AI Buyer Insights:

● Department Of Homeland Security, an Oracle E-Business Suite customer evaluated SAP S/4HANA Cloud

● Zurich Insurance Group, a Guidewire ClaimCenter customer evaluated Duck Creek Claims

● Becker Industrie, a Microsoft Dynamics AX customer evaluated Microsoft Dynamics 365 F&O

● Citigroup, a VestmarkONE customer evaluated BlackRock Aladdin Wealth

● Washington State University, a Workday Time customer evaluated UKG Pro Timekeeping

● Indiana University, an Oracle PeopleSoft Global Payroll customer evaluated Workday Payroll

● California Polytechnic State University, an Oracle PeopleSoft ERP customer evaluated Oracle Cloud ERP

● Printpack, an Oracle JD Edwards EnterpriseOne customer evaluated Oracle Cloud ERP

● Adelphi University, an ADP Enterprise eTIME customer evaluated Workday Time and Attendance

● City of Richmond, VA, an Oracle E-Business Suite customer evaluated Tyler Munis ERP

● MECCA Australia, a Microsoft Dynamics NAV customer evaluated SAP S/4HANA

● JLG Industries, an Oracle JD Edwards EnterpriseOne customer evaluated Oracle Cloud ERP

● Travelers, an Exterro Zapproved ZDiscovery customer evaluated LexisNexis CounselLink

● Habib Bank, an Finastra Misys FusionBanking Equation customer evaluated FIS Core Banking

● Sunflower Bank, a Fiserv Signature Bank customer evaluated FIS Horizon

● Synovus Bank, a Q2 Digital Banking customer evaluated Apiture Digital Banking

● ASGC Group, an Oracle E-Business Suite customer evaluated Oracle Cloud ERP

● Cantor Fitzgerald, a Kyriba Treasury customer evaluated GTreasury

● Pacific Coast Producers, an Oracle JD Edwards EnterpriseOne customer evaluated SAP S/4HANA Cloud

● Marriott International, an Oracle PeopleSoft ERP customer evaluated Microsoft Dynamics 365 Business Central

● Coles Supermarkets, an Oracle Retek POS customer evaluated NCR Voyix Counterpoint

● TJX Companies, an Oracle E-Business Suite customer evaluated Workday Financial

● Albertsons, a Procurant One customer evaluated Oracle Procurement Cloud

● Westpac NZ, an Infosys Finacle customer evaluated nCino Bank OS

● First Citizens Bank, a Fiserv Signature Bank Platform customer evaluated FIS Core Banking

● Ivy Tech Community College, a RNL ScaleFunder customer evaluated Virtuous CRM

● Hendrick Automotive, an Oracle NetSuite Procurement customer evaluated Coupa Procurement

● Deutsche Rentenversicherung Bund, a SAP S/4 HANA HCM customer evaluated SAP SuccessFactors Employee Central

● Southern Company, a Hitachi Ventyx FocalPoint customer evaluated AVEVA PI System

● Moog, an UKG AutoTime customer evaluated Workday Time and Attendance

● Hong Kong Polytechnic University (PolyU) , an Oracle E-Business Suite customer evaluated SAP S/4 HANA

● Swedbank, a Temenos T24 customer evaluated Oracle Flexcube

● Florida State University, an Oracle PeopleSoft HCM customer evaluated Workday HCM

● Harvard University, an Oracle PeopleSoft HCM customer evaluated Oracle Cloud HCM

● Fluke Corporation, an Oracle E-Business Suite customer evaluated SAP S/4 HANA

● Michelin, an e2open customer evaluated Oracle Transportation Management

● Wayfair, a Korber HighJump WMS customer just evaluated Manhattan WMS

● BDO Unibank, a Finastra Misys Opics customer evaluated ION IT2 Treasury

● First Horizon Bank, an nCino Loan Origination customer evaluated FIS Commercial Loan Servicing

● Ahold Delhaize USA, an Oracle Retail Merchandising customer evaluated SAP Retail Management

