltd Technographics, Software Purchases, AI and Digital Transformation Initiatives
Discover the latest software purchases and digital transformation initiatives being undertaken by Digital Alchemy (Singapore) Pte Ltd and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 250 Digital Alchemy (Singapore) Pte Ltd employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that Digital Alchemy (Singapore) Pte Ltd has purchased the following applications: Xero for ERP Financial in 2015, Zendesk Chat for Chatbots and Conversational AI in 2018, Google Workspace (Formerly Google G-Suite) for Collaboration in 2018 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems Digital Alchemy (Singapore) Pte Ltd is running and its propensity to invest more and deepen its relationship with Xero , Zendesk , Google or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing Digital Alchemy (Singapore) Pte Ltd revenues, which have grown to $30.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Digital Alchemy (Singapore) Pte Ltd intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
Digital Alchemy (Singapore) Pte Ltd Tech Stack and Enterprise Applications
Digital Alchemy (Singapore) Pte Ltd ERP
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Xero | MYOB AccountRight | Xero | ERP Financial | ERP | n/a | 2015 | 2015 |
In 2015, Digital Alchemy (Singapore) Pte Ltd migrated its core accounting to Xero, implementing Xero as its ERP Financial application. The engagement explicitly replaced MYOB AccountRight and concentrated on transferring company ledgers, opening balances, and transactional history into the new online accounting system.
The work description documented extraction of transactional data from MYOB AccountRight, chart of accounts mapping, cleansing of historical entries, and import of opening balances into Xero. Configuration focused on the Xero general ledger, supplier and customer modules, bank reconciliation workflows, and reconciliation rules that align with ERP Financial functionality. Reconciliations were a stated part of the migration, with reconciliation data migrated and validated as part of the cutover sequence.
Operational coverage targeted the finance and accounting function within the Singapore organization, with rollout activities directed at accounting users and billing staff. User roles and permissions were configured in Xero to support segregation of duties and finance control points. The migration included reconciliation checkpoints and balance validation steps to ensure transactional integrity after go live.
Governance centered on a staged cutover plan, documented reconciliation signoffs, and a structured validation of imported transactional history prior to live bookkeeping. The implementation narrative positions Xero as the central ERP Financial platform supporting continuous online accounting and reconciliations for Digital Alchemy.
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Digital Alchemy (Singapore) Pte Ltd AI-Powered Application
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Zendesk | Legacy | Zendesk Chat | Chatbots and Conversational AI | AI-Powered Application | n/a | 2018 | 2018 |
In 2018, Digital Alchemy (Singapore) Pte Ltd implemented Zendesk Chat on its website, deploying a customer-facing conversational channel within the Chatbots and Conversational AI category. The implementation placed Zendesk Chat as the embedded web chat interface across public site pages to capture visitor inquiries and enable real-time text interactions with the company.
Zendesk Chat was configured to deliver live messaging, queue-based agent routing, and scripted quick replies to support customer service and business development workflows, with administrative controls for agent assignment and availability. Operational ownership is held by client services and business development teams at Digital Alchemy, who use the chat capability to triage inbound inquiries and escalate conversations to internal specialists as required.
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Digital Alchemy (Singapore) Pte Ltd Collaboration
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Legacy | Google Workspace (Formerly Google G-Suite) | Collaboration | Collaboration | n/a | 2018 | 2018 |
In 2018, Digital Alchemy (Singapore) Pte Ltd implemented Google Workspace (Formerly Google G-Suite) to standardize core Collaboration capabilities across the organization. The deployment established Google Workspace as the primary platform for corporate email, calendar scheduling, document co-authoring, and real-time meetings within the Singapore operations.
Google Workspace (Formerly Google G-Suite) was configured to leverage standard Collaboration modules including Gmail, Google Drive and Shared drives, Google Docs and Sheets for document collaboration, Google Calendar for scheduling, and Google Meet for virtual meetings. Administration and access control were managed through the Google Admin console and Google Identity tooling for user provisioning, group management, and device policy enforcement.
The company website indicates operational use of Google Workspace for public-facing contact points and hosted collaboration assets, which implies the platform supports both client-facing communication and internal knowledge management. Business functions impacted include professional services delivery, client engagement, sales coordination, and marketing, all using Collaboration workflows for document sharing and synchronous communication.
Governance practices align with typical Google Workspace deployments, with centralized domain management, administrative role separation, policy-driven sharing controls, and retention settings administered from the Admin console. Rollout activities focused on user onboarding, mailbox and drive provisioning, and standardizing shared drive structures to support consulting project collaboration and internal process workflows.
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Digital Alchemy (Singapore) Pte Ltd CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Customer Support | CRM |
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2020 | 2020 |
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Marketing Automation | CRM |
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2018 | 2018 |
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Marketing Automation | CRM |
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2021 | 2021 |
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Marketing Automation | CRM |
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2021 | 2021 |
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Digital Alchemy (Singapore) Pte Ltd IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Application Hosting and Computing Services | IaaS |
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2018 | 2018 |
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Content Delivery Network | IaaS |
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2018 | 2018 |
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IT Decision Makers and Key Stakeholders at Digital Alchemy (Singapore) Pte Ltd
| First Name | Last Name | Title | Function | Department | Phone | |
|---|---|---|---|---|---|---|
| No data found | ||||||
Apps Being Evaluated by Digital Alchemy (Singapore) Pte Ltd Executives
APPS RUN THE WORLD tracks software evaluation trends across 2 million companies worldwide, including buyer insights from Digital Alchemy (Singapore) Pte Ltd IT executives and key decision makers. As part of ARTW Buyer Intent and technographics insights, these findings provide useful visibility into the Digital Alchemy (Singapore) Pte Ltd digital transformation priorities and AI adoption trends.
| Date | Company | Status | Vendor | Product | Category | Market |
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FAQ - APPS RUN THE WORLD Digital Alchemy (Singapore) Pte Ltd Technographics
Digital Alchemy (Singapore) Pte Ltd is a Professional Services organization based in Singapore,
with around 250 employees and annual revenues of $30.0 million.
Digital Alchemy (Singapore) Pte Ltd operates a diverse technology stack with applications such as
Xero, Zendesk Chat and Google Workspace (Formerly Google G-Suite),
covering areas like ERP Financial, Chatbots and Conversational AI and Collaboration.
Digital Alchemy (Singapore) Pte Ltd has invested in cloud applications and AI-driven platforms to optimize efficiency and growth,
collaborating with vendors such as Xero, Zendesk and Google.
Digital Alchemy (Singapore) Pte Ltd recently adopted applications including
Hubspot Marketing Automation in 2021, Convertlab in 2021 and Zendesk Service in 2020,
highlighting its ongoing modernization strategy.
APPS RUN THE WORLD maintains an up-to-date database of Digital Alchemy (Singapore) Pte Ltd’s key decision makers and IT executives,
available to Premium subscribers.
Our research team continuously updates Digital Alchemy (Singapore) Pte Ltd’s profile with verified software purchases,
vendor relationships, and digital initiatives identified from public and proprietary sources.
Subscribe to APPS RUN THE WORLD to access the complete Digital Alchemy (Singapore) Pte Ltd technographics profile,
including detailed breakdowns by category, vendor, and IT decision makers.