Duracell
1209 Orange Street,
Wilmington, 19801, DE,
United States
Wilmington, 19801, DE,
United States
1 800-677-3394
Manufacturing
Duracell Technographics
Duracell Technographics, Software Purchases, AI and Digital Transformation Initiatives
Discover the latest software purchases and digital transformation initiatives being undertaken by Duracell and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 3300 Duracell employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that Duracell has purchased the following applications: RadiusOne AR Suite for AR Automation in 2019, Oracle Cloud HCM for Core HR in 2022, Vertex TaxInsight for Analytics and BI in 2017 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems Duracell is running and its propensity to invest more and deepen its relationship with HighRadius , SAP , Oracle or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing Duracell revenues, which have grown to $2.40 billion in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Duracell intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
Duracell Tech Stack and Enterprise Applications
Duracell ERP
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| HighRadius | Legacy | RadiusOne AR Suite | AR Automation | ERP | n/a | 2019 | 2019 |
In 2019, Duracell implemented RadiusOne AR Suite as its core AR Automation platform to centralize accounts receivable processes. The RadiusOne AR Suite deployment was positioned to standardize invoice processing, collections and cash application workflows across Duracell's corporate finance organization, tying the application explicitly to Accounts Receivable operations within the manufacturing business.
Configuration work focused on typical AR Automation capabilities, including invoice orchestration, automated cash application, collections management and dispute handling, along with embedded AR analytics for aging and cash forecasting. RadiusOne AR Suite was configured with workflow automation, exception routing and rule-based cash posting to reduce manual touchpoints and to align with category-aligned accounts receivable process flows.
The implementation integrated with Duracell's SAP environment for master data, receivables ledger posting and payment remittance reconciliation, supporting the order-to-cash perimeter between ERP and the AR Automation layer. Operational coverage included finance teams responsible for billing, credit and collections and treasury, with the solution acting as the centralized AR processing hub tied to SAP source systems.
Governance was led through a project management function that partnered with senior leadership, technical and business teams to oversee customization and upgrades, and to align process changes with SAP improvements. Rollout followed a phased, finance-led approach with oversight on configuration governance, exception management and ongoing upgrade controls to manage operational continuity.
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AR Automation | ERP |
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2021 | 2021 |
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ERP Financial | ERP |
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2013 | 2013 |
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Duracell HCM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Oracle | ADP Workforce Now | Oracle Cloud HCM | Core HR | HCM | n/a | 2022 | 2024 |
In 2022, Duracell implemented Oracle Cloud HCM as its Core HR application, replacing ADP Workforce Now. The project established a cloud-hosted Core HR backbone intended to centralize employee records and support HR shared services driven policy workflows.
Implementation focused on configuring Oracle Cloud HCM to host a global HR policy repository and to operationalize HRSS Policy & Procedures governance. Configuration work included employee master data consolidation, policy management workflows, role-based access for global policy owners, and functional support for global mobility process simplification.
Integration and operational coverage centered on connecting HR shared services processes with global policy owners and HR operations teams, with implementation and testing activities coordinated across remote and centralized HR resources. Oracle Cloud HCM was instrumented to support structured review schedules and to provide auditable policy versioning for distributed business entities.
Governance changes included establishing scheduled policy reviews, assigning ownership to global HR policy owners, and restructuring the companys Global Mobility space to simplify processes and policies. The engagement explicitly included hands-on testing and implementation support for Oracle Cloud HCM, and produced documented policy governance workflows and streamlined mobility processes.
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Earned Wage Access | HCM |
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2018 | 2018 |
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Onboarding, Digital Adoption | HCM |
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2022 | 2022 |
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Payroll | HCM |
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2016 | 2016 |
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Performance and Goal Management | HCM |
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2022 | 2022 |
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Recruiting, Applicant Tracking System, Candidate Relationship Management | HCM |
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2020 | 2020 |
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Skills Intelligence | HCM |
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2023 | 2023 |
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Time and Attendance | HCM |
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2016 | 2016 |
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Duracell Analytics and BI
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Vertex | Legacy | Vertex TaxInsight | Analytics and BI | Analytics and BI | n/a | 2017 | 2017 |
In 2017, Duracell deployed Vertex TaxInsight under an Analytics and BI initiative to support VAT reporting and tax-data analytics in Spain. The engagement with Vertex produced the first successful Spanish SII electronic VAT filing, with the initial SII submission completed on 4 July 2017.
The implementation combined Vertex Indirect Tax Returns for SII submission orchestration with Vertex Enterprise as a cloud-based data management and analytics foundation, and Vertex TaxInsight for tax-data analytics and reporting workflows. Configurations emphasized SII message formatting and validation, submission sequencing, automated return generation, and analytical dashboards tailored to finance and VAT specialists.
Integration scope covered Duracell finance and VAT processes in Spain, connecting tax reporting workflows to Vertex Indirect Tax Returns and the cloud-based Vertex Enterprise data layer. Operational coverage focused on Spanish statutory compliance, centralized consolidation of VAT transaction data, and orchestration of electronic filing processes for local tax teams.
