Elektro-Material
Juchstrasse 9,
Zurich, 8048,
Switzerland
Zurich, 8048,
Switzerland
41 44 278 12 12
Distribution
Elektro-Material Technographics
Elektro-Material Software Purchases and Digital Transformation Initiatives
Discover the latest software purchases and digital transformation initiatives being undertaken by Elektro-Material and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 700 Elektro-Material employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that Elektro-Material has purchased the following applications: Abacus HR for Core HR in 2020, Unblu Platform for Chatbots and Conversational AI in 2016, Informatica Data Quality for Data Warehouse in 2018 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems Elektro-Material is running and its propensity to invest more and deepen its relationship with Abacus Research , Unblu , Informatica or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing Elektro-Material revenues, which have grown to $100.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Elektro-Material intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
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Elektro-Material Data, Technology Stack, and Enterprise Applications
HCM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Abacus Research | Legacy | Abacus HR | Core HR | HCM | Customize Switzerland | 2020 | 2020 |
In 2020 Elektro-Material AG implemented Abacus HR, deploying Abacus Human Resources to consolidate core HR and payroll capabilities for its 700 employees in Switzerland. The deployment focused on Human Resources functions including payroll processing, time and absence management, an employee self service portal and document workflow to centralize personnel administration.
The project was delivered with Abacus partner Customize Switzerland and configured with functional modules for integrated payroll, time and absence tracking, employee self service and document workflow automation. The implementation emphasized a centralized Abacus Human Resources application footprint to eliminate system breaks and reduce administrative handoffs between HR and payroll processes.
Operational scope covered HR and payroll administration across Elektro-Material AG in Switzerland, enabling HR to shift effort toward advisory activities and enabling subsequent rollouts such as personnel planning. Governance and rollout were partner led, with configuration and workflow automation designed to standardize approvals, document handling and employee self service access.
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AI-Powered Application
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Unblu | Legacy | Unblu Platform | Chatbots and Conversational AI | AI-Powered Application | n/a | 2016 | 2016 |
In 2016, Elektro-Material implemented Unblu Platform to deliver on-site conversational engagement on its website. The Unblu Platform deployment provided a browser-based web chat layer to support customer-facing interactions for the Swiss distribution business, embedding real-time conversational access directly into the corporate site.
Functional capabilities implemented aligned with Chatbots and Conversational AI patterns, including live chat, conversational workflows, automated routing to internal agents, conversation handoff and persistent chat transcripts to preserve session context. Operational scope focused on customer service and sales touchpoints, and governance centered on configuring routing rules, agent collaboration workflows and transcript retention policies to operationalize conversational support through Unblu Platform.
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Analytics and BI
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Informatica | Legacy | Informatica Data Quality | Data Warehouse | Analytics and BI | n/a | 2018 | 2018 |
In 2018, Elektro-Material implemented Informatica Data Quality alongside Informatica MDM Product 360 within a Data Warehouse initiative to centralize and govern product master data for its omnichannel business. Elektro-Material operates EM.Webshop as its primary growth channel, manages roughly 300,000 SKUs sourced from about 900 suppliers, and maintains a five person product data team responsible for catalog onboarding, enrichment, and distribution to downstream channels.
The deployment combined Informatica Data Quality with Informatica MDM Product 360 and the Informatica Business Process Management option to automate product onboarding, attribute enrichment, and quality validation. The solution uses a web client for broader stakeholder access, supports multilingual attribute sets in German, French, and Italian, and enforces embedded quality checks to standardize data at ingestion, including support for BMEcat formatted supplier catalogs.
Operational integration focused on programmatic flows from supplier catalogs into the MDM hub and then onward to the ERP that feeds EM.Webshop, procurement interfaces, and e-catalog exports for client ERP systems. Catalog ingestion and attribute mapping were automated to enable entire supplier catalogs to be onboarded in hours rather than months, accelerating time to market for new products and reducing manual spreadsheet processing.
Governance and process changes were implemented using the Business Process Management option to formalize supplier onboarding, product maintenance workflows, and cross-team handoffs, with Informatica Data Quality driving automated validation rules. Outcomes explicitly reported by Elektro-Material include a doubling of digital channel sales over two years, at least fourfold faster time to market for new product launches, automated onboarding of catalogs from 900 suppliers, and a five person team continuing to manage 300,000 SKUs while preparing to absorb an expected eightfold increase in product data.
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Collaboration
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Collaboration | Collaboration |
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2016 | 2016 |
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eCommerce
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Product Information Management | eCommerce |
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2018 | 2018 |
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CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Customer Experience | CRM |
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2016 | 2016 |
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Marketing Automation | CRM |
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2021 | 2021 |
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Marketing Automation | CRM |
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2021 | 2021 |
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Marketing Automation | CRM |
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2022 | 2022 |
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ITSM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Application Performance Management | ITSM |
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2017 | 2017 |
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Incident Management | ITSM |
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2018 | 2018 |
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Procurement
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Supplier Relationship Management | Procurement |
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2019 | 2019 |
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PaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Master Data Management | PaaS |
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2018 | 2018 |
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IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Application Hosting and Computing Services | IaaS |
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2014 | 2014 |
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IT Decision Makers and Key Stakeholders at Elektro-Material
| First Name | Last Name | Title | Function | Department | Phone | |
|---|---|---|---|---|---|---|
| No data found | ||||||
Apps Being Evaluated by Elektro-Material Executives
| Date | Company | Status | Vendor | Product | Category | Market |
|---|---|---|---|---|---|---|
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FAQ - APPS RUN THE WORLD Elektro-Material Technographics
Elektro-Material is a Distribution organization based in Switzerland,
with around 700 employees and annual revenues of $100.0 million.
Elektro-Material operates a diverse technology stack with applications such as
Abacus HR, Unblu Platform and Informatica Data Quality,
covering areas like Core HR, Chatbots and Conversational AI and Data Warehouse.
Elektro-Material has invested in cloud applications and AI-driven platforms to optimize efficiency and growth,
collaborating with vendors such as Abacus Research, Unblu and Informatica.
Elektro-Material recently adopted applications including
Microsoft Dynamics 365 Marketing in 2022, ClickDimensions Marketing Automation in 2021 and CleverReach in 2021,
highlighting its ongoing modernization strategy.
APPS RUN THE WORLD maintains an up-to-date database of Elektro-Material’s key decision makers and IT executives,
available to Premium subscribers.
Our research team continuously updates Elektro-Material’s profile with verified software purchases,
vendor relationships, and digital initiatives identified from public and proprietary sources.
Subscribe to APPS RUN THE WORLD to access the complete Elektro-Material technographics profile,
including detailed breakdowns by category, vendor, and IT decision makers.