Murcia, 30100,
Spain
ENAE Business School Technographics
Discover the latest software purchases and digital transformation initiatives being undertaken by ENAE Business School and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 450 ENAE Business School employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that ENAE Business School has purchased the following applications: Canvas LMS for Learning and Development in 2023, Serviceform Platform for Chatbots and Conversational AI in 2024, Adobe Connect for Audio Video and Web Conferencing in 2024 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems ENAE Business School is running and its propensity to invest more and deepen its relationship with Instructure , Serviceform , Adobe Systems or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing ENAE Business School revenues, which have grown to $80.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for ENAE Business School intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
HCM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Instructure | Legacy | Canvas LMS | Learning and Development | HCM | n/a | 2023 | 2023 |
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AI-Powered Application
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Serviceform | Legacy | Serviceform Platform | Chatbots and Conversational AI | AI-Powered Application | n/a | 2024 | 2024 |
In 2024 ENAE Business School implemented Serviceform Platform on its public website, deploying a Chatbots and Conversational AI solution to support admissions, marketing, and student services. Serviceform Platform is being used as a web-embedded conversational layer for prospect engagement and inbound inquiry handling, with the Serviceform Platform name surfaced in site interactions and site navigation points.
Configuration focused on conversational workflows and form-driven lead capture, using natural language understanding to route prospective student queries and to collect contact and program interest information. Standard Chatbots and Conversational AI capabilities were applied, including scripted FAQ flows, conversational forms for application and event signups, session-based context handling, and automated handoff triggers for human follow up. The implementation emphasizes conversational scripting, template configuration, and content management for ongoing refinement.
The deployment architecture is web-embedded and operated as a centrally managed service, with the Serviceform Platform running as the primary bot interface on the ENAE website. Operational ownership is positioned with digital marketing and admissions teams, who manage dialogue content, session policies, and escalation rules. Governance includes versioned content updates and conversational testing cycles to maintain message accuracy and alignment with admissions processes.
Across business functions the installation is scoped to admissions intake, lead generation for executive education, and first-line student support on the website, integrating conversational workflows into web channels without specified third party system integrations. ENAE Business School Serviceform Platform Chatbots and Conversational AI supports ongoing website engagement and scripted process orchestration for prospect and student interactions.
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Collaboration
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Adobe Systems | Legacy | Adobe Connect | Audio Video and Web Conferencing | Collaboration | n/a | 2024 | 2024 |
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Collaboration | Collaboration |
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2022 | 2022 |
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Collaboration | Collaboration |
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2024 | 2024 |
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CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Marketing Automation | CRM |
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2024 | 2024 |
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Tag Management | CRM |
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2023 | 2023 |
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IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Application Hosting and Computing Services | IaaS |
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2022 | 2022 |
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Application Hosting and Computing Services | IaaS |
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2022 | 2022 |
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Application Hosting and Computing Services | IaaS |
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2022 | 2022 |
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