Dirk Rossmann
Isernhagener Str. 16,
Burgwedel, 30938,
Germany
Burgwedel, 30938,
Germany
49 5139 8980
Retail
Dirk Rossmann Technographics
Dirk Rossmann Software Purchases and Digital Transformation Initiatives
Discover the latest software purchases and digital transformation initiatives being undertaken by Dirk Rossmann and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 62100 Dirk Rossmann employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that Dirk Rossmann has purchased the following applications: Microsoft Dynamics 365 Business Central for ERP Financial in 2021, ATOSS Workforce Management for Workforce Management in 2018, DN Vynamic POS for Point Of Sale in 2024 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems Dirk Rossmann is running and its propensity to invest more and deepen its relationship with Microsoft , MobileXpense , Alibaba or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing Dirk Rossmann revenues, which have grown to $15.56 billion in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Dirk Rossmann intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
Dirk Rossmann Data, Technology Stack, and Enterprise Applications
ERP Financial Management
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Microsoft | Legacy | Microsoft Dynamics 365 Business Central | ERP Financial | ERP Financial Management | n/a | 2021 | 2021 |
In 2021, Dirk Rossmann implemented Microsoft Dynamics 365 Business Central as its ERP Financial platform to standardize purchasing and financial workflows. The deployment targeted procurement and finance operations with Business Central configured to support purchase department processes in Spain and Albania, aligning the application with country level procurement requirements and supplier master data governance.
Microsoft Dynamics 365 Business Central was configured with ERP Financial capabilities typical for retail procurement, including purchase order processing, accounts payable posting, vendor management, and automated invoice handling. Configuration work emphasized purchase to pay workflows, financial posting rules, and approval routing, ensuring that purchasing transactions feed consistently into the general ledger and vendor ledgers.
Operational scope focused on the purchase department for Spain and Albania, with the implementation integrating operational procurement activities and centralized financial control within Business Central. Integrations are described in functional terms only, with the implementation linking procurement transaction streams to central financial posting and supplier records to enable reconciled vendor accounting and consolidated reporting.
Governance and rollout were managed through process redesign and change management, led by the process management function responsible for purchase operations. The initiative included workflow redesign, stakeholder engagement across procurement and finance teams, and training to embed new approval and posting procedures within daily operations.
Reported outcomes included improved efficiency, cost savings, and enhanced customer satisfaction as a result of the Business Central implementation and associated process improvements. Dirk Rossmann continues to operate Microsoft Dynamics 365 Business Central as the ERP Financial backbone for the scoped procurement and finance processes.
|
|
|
|
|
Expense Management | ERP Financial Management |
|
2014 | 2014 |
|
|
|
|
|
Payment Processing | ERP Financial Management |
|
2017 | 2017 |
|
HCM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| ATOSS Software | Legacy | ATOSS Workforce Management | Workforce Management | HCM | n/a | 2018 | 2018 |
In 2018, Dirk Rossmann implemented ATOSS Workforce Management, deploying the ATOSS Workforce Management application to address store-level scheduling and centralized workforce planning in the retail environment. The deployment aligns with Workforce Management practices and was delivered by ATOSS Software to support Rossmann’s large, distributed retail footprint.
The implementation concentrated on core Workforce Management capabilities, including demand-driven rostering and scheduling, time and attendance capture, absence management, forecasting and capacity planning, and employee self-service for shift bids and availability. The ATOSS Workforce Management application was configured to enforce labor law and collective bargaining constraints while enabling predictive scheduling and operational staffing models suited to retail peak and off-peak demand patterns.
Operational scope covered store operations and central HR and workforce planning functions, with the system orchestrating daily rosters for point-of-sale teams and supporting managers responsible for regional store clusters. Governance was adapted to centralize baseline roster policies while delegating shift-level adjustments to local store managers, introducing standardized scheduling workflows and exception handling across sites.
This implementation reflects sector patterns where employment-intensive operations benefit from digital workforce management, notably retail, logistics, manufacturing and services. ATOSS cites customers across those sectors including EDEKA, ALDI SÜD, ROSSMANN and HORNBACH, and reports deployments with Lufthansa, Deutsche Bahn, WISAG, thyssenkrupp Packaging Steel and HUK-COBURG, illustrating applicability to both commercial and public sector employers where tangible added value has been observed.
|
ERP Services and Operations
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Diebold Nixdorf | Legacy | DN Vynamic POS | Point Of Sale | ERP Services and Operations | n/a | 2024 | 2024 |
In 2024, Dirk Rossmann deployed DN Vynamic POS as the core platform in a Point Of Sale roll-out to scale self-service checkout across its German store network. The implementation uses Diebold Nixdorf DN Vynamic POS and the Vynamic Self-Service application to deliver the graphical user interface and operator guidance for unattended checkout lanes.