Governance centered on a direct partnership model with Vertex and coordination across Duracell finance and VAT teams to meet SII compliance timelines. The deployment produced the first successful SII submission and established Vertex TaxInsight together with Vertex Enterprise and Vertex Indirect Tax Returns as the analytics and reporting platform supporting Duracell VAT operations in Spain.
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Duracell Collaboration
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Audio Video and Web Conferencing | Collaboration |
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2019 | 2019 |
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Audio Video and Web Conferencing | Collaboration |
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2021 | 2021 |
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Collaboration | Collaboration |
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2015 | 2015 |
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Duracell eCommerce
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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eCommerce | eCommerce |
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2016 | 2016 |
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Duracell CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Customer Experience | CRM |
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2021 | 2021 |
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Customer Experience | CRM |
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2021 | 2021 |
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Marketing Analytics | CRM |
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2021 | 2021 |
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Marketing Automation | CRM |
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2017 | 2017 |
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Sales Automation, CRM, Sales Engagement | CRM |
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2020 | 2020 |
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Duracell Procurement
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Procurement | Procurement |
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2016 | 2016 |
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Supplier Relationship Management | Procurement |
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2016 | 2016 |
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Duracell SPM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Configure Price Quote (CPQ) | SPM |
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2017 | 2017 |
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Duracell TRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Risk Management, FX and Currency Management | TRM |
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2017 | 2017 |
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Treasury Management | TRM |
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2018 | 2018 |
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Treasury Management | TRM |
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2016 | 2016 |
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Duracell PaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Transactional Email | PaaS |
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2021 | 2021 |
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Duracell IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Application Hosting and Computing Services | IaaS |
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2020 | 2020 |
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Application Hosting and Computing Services | IaaS |
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2019 | 2019 |
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Application Hosting and Computing Services | IaaS |
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2015 | 2015 |
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Application Hosting and Computing Services | IaaS |
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2016 | 2016 |
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Backup as a Service (BaaS) | IaaS |
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2020 | 2020 |
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Content Delivery Network | IaaS |
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2016 | 2016 |
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Content Delivery Network | IaaS |
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2019 | 2019 |
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Content Delivery Network | IaaS |
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2015 | 2015 |
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Content Delivery Network | IaaS |
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2016 | 2016 |
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IT Decision Makers and Key Stakeholders at Duracell
| First Name | Last Name | Title | Function | Department | Phone | |
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Corporate Treasurer | CXO | Finance | |
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Director of Tax | Director | Finance | |
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CFO | CXO | Finance | |
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CFO | CXO | Finance | |
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VP of IT | VP | IT | |
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Chief Marketing Officer | CXO | Marketing | |
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Global BI, Data & Analytics Manager | Manager | IT | |
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Sr. Brand Manager, North America Marketing | Manager | Marketing | |
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Associate Marketing Director | Director | Marketing | |
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Senior Marketing Manager - North American Media | Manager | Marketing | |
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VP Marketing North America | VP | Marketing | |
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Marketing Director Commercial & Product Innovation | Director | Marketing | |
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Chief Human Resources Officer | CXO | HR | |
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Senior Director HR - Global Projects | Director | HR | |
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Vice President Global People Relations | VP | HR | |
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Director, HR Shared Services, HR Operations - Americas | Director | HR | |
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Director, Risk Management | Director | Treasury | |
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VP, Corporate Controller, & Treasurer | VP | Treasury | |
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Sr. Consolidations Manager | Manager | Treasury | |
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Chief Financial Officer | CXO | Finance | |
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Financial Controller | Director | Finance | |
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Apps Being Evaluated by Duracell Executives
APPS RUN THE WORLD tracks software evaluation trends across 2 million companies worldwide, including buyer insights from Duracell IT executives and key decision makers. As part of ARTW Buyer Intent and technographics insights, these findings provide useful visibility into the Duracell digital transformation priorities and AI adoption trends.
| Date | Company | Status | Vendor | Product | Category | Market |
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FAQ - APPS RUN THE WORLD Duracell Technographics
Duracell is a Manufacturing organization based in United States,
with around 3300 employees and annual revenues of $2.40 billion.
Duracell operates a diverse technology stack with applications such as
RadiusOne AR Suite, Oracle Cloud HCM and Vertex TaxInsight,
covering areas like AR Automation, Core HR and Analytics and BI.
Duracell has invested in cloud applications and AI-driven platforms to optimize efficiency and growth,
collaborating with vendors such as HighRadius, Oracle and Vertex.
Duracell recently adopted applications including
Wonderlic Develop in 2023, Oracle Cloud HCM in 2022 and Oracle Guided Learning in 2022,
highlighting its ongoing modernization strategy.
APPS RUN THE WORLD maintains an up-to-date database of Duracell’s key decision makers and IT executives,
available to Premium subscribers.
Our research team continuously updates Duracell’s profile with verified software purchases,
vendor relationships, and digital initiatives identified from public and proprietary sources.
Subscribe to APPS RUN THE WORLD to access the complete Duracell technographics profile,
including detailed breakdowns by category, vendor, and IT decision makers.