Elastic
Keizersgracht 281,
Amsterdam, 1016 ED,
Netherlands
Amsterdam, 1016 ED,
Netherlands
31 20 809 7505
Professional Services
Elastic Technographics
Elastic Technographics, Software Purchases, AI and Digital Transformation Initiatives
Discover the latest software purchases and digital transformation initiatives being undertaken by Elastic and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 3403 Elastic employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
Elastic has purchased the following applications: Oracle NetSuite ERP for ERP Financial in 2018, Greenhouse ATS for Applicant Tracking System in 2017, Drift AI Chatbot for Chatbots and Conversational AI in 2021 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems Elastic is running and its propensity to invest more and deepen its relationship with Oracle , Stripe , Greenhouse or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing Elastic revenues, which have grown to $1.27 billion in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Elastic intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
Elastic Tech Stack and Enterprise Applications
ERP Financial Management
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Oracle | Legacy | Oracle NetSuite ERP | ERP Financial | ERP Financial Management | n/a | 2018 | 2019 |
In 2018, Elastic implemented Oracle NetSuite ERP to centralize Order Operations and core finance processes, deploying the solution as its ERP Financial backbone. The implementation addressed order review and booking workflows, deal structuring support for sales, and month-end financial reconciliations to support professional services billing and accounting operations.
Oracle NetSuite ERP configuration emphasized order management, accounts receivable and billing, revenue and period-end close workflows, and reporting capabilities used by finance and order operations. The system supported operational tasks such as license provisioning, customer account data quality management, and financial reconciliations, aligned with ERP Financial functional terminology for accounting, billing, and revenue processes.
Integrations included close operational coupling with Salesforce, evidenced by SFDC report and dashboard creation and joint UAT activities for CRM and back-end improvements. Operational coverage spanned order operations, finance, sales enablement, and customer support, with NetSuite used alongside Salesforce to address customer requests that crossed financial and support domains.
Governance centered on enforcing the basic legal framework around Elastic offerings, instituting data quality controls for customer accounts, and formalizing change control during UAT for CRM and back-end system improvements. Process and operational improvements were routed through the Order Operations team, which worked directly with sales representatives to structure deals, resolve customer financial and support requests, and enable sales through defined operational workflows.
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Payment Processing | ERP Financial Management |
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2020 | 2020 |
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HCM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Greenhouse | Legacy | Greenhouse ATS | Applicant Tracking System | HCM | n/a | 2017 | 2017 |
In 2017, Elastic deployed Greenhouse ATS as its Applicant Tracking System. Greenhouse ATS is embedded on Elastic's public website to present job openings and capture candidate applications, serving the recruiting and talent acquisition functions across the company. The deployment centralizes requisition management and candidate lifecycle tracking for hiring managers and recruiting teams.
Configuration emphasizes careers site integration, structured interview orchestration, candidate scorecards, and offer workflow capabilities typical of an Applicant Tracking System, with Greenhouse ATS handling job posting, application intake, interview scheduling orchestration, and candidate status tracking. Operational governance aligns hiring workflows to recruiting teams and hiring managers, with the system acting as the system of record for candidate data and requisition state across Elastic's hiring processes.
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Candidate Relationship Management | HCM |
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2020 | 2020 |
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Employee Experience | HCM |
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2022 | 2022 |
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Workforce Analytics | HCM |
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2018 | 2018 |
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AI-Powered Application
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Drift | Legacy | Drift AI Chatbot | Chatbots and Conversational AI | AI-Powered Application | n/a | 2021 | 2021 |
In 2021, Elastic deployed Drift AI Chatbot on its public website to introduce a Chatbots and Conversational AI capability for real-time visitor engagement. The deployment is focused on customer and prospect touchpoints hosted on Elastic's web estate, with the Drift AI Chatbot embedded in site pages to intercept inbound traffic and drive conversational engagement.
The implementation leverages standard Chatbots and Conversational AI functional modules, including conversational routing, automated lead capture and qualification playbooks, contextual response generation, and human agent handoff. Drift AI Chatbot was configured to present contextual messaging and pre-chat input flows, and to execute scripted qualification sequences that align with marketing and sales intake processes.
