Dynata UK
Devon House, 58 St. Katharines Way,
London, E1W 1LP,
United Kingdom
London, E1W 1LP,
United Kingdom
44 20 7084-3000
Professional Services
Dynata UK Technographics
Dynata UK Technographics, Software Purchases, AI and Digital Transformation Initiatives
Discover the latest software purchases and digital transformation initiatives being undertaken by Dynata UK and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 174 Dynata UK employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that Dynata UK has purchased the following applications: Drift AI Chatbot for Chatbots and Conversational AI in 2020, Cisco Webex Meetings for Audio Video and Web Conferencing in 2020, Exclaimer Cloud Signatures for Office 365 for Digital Signing in 2019 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems Dynata UK is running and its propensity to invest more and deepen its relationship with Drift , Cisco Systems , Google or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing Dynata UK revenues, which have grown to $85.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Dynata UK intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
Dynata UK Tech Stack and Enterprise Applications
Dynata UK AI-Powered Application
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Drift | Legacy | Drift AI Chatbot | Chatbots and Conversational AI | AI-Powered Application | n/a | 2020 | 2020 |
In 2020, Dynata UK implemented Drift AI Chatbot on its customer facing website. The Drift AI Chatbot is deployed as part of Chatbots and Conversational AI to automate website conversational engagement, provide automated responses, and support initial lead qualification workflows. Configuration emphasized conversational flows, natural language understanding and routing to human agents for complex inquiries.
The deployment targeted marketing and client engagement functions, centralizing website chat interactions under Drift AI Chatbot and enabling standardized playbooks, message templates and escalation rules to human teams. Operational governance included monitoring conversation quality and iterative updates to conversational scripts to align with content and compliance controls.
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Dynata UK Collaboration
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Cisco Systems | Legacy | Cisco Webex Meetings | Audio Video and Web Conferencing | Collaboration | n/a | 2020 | 2020 |
In 2020 Dynata UK deployed Cisco Webex Meetings as an Audio Video and Web Conferencing platform to support web‑based conferencing and client interactions on its public website. The implementation anchors Dynata UK, a professional services firm operating in the United Kingdom, with a cloud-hosted meeting layer for both external and internal engagement.
Cisco Webex Meetings was provisioned to deliver core conferencing capabilities including video meetings, screen sharing, meeting recording, and scheduled meeting links. Configuration work focused on session controls, participant roles, meeting templates, and browser and mobile client access to align the Cisco Webex Meetings experience with common virtual engagement workflows.
The deployment included embedding meeting endpoints on the corporate website to create direct client-facing join flows, while the platform remained accessible for internal collaboration across the UK organization. The architecture reflects a SaaS model with centralized administration, enabling web-initiated meetings, persistent meeting rooms, and recordings tied to corporate accounts.
Governance centered on administrative controls, user provisioning, meeting policy settings, and recording retention to support compliance and consistent meeting conduct. Operational rollout emphasized standardizing meeting templates and access controls for client sessions and internal reviews, and the Cisco Webex Meetings deployment was positioned to serve both client-facing engagement and routine internal collaboration.
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Collaboration | Collaboration |
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2020 | 2020 |
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Collaboration | Collaboration |
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2019 | 2019 |
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Dynata UK Content Management
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Exclaimer | Legacy | Exclaimer Cloud Signatures for Office 365 | Digital Signing | Content Management | n/a | 2019 | 2019 |
In 2019, Dynata UK implemented Exclaimer Cloud Signatures for Office 365 to centralize management of corporate email signatures. Exclaimer Cloud Signatures for Office 365 is deployed as a cloud-based Digital Signing solution connected to the organization's Office 365 environment, and Dynata UK’s public website indicates the implementation.
Configuration centered on centralized signature templates, policy-driven signature assignment, and role-based signature rules to support business functions including marketing, sales, and client services. The deployment leverages the Exclaimer Cloud Signatures for Office 365 application integration with Office 365 user identity and mail routing consistent with Digital Signing workflows, enabling organization-wide signature provisioning and standardized branding across outbound email.
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Dynata UK CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Customer Experience | CRM |
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2017 | 2018 |
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Customer Support | CRM |
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2020 | 2020 |
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Marketing Analytics | CRM |
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2022 | 2022 |
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Marketing Automation | CRM |
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2021 | 2021 |
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Marketing Automation | CRM |
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2019 | 2019 |
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Marketing Automation | CRM |
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2019 | 2019 |
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Sales Automation, CRM, Sales Engagement | CRM |
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2021 | 2021 |
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Dynata UK ITSM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Incident Management | ITSM |
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2020 | 2020 |
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IT Service Management | ITSM |
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2019 | 2019 |
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Dynata UK TRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Governance, Risk and Compliance | TRM |
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2019 | 2019 |
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Dynata UK PaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Transactional Email | PaaS |
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2019 | 2019 |
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Dynata UK IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Application Hosting and Computing Services | IaaS |
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2019 | 2019 |
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Application Hosting and Computing Services | IaaS |
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2019 | 2019 |
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Content Delivery Network | IaaS |
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2021 | 2021 |
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IT Decision Makers and Key Stakeholders at Dynata UK
| First Name | Last Name | Title | Function | Department | Phone | |
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Senior Director, Customer Success | Director | Customer Service | |
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Director, Member Experience | Director | Finance | |
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Client Relationship Manager | Manager | Customer Service | |
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Apps Being Evaluated by Dynata UK Executives
APPS RUN THE WORLD tracks software evaluation trends across 2 million companies worldwide, including buyer insights from Dynata UK IT executives and key decision makers. As part of ARTW Buyer Intent and technographics insights, these findings provide useful visibility into the Dynata UK digital transformation priorities and AI adoption trends.
| Date | Company | Status | Vendor | Product | Category | Market |
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FAQ - APPS RUN THE WORLD Dynata UK Technographics
Dynata UK is a Professional Services organization based in United Kingdom,
with around 174 employees and annual revenues of $85.0 million.
Dynata UK operates a diverse technology stack with applications such as
Drift AI Chatbot, Cisco Webex Meetings and Exclaimer Cloud Signatures for Office 365,
covering areas like Chatbots and Conversational AI, Audio Video and Web Conferencing and Digital Signing.
Dynata UK has invested in cloud applications and AI-driven platforms to optimize efficiency and growth,
collaborating with vendors such as Drift, Cisco Systems and Exclaimer.
Dynata UK recently adopted applications including
Mouseflow in 2022, Microsoft Dynamics 365 Marketing in 2021 and Salesforce Sales Cloud in 2021,
highlighting its ongoing modernization strategy.
APPS RUN THE WORLD maintains an up-to-date database of Dynata UK’s key decision makers and IT executives,
available to Premium subscribers.
Our research team continuously updates Dynata UK’s profile with verified software purchases,
vendor relationships, and digital initiatives identified from public and proprietary sources.
Subscribe to APPS RUN THE WORLD to access the complete Dynata UK technographics profile,
including detailed breakdowns by category, vendor, and IT decision makers.