E.L.F. Beauty Inc
570 10th Street,
Oakland, 94607, CA,
United States
Oakland, 94607, CA,
United States
1 804-281-6000
Consumer Packaged Goods
E.L.F. Beauty Inc Technographics
E.L.F. Beauty Inc Technographics, Software Purchases, AI and Digital Transformation Initiatives
Discover the latest software purchases and digital transformation initiatives being undertaken by E.L.F. Beauty Inc and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 303 E.L.F. Beauty Inc employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that E.L.F. Beauty Inc has purchased the following applications: Adyen for Payment Processing in 2018, Salesforce Chat (formerly Salesforce Live Agent) for Chatbots and Conversational AI in 2018, Zoom for Audio Video and Web Conferencing in 2020 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems E.L.F. Beauty Inc is running and its propensity to invest more and deepen its relationship with Adyen , Apple , Klarna or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing E.L.F. Beauty Inc revenues, which have grown to $392.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for E.L.F. Beauty Inc intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
E.L.F. Beauty Inc Tech Stack and Enterprise Applications
ERP Financial Management
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Adyen | Legacy | Adyen | Payment Processing | ERP Financial Management | n/a | 2018 | 2018 |
In 2018, E.L.F. Beauty Inc deployed Adyen for Payment Processing to handle online transactions on its e-commerce website. The Adyen implementation is embedded in the public storefront checkout and payment flows, centralizing payment gateway, authorization, and settlement functions for online orders.
Configuration and functional scope follow typical Payment Processing patterns, including payment gateway routing, authorization processing, tokenization for card-on-file scenarios, and settlement workflows to support finance and revenue operations. Operational ownership is centered on e-commerce and payments teams, with the deployment focused on web checkout instrumentation, payment orchestration, and reconciliation processes that align Adyen with order capture and customer payment experiences.
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Payment Processing | ERP Financial Management |
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2020 | 2020 |
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Payment Processing | ERP Financial Management |
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2020 | 2020 |
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Payment Processing | ERP Financial Management |
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2020 | 2020 |
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Subscription and Recurring Billing | ERP Financial Management |
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2019 | 2019 |
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AI-Powered Application
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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| Salesforce | Legacy | Salesforce Chat (formerly Salesforce Live Agent) | Chatbots and Conversational AI | AI-Powered Application | n/a | 2018 | 2018 |
In 2018, E.L.F. Beauty Inc implemented Salesforce Chat (formerly Salesforce Live Agent) to add real-time web chat to its ecommerce site. The deployment uses Salesforce Chat and fits the Chatbots and Conversational AI category, delivering agent-facing chat sessions, pre-chat capture forms, routing to live agents, and transcript logging for customer interactions.
The implementation is embedded on elfcosmetics.com and is operationally scoped to online customer service and e-commerce support, managed by digital commerce and customer care teams. Configuration focused on agent console workflows, session continuity and transcript capture as standard conversational capabilities in the Chatbots and Conversational AI category.
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Collaboration
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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| Zoom Video Communications | Legacy | Zoom | Audio Video and Web Conferencing | Collaboration | n/a | 2020 | 2020 |
In 2020, E.L.F. Beauty Inc implemented Zoom as its Audio Video and Web Conferencing solution. Zoom is present on E.L.F.'s public website, indicating use of the Zoom web conferencing and webinar capabilities for external engagement alongside standard video meetings and screen sharing functionality.
Deployment on the website implies a configuration that surfaces meeting or webinar access in customer-facing flows, combining web-embedded clients or join links with scheduling and registration workflows common to the Audio Video and Web Conferencing category. Operational scope likely spans customer engagement and corporate communications, enabling marketing-led webinars and cross-functional collaboration, and will require governance for public meeting access, calendaring, and participant moderation.