Operational ownership sits with customer-facing functions, primarily marketing demand generation and sales qualification, with playbook and routing rule maintenance handled by those teams. Governance emphasizes iterative tuning of conversation flows and playbook rules based on web interaction telemetry, preserving a single application footprint of Drift AI Chatbot across Elastic's site.
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Collaboration
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Collaboration | Collaboration |
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2015 | 2015 |
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Content Management
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Digital Signing | Content Management |
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2021 | 2021 |
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eCommerce
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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eCommerce | eCommerce |
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2015 | 2015 |
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CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Account Based Marketing | CRM |
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2019 | 2019 |
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Account Based Marketing | CRM |
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2023 | 2023 |
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Customer Experience | CRM |
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2019 | 2019 |
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Digital Advertising Platform | CRM |
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2019 | 2019 |
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Marketing Analytics | CRM |
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2020 | 2020 |
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Marketing Automation | CRM |
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2015 | 2015 |
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Marketing Automation, Sales Automation | CRM |
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2019 | 2019 |
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PR and Media Communication | CRM |
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2016 | 2016 |
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Sales Automation, CRM, Sales Engagement | CRM |
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2013 | 2013 |
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IT Asset Management
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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SaaS Spend Management | IT Asset Management |
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2024 | 2024 |
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ITSM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Incident Management | ITSM |
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2018 | 2018 |
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Procurement
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Sourcing | Procurement |
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2022 | 2023 |
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PaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Transactional Email | PaaS |
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2016 | 2016 |
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IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Application Hosting and Computing Services | IaaS |
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2021 | 2021 |
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Application Hosting and Computing Services | IaaS |
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2015 | 2015 |
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Application Hosting and Computing Services | IaaS |
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2021 | 2021 |
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Content Delivery Network | IaaS |
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2016 | 2016 |
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Content Delivery Network | IaaS |
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2020 | 2020 |
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Content Delivery Network | IaaS |
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2018 | 2018 |
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CyberSecurity
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Endpoint Management | CyberSecurity |
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2020 | 2020 |
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Identity and Access Management (IAM) | CyberSecurity |
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2021 | 2021 |
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Identity and Access Management (IAM) | CyberSecurity |
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2023 | 2023 |
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Secure Email Gateways (SEGs) | CyberSecurity |
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2018 | 2018 |
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Secure Email Gateways (SEGs) | CyberSecurity |
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2023 | 2023 |
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IT Decision Makers and Key Stakeholders at Elastic
| First Name | Last Name | Title | Function | Department | Phone | |
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| No data found | ||||||
Apps Being Evaluated by Elastic Executives
APPS RUN THE WORLD tracks software evaluation trends across 2 million companies worldwide, including buyer insights from Elastic IT executives and key decision makers. As part of ARTW Buyer Intent and technographics insights, these findings provide useful visibility into the Elastic digital transformation priorities and AI adoption trends.
| Date | Company | Status | Vendor | Product | Category | Market |
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FAQ - APPS RUN THE WORLD Elastic Technographics
Elastic is a Professional Services organization based in Netherlands,
with around 3403 employees and annual revenues of $1.27 billion.
Elastic operates a diverse technology stack with applications such as
Oracle NetSuite ERP, Greenhouse ATS and Drift AI Chatbot,
covering areas like ERP Financial, Applicant Tracking System and Chatbots and Conversational AI.
Elastic has invested in cloud applications and AI-driven platforms to optimize efficiency and growth,
collaborating with vendors such as Oracle, Greenhouse and Drift.
Elastic recently adopted applications including
1Password Trelica in 2024, 6sense Account Engagement Platform in 2023 and Entro Platform in 2023,
highlighting its ongoing modernization strategy.
APPS RUN THE WORLD maintains an up-to-date database of Elastic’s key decision makers and IT executives,
available to Premium subscribers.
Our research team continuously updates Elastic’s profile with verified software purchases,
vendor relationships, and digital initiatives identified from public and proprietary sources.
Subscribe to APPS RUN THE WORLD to access the complete Elastic technographics profile,
including detailed breakdowns by category, vendor, and IT decision makers.