● City of Fresno, an Oracle PeopleSoft ERP customer evaluated Oracle Cloud ERP

● Department Of Homeland Security, an Oracle E-Business Suite customer evaluated SAP S/4HANA Cloud

● Zurich Insurance Group, a Guidewire ClaimCenter customer evaluated Duck Creek Claims

● Becker Industrie, a Microsoft Dynamics AX customer evaluated Microsoft Dynamics 365 F&O

● Citigroup, a VestmarkONE customer evaluated BlackRock Aladdin Wealth

● Washington State University, a Workday Time customer evaluated UKG Pro Timekeeping

● Indiana University, an Oracle PeopleSoft Global Payroll customer evaluated Workday Payroll

● California Polytechnic State University, an Oracle PeopleSoft ERP customer evaluated Oracle Cloud ERP

● Printpack, an Oracle JD Edwards EnterpriseOne customer evaluated Oracle Cloud ERP

● Adelphi University, an ADP Enterprise eTIME customer evaluated Workday Time and Attendance

● City of Richmond, VA, an Oracle E-Business Suite customer evaluated Tyler Munis ERP

● MECCA Australia, a Microsoft Dynamics NAV customer evaluated SAP S/4HANA

● JLG Industries, an Oracle JD Edwards EnterpriseOne customer evaluated Oracle Cloud ERP

● Travelers, an Exterro Zapproved ZDiscovery customer evaluated LexisNexis CounselLink

● Habib Bank, an Finastra Misys FusionBanking Equation customer evaluated FIS Core Banking

● Sunflower Bank, a Fiserv Signature Bank customer evaluated FIS Horizon

● Synovus Bank, a Q2 Digital Banking customer evaluated Apiture Digital Banking

● ASGC Group, an Oracle E-Business Suite customer evaluated Oracle Cloud ERP

● Cantor Fitzgerald, a Kyriba Treasury customer evaluated GTreasury

● Pacific Coast Producers, an Oracle JD Edwards EnterpriseOne customer evaluated SAP S/4HANA Cloud

● Marriott International, an Oracle PeopleSoft ERP customer evaluated Microsoft Dynamics 365 Business Central

● Coles Supermarkets, an Oracle Retek POS customer evaluated NCR Voyix Counterpoint

● TJX Companies, an Oracle E-Business Suite customer evaluated Workday Financial

● Albertsons, a Procurant One customer evaluated Oracle Procurement Cloud

● Westpac NZ, an Infosys Finacle customer evaluated nCino Bank OS

● First Citizens Bank, a Fiserv Signature Bank Platform customer evaluated FIS Core Banking

● Ivy Tech Community College, a RNL ScaleFunder customer evaluated Virtuous CRM

● Hendrick Automotive, an Oracle NetSuite Procurement customer evaluated Coupa Procurement

● Deutsche Rentenversicherung Bund, a SAP S/4 HANA HCM customer evaluated SAP SuccessFactors Employee Central

● Southern Company, a Hitachi Ventyx FocalPoint customer evaluated AVEVA PI System

● Moog, an UKG AutoTime customer evaluated Workday Time and Attendance

● Hong Kong Polytechnic University (PolyU) , an Oracle E-Business Suite customer evaluated SAP S/4 HANA

● Swedbank, a Temenos T24 customer evaluated Oracle Flexcube

● Florida State University, an Oracle PeopleSoft HCM customer evaluated Workday HCM

● Harvard University, an Oracle PeopleSoft HCM customer evaluated Oracle Cloud HCM

● Fluke Corporation, an Oracle E-Business Suite customer evaluated SAP S/4 HANA

● Michelin, an e2open customer evaluated Oracle Transportation Management

● Wayfair, a Korber HighJump WMS customer just evaluated Manhattan WMS

● BDO Unibank, a Finastra Misys Opics customer evaluated ION IT2 Treasury

● First Horizon Bank, an nCino Loan Origination customer evaluated FIS Commercial Loan Servicing