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Collaboration | Collaboration |
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2015 | 2015 |
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Content Management
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Digital Signing | Content Management |
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2018 | 2018 |
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eCommerce
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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eCommerce Fraud Protection | eCommerce |
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2023 | 2023 |
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eCommerce | eCommerce |
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2018 | 2018 |
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eCommerce | eCommerce |
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2020 | 2020 |
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Personalization and Product Recommendations | eCommerce |
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2020 | 2020 |
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Personalization and Product Recommendations | eCommerce |
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2018 | 2018 |
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Personalization and Product Recommendations | eCommerce |
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2021 | 2021 |
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Shipping Management | eCommerce |
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2018 | 2018 |
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Shipping Management | eCommerce |
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2018 | 2018 |
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CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Customer Analytics | CRM |
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2019 | 2019 |
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Customer Engagement | CRM |
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2019 | 2019 |
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Customer Experience | CRM |
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2019 | 2019 |
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Customer Experience | CRM |
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2020 | 2020 |
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Customer Experience | CRM |
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2022 | 2022 |
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Customer Loyalty | CRM |
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2022 | 2022 |
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Customer Support | CRM |
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2018 | 2018 |
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Digital Advertising Platform | CRM |
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2016 | 2016 |
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Digital Advertising Platform | CRM |
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2015 | 2015 |
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Marketing Analytics | CRM |
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2019 | 2019 |
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Marketing Analytics | CRM |
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2020 | 2020 |
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Marketing Analytics | CRM |
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2021 | 2021 |
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Marketing Analytics | CRM |
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2020 | 2020 |
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Marketing Automation | CRM |
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2015 | 2015 |
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Sales Automation, CRM, Sales Engagement | CRM |
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2021 | 2021 |
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Tag Management | CRM |
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2019 | 2019 |
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PPM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Project Portfolio Management | PPM |
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2020 | 2020 |
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TRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Governance, Risk and Compliance | TRM |
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2020 | 2020 |
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Governance, Risk and Compliance | TRM |
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2020 | 2020 |
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IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Application Hosting and Computing Services | IaaS |
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2016 | 2016 |
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Application Hosting and Computing Services | IaaS |
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2020 | 2020 |
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Content Delivery Network | IaaS |
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2015 | 2015 |
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Content Delivery Network | IaaS |
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2017 | 2017 |
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Content Delivery Network | IaaS |
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2020 | 2020 |
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CyberSecurity
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Identity and Access Management (IAM) | CyberSecurity |
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2021 | 2021 |
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IT Decision Makers and Key Stakeholders at E.L.F. Beauty Inc
| First Name | Last Name | Title | Function | Department | Phone | |
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| No data found | ||||||
Apps Being Evaluated by E.L.F. Beauty Inc Executives
APPS RUN THE WORLD tracks software evaluation trends across 2 million companies worldwide, including buyer insights from E.L.F. Beauty Inc IT executives and key decision makers. As part of ARTW Buyer Intent and technographics insights, these findings provide useful visibility into the E.L.F. Beauty Inc digital transformation priorities and AI adoption trends.
| Date | Company | Status | Vendor | Product | Category | Market |
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FAQ - APPS RUN THE WORLD E.L.F. Beauty Inc Technographics
E.L.F. Beauty Inc is a Consumer Packaged Goods organization based in United States,
with around 303 employees and annual revenues of $392.0 million.
E.L.F. Beauty Inc operates a diverse technology stack with applications such as
Adyen, Salesforce Chat (formerly Salesforce Live Agent) and Zoom,
covering areas like Payment Processing, Chatbots and Conversational AI and Audio Video and Web Conferencing.
E.L.F. Beauty Inc has invested in cloud applications and AI-driven platforms to optimize efficiency and growth,
collaborating with vendors such as Adyen, Salesforce and Zoom Video Communications.
E.L.F. Beauty Inc recently adopted applications including
LexisNexis ThreatMetrix in 2023, Oracle CX Cloud in 2022 and Oracle CrowdTwist Loyalty and Engagement in 2022,
highlighting its ongoing modernization strategy.
APPS RUN THE WORLD maintains an up-to-date database of E.L.F. Beauty Inc’s key decision makers and IT executives,
available to Premium subscribers.
Our research team continuously updates E.L.F. Beauty Inc’s profile with verified software purchases,
vendor relationships, and digital initiatives identified from public and proprietary sources.
Subscribe to APPS RUN THE WORLD to access the complete E.L.F. Beauty Inc technographics profile,
including detailed breakdowns by category, vendor, and IT decision makers.