AI Buyer Insights:

Westpac NZ, an Infosys Finacle customer evaluated nCino Bank OS

Citigroup, a VestmarkONE customer evaluated BlackRock Aladdin Wealth

Wayfair, a Korber HighJump WMS customer just evaluated Manhattan WMS

Moog, an UKG AutoTime customer evaluated Workday Time and Attendance

Swedbank, a Temenos T24 customer evaluated Oracle Flexcube

Cantor Fitzgerald, a Kyriba Treasury customer evaluated GTreasury

Michelin, an e2open customer evaluated Oracle Transportation Management

Westpac NZ, an Infosys Finacle customer evaluated nCino Bank OS

Citigroup, a VestmarkONE customer evaluated BlackRock Aladdin Wealth

Wayfair, a Korber HighJump WMS customer just evaluated Manhattan WMS

Moog, an UKG AutoTime customer evaluated Workday Time and Attendance

Swedbank, a Temenos T24 customer evaluated Oracle Flexcube

Cantor Fitzgerald, a Kyriba Treasury customer evaluated GTreasury

Michelin, an e2open customer evaluated Oracle Transportation Management

embedUR systems Tech Stack and Enterprise Applications

embedUR systems ERP
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
Intuit Legacy Intuit Quickbooks Enterprise ERP Financial ERP x 2012 2012
In 2012 embedUR systems implemented Intuit Quickbooks Enterprise as its ERP Financial platform to centralize core finance and accounting functions. The deployment focused on managing general ledger processing, invoicing, accounts receivable, accounts payable and financial reporting across the company’s United States operations. This implementation positioned embedUR systems Intuit Quickbooks Enterprise ERP Financial as the primary system of record for transactional accounting and period close activity. The solution was configured to support centralized accounting workflows, a standardized chart of accounts and role based access controls to govern financial processes. User proficiency in Microsoft Office applications and QuickBooks was noted as a contributor to internal administration and day to day use, enabling finance staff to operate reporting and reconciliations within Intuit Quickbooks Enterprise. Governance changes emphasized defined month end close procedures and tighter operational control within the finance department.
embedUR systems Collaboration
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
Microsoft Legacy Microsoft 365 Collaboration Collaboration n/a 2016 2016
In 2016, embedUR systems implemented Microsoft 365 to support Collaboration across the organization, and Microsoft 365 services are surfaced on the company website. The deployment is represented as a cloud-hosted Microsoft 365 tenant used to provide collaborative capabilities to employees and to publish select collaborative content to the public site. The Microsoft 365 implementation focuses on Collaboration capabilities typical for the category, including cloud email and calendaring, browser-based document collaboration and storage, and real-time communication tools for cross-functional teamwork. Microsoft 365 is configured to manage user mailboxes, shared document libraries, and collaborative authoring workflows that support engineering, product, and administrative teams. Operational coverage is company-wide within the United States headquarters, with Microsoft 365 services used both for internal team collaboration and for embedding or surfacing content on the embedUR systems website. Identity and access controls are managed through the Microsoft 365 tenant, enabling centralized user provisioning, role-based permissions, and group-based access to collaborative resources. Governance centers on tenant-level administration, policy-driven document lifecycle and retention settings, and IT-led user onboarding and license management. The implementation narrative ties embedUR systems, Microsoft 365, Collaboration, and business functions such as internal communications and document management into a single, cloud-first collaboration platform.
embedUR systems CRM
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
ActiveCampaign Legacy ActiveCampaign Marketing Automation CRM n/a 2017 2017
In 2017, embedUR systems implemented ActiveCampaign as its Marketing Automation solution on its website. ActiveCampaign is positioned to centralize web-driven lead capture and nurture for embedUR systems, tying Marketing Automation directly to marketing and sales qualification workflows. The deployment uses cloud-hosted ActiveCampaign with embedded site tracking and web forms, implementing email campaign management, automation workflows, contact segmentation, and lead scoring to orchestrate multi-step nurture sequences. Configuration centers on template-based email campaigns and event-triggered automations driven by site behavior, with contact property segmentation to enable targeted messaging. Integration is realized through the website’s embedded tracking script and form submission flows, routing captured contacts into ActiveCampaign for marketing and demand generation teams to process. Operational coverage is focused on marketing and sales enablement, with ActiveCampaign serving as the primary Marketing Automation system for web-originated leads. Governance emphasizes defined automation rule sets, segmentation criteria, and ongoing data hygiene to maintain contact quality and consistent lead lifecycle transitions between marketing and sales. Rollout is site-centric and appears to be managed by the internal marketing organization, with iterative configuration and optimization of automation rules and contact segmentation.
Sales Automation, CRM, Sales Engagement CRM 2021 2021
embedUR systems IaaS
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
Application Hosting and Computing Services IaaS 2020 2020
Content Delivery Network IaaS 2013 2013

IT Decision Makers and Key Stakeholders at embedUR systems

First Name Last Name Title Function Department Email Phone
CEO & Founder CXO Finance
Vice President, Engineering VP R&D
Director of Business Development, Marketing and Sales Director Marketing
Co-Founder, Vice President Solutions Engineering Manager Finance

Apps Being Evaluated by embedUR systems Executives

APPS RUN THE WORLD tracks software evaluation trends across 2 million companies worldwide, including buyer insights from embedUR systems IT executives and key decision makers. As part of ARTW Buyer Intent and technographics insights, these findings provide useful visibility into the embedUR systems digital transformation priorities and AI adoption trends.
Date Company Status Vendor Product Category Market
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FAQ - APPS RUN THE WORLD embedUR systems Technographics
embedUR systems is a Communications organization based in United States, with around 95 employees and annual revenues of $10.0 million.
embedUR systems operates a diverse technology stack with applications such as Intuit Quickbooks Enterprise, Microsoft 365 and ActiveCampaign, covering areas like ERP Financial, Collaboration and Marketing Automation.
embedUR systems has invested in cloud applications and AI-driven platforms to optimize efficiency and growth, collaborating with vendors such as Intuit, Microsoft and ActiveCampaign.
embedUR systems recently adopted applications including Salesforce Sales Cloud in 2021, Amazon EC2 in 2020 and ActiveCampaign in 2017, highlighting its ongoing modernization strategy.
APPS RUN THE WORLD maintains an up-to-date database of embedUR systems’s key decision makers and IT executives, available to Premium subscribers.
Our research team continuously updates embedUR systems’s profile with verified software purchases, vendor relationships, and digital initiatives identified from public and proprietary sources.
Subscribe to APPS RUN THE WORLD to access the complete embedUR systems technographics profile, including detailed breakdowns by category, vendor, and IT decision makers.