Dimotiki Epicheirisi Ydrefsis & Apochetefsis Trikalon Technographics
Discover the latest software purchases and digital transformation initiatives being undertaken by Dimotiki Epicheirisi Ydrefsis & Apochetefsis Trikalon and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 76 Dimotiki Epicheirisi Ydrefsis & Apochetefsis Trikalon employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that Dimotiki Epicheirisi Ydrefsis & Apochetefsis Trikalon has purchased the following applications: Routee for Marketing Automation in 2022, Rackspace Cloud for Application Hosting and Computing Services in 2014 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems Dimotiki Epicheirisi Ydrefsis & Apochetefsis Trikalon is running and its propensity to invest more and deepen its relationship with Routee , Google , Rackspace Technology or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing Dimotiki Epicheirisi Ydrefsis & Apochetefsis Trikalon revenues, which have grown to $5.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Dimotiki Epicheirisi Ydrefsis & Apochetefsis Trikalon intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Routee | Legacy | Routee | Marketing Automation | CRM | n/a | 2022 | 2022 |
In 2022, Dimotiki Epicheirisi Ydrefsis & Apochetefsis Trikalon implemented Routee for Marketing Automation on its website. The deployment used Routee embedded in the website to centralize customer and citizen communications for the municipal utility. The implementation aligns to Marketing Automation functional workflows such as web tracking, lead capture, automated messaging, and multi channel campaign scheduling. The SaaS hosted architecture of Routee enabled lightweight integration with the public facing site without on premise infrastructure changes.
Operational scope covered the company's customer engagement and communications function across the utility serving Trikala in Greece, sized at 76 employees. Configuration focused on web based capture forms, session level tracking in the site, and orchestration of outbound communications to service subscribers, aligning content and delivery timing to service events. Governance centered on centralized campaign ownership within communications or customer service teams, with role based access to Routee and defined content approval workflows. No specific system to system integrations beyond the website were recorded in source materials.
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Tag Management | CRM |
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2019 | 2019 |
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IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Rackspace Technology | Legacy | Rackspace Cloud | Application Hosting and Computing Services | IaaS | n/a | 2014 | 2014 |
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