The physical deployment combines Diebold Nixdorf all-in-one systems from the Easy Express product line and Beetle checkout units installed within shopfitter Kesseböhmer furniture. To date more than 400 of these integrated systems have been commissioned, contributing to a total of around 2,000 self-checkouts operating in over 760 Rossmann stores, with a plan to exceed 1,000 stores and 2,500 systems by the end of 2024. Store configurations vary by size, typically three to four self-checkout systems per location, and the company is testing a Scan and Go concept in six sales locations.
Functionally the DN Vynamic POS deployment centers on Vynamic Self-Service for the customer facing UI and operator workflows, a supervisory stand checkout with a short conveyor belt for staff oversight, and visible traffic light indicators that are integrated into the checkout area and readable from manned counters. The Vynamic Self-Service application exposes a standard interface to Rossmanns POS software from Combase, while checkweighers and special anti-discrepancy inventory software are not included in the current project.
Rossmanns roll-out followed an interdisciplinary program of pilots and evaluation that began in 2017, when the retailer trialed hybrid cash register systems on a long counter and tested cash recycling modules in furniture. Based on pilot feedback the company moved from long counters to individual modular checkouts built into standard store furniture, reduced hybrid checkouts, and established a supervisory workflow. The implementation is positioned as an integrated checkout area strategy, with card only acceptance at self-checkouts and staffed counters retained for cash payments.
|
eCommerce
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
|
|
|
|
eCommerce | eCommerce |
|
2021 | 2021 |
|
SCM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
|
|
|
|
Allocation and Replenishment | SCM |
|
2015 | 2015 |
|
|
|
|
|
Supply Chain Management | SCM |
|
2015 | 2016 |
|
|
|
|
|
Supply Chain Management | SCM |
|
2015 | 2015 |
|
CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
|
|
|
|
CRM | CRM |
|
2022 | 2022 |
|
|
|
|
|
Customer Analytics | CRM |
|
2020 | 2020 |
|
|
|
|
|
Customer Loyalty | CRM |
|
2020 | 2020 |
|
|
|
|
|
Marketing Automation | CRM |
|
2022 | 2022 |
|
SPM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
|
|
|
|
Configure Price Quote (CPQ) | SPM |
|
2020 | 2020 |
|
TRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
|
|
|
|
Governance, Risk and Compliance | TRM |
|
2021 | 2021 |
|
IT Decision Makers and Key Stakeholders at Dirk Rossmann
| First Name | Last Name | Title | Function | Department | Phone | |
|---|---|---|---|---|---|---|
| No data found | ||||||
Apps Being Evaluated by Dirk Rossmann Executives
| Date | Company | Status | Vendor | Product | Category | Market |
|---|---|---|---|---|---|---|
| No data found | ||||||
FAQ - APPS RUN THE WORLD Dirk Rossmann Technographics
Dirk Rossmann is a Retail organization based in Germany,
with around 62100 employees and annual revenues of $15.56 billion.
Dirk Rossmann operates a diverse technology stack with applications such as
Microsoft Dynamics 365 Business Central, ATOSS Workforce Management and DN Vynamic POS,
covering areas like ERP Financial, Workforce Management and Point Of Sale.
Dirk Rossmann has invested in cloud applications and AI-driven platforms to optimize efficiency and growth,
collaborating with vendors such as Microsoft, ATOSS Software and Diebold Nixdorf.
Dirk Rossmann recently adopted applications including
DN Vynamic POS in 2024, In-House CRM in 2022 and In-House Marketing Automation in 2022,
highlighting its ongoing modernization strategy.
APPS RUN THE WORLD maintains an up-to-date database of Dirk Rossmann’s key decision makers and IT executives,
available to Premium subscribers.
Our research team continuously updates Dirk Rossmann’s profile with verified software purchases,
vendor relationships, and digital initiatives identified from public and proprietary sources.
Subscribe to APPS RUN THE WORLD to access the complete Dirk Rossmann technographics profile,
including detailed breakdowns by category, vendor, and IT decision makers.