DK Company Technographics
DK Company Technographics, Software Purchases, AI and Digital Transformation Initiatives
Discover the latest software purchases and digital transformation initiatives being undertaken by DK Company and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 2400 DK Company employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that DK Company has purchased the following applications: Microsoft Dynamics NAV for ERP Financial in 2016, Sitoo for Point Of Sale in 2024, Voyado Engage for Customer Engagement in 2022 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems DK Company is running and its propensity to invest more and deepen its relationship with Microsoft , Sitoo , Voyado or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing DK Company revenues, which have grown to $610.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for DK Company intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
DK Company Tech Stack and Enterprise Applications
DK Company ERP
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Microsoft | Legacy | Microsoft Dynamics NAV | ERP Financial | ERP | n/a | 2016 | 2016 |
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DK Company ERP Services and Operations
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Sitoo | Legacy | Sitoo | Point Of Sale | ERP Services and Operations | n/a | 2024 | 2024 |
|
DK Company CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Voyado | Legacy | Voyado Engage | Customer Engagement | CRM | n/a | 2022 | 2022 |
In 2022, DK Company implemented Voyado Engage to consolidate digital customer interactions and centralize customer engagement capabilities. The deployment targeted Customer Engagement use cases across DK Company retail brands and channels, deploying Voyado Engage as the primary platform for audience orchestration and customer data activation.
The implementation configured core Customer Engagement capabilities expected in the category, including unified customer profiles, segmentation and audience building, campaign orchestration and automation, and personalization workflows. Voyado Engage was set up to manage multi-channel customer journeys and to operationalize loyalty and promotional segmentation, with configuration focused on reusable templates and automated campaign triggers to support marketing and store communications.
Integration work included linking Voyado Engage with Dixa Elevio on DK Companys website to capture on-site support interactions and web engagement signals, enabling customer service touchpoints to feed into profile enrichment and segmentation. Operational scope covered marketing teams, customer service agents interacting via the website, and retail channel communications, with a phased rollout model and governance around data stewardship, campaign approval workflows, and segmentation change control to ensure consistent audience definitions and messaging.
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Customer Loyalty | CRM |
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2024 | 2025 |
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Marketing Automation | CRM |
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2013 | 2013 |
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Marketing Automation | CRM |
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2023 | 2023 |
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DK Company AI-Powered Application
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Chatbots and Conversational AI | AI-Powered Application |
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2022 | 2022 |
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DK Company Analytics and BI
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Analytics and BI | Analytics and BI |
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2018 | 2018 |
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DK Company eCommerce
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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eCommerce | eCommerce |
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2011 | 2011 |
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IT Decision Makers and Key Stakeholders at DK Company
Apps Being Evaluated by DK Company Executives
| Date | Company | Status | Vendor | Product | Category | Market |
|---|---|---|---|---|---|---|
| No data found | ||||||