● Ahold Delhaize USA, an Oracle Retail Merchandising customer evaluated SAP Retail Management

● City of Fresno, an Oracle PeopleSoft ERP customer evaluated Oracle Cloud ERP

Estrella Roja
Location
Blvd. Norte 4222,
Puebla, 72050,
Mexico
Website
https://www.estrellaroja.com.mx/
Phone
52 2 2227 8300
Artw industry
Transportation
Employee
Revenue

Estrella Roja Technographics

Estrella Roja Technographics, Software Purchases, AI and Digital Transformation Initiatives

Discover the latest software purchases and digital transformation initiatives being undertaken by Estrella Roja and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 3 Estrella Roja employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.

During our research, we have identified that Estrella Roja has purchased the following applications: Hiring Room Recruit for Recruiting, Applicant Tracking System in 2021, Microsoft 365 for Collaboration in 2021, Reservamos eCommerce for eCommerce in 2019 and the related IT decision-makers and key stakeholders.

Our database provides customer insight and contextual information on which enterprise applications and software systems Estrella Roja is running and its propensity to invest more and deepen its relationship with Hiring Room , Microsoft , QuestionPro or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.

We have been analyzing Estrella Roja revenues, which have grown to $1.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Estrella Roja intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.

Estrella Roja Tech Stack and Enterprise Applications

Estrella Roja HCM
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
Hiring Room Legacy Hiring Room Recruit Recruiting, Applicant Tracking System HCM n/a 2021 2021
In 2021, Estrella Roja deployed Hiring Room Recruit, a Recruiting,Applicant Tracking System, on its public website. The deployment embeds Hiring Room Recruit career site components to capture applications and present live job listings for the Mexico based transportation operator with a three person organization. The implementation is proportionate to a small employer, focusing on consolidating candidate intake and basic applicant tracking into a single web based workflow. Functional capabilities implemented include online job posting, candidate application capture, resume parsing and pipeline tracking consistent with Recruiting,Applicant Tracking System functionality. Operational coverage is focused on HR and hiring activities, with an administrative console used to manage openings and review candidates submitted through the embedded site forms. Integrations beyond the website are not specified in the source, and governance is described as lightweight with centralized administration by an owner or small HR function.
Estrella Roja Collaboration
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
Microsoft Legacy Microsoft 365 Collaboration Collaboration n/a 2021 2021
In 2021 Estrella Roja implemented Microsoft 365 as its Collaboration platform and surfaced Microsoft 365 functionality on its public website. The deployment covers the entire organization based in Mexico, supporting communications and document workflows for a three person transportation operator. The implementation leverages Microsoft 365 core capabilities common to the Collaboration category, including cloud email and calendaring, team chat and meetings, cloud file storage and document sharing, and web content publishing through SharePoint and OneDrive integration. Governance is described as lightweight and company centralized, with administrative control focused on a single tenant and small number of user accounts, and operational scope limited to internal staff and website-facing communication flows.
Survey and Questionnaire Collaboration 2019 2019
Estrella Roja eCommerce
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
Reservamos, a Reserbus company Legacy Reservamos eCommerce eCommerce eCommerce n/a 2019 2019
In 2019, Estrella Roja implemented Reservamos eCommerce to join the Reservamos.mx network and open a new digital sales channel for its Mexico to Puebla passenger routes. Reservamos eCommerce was deployed as an eCommerce solution focused on online ticketing and booking workflows, aimed at increasing sales through digital storefront capabilities and distribution to online travelers. The implementation emphasized the sales and ecommerce business function, specifically targeting the Puebla to CDMX corridor. The deployment integrated Estrella Roja into the Reservamos.mx network for channel distribution and user base access, enabling online booking visibility across Reservamos.mx distribution channels. Functional capabilities centered on online ticketing, route inventory exposure, and digital sales channel orchestration consistent with an eCommerce application. Operational scope covered Puebla to CDMX routes and regional customer acquisition, and the integration resulted in broader distribution and access to Reservamos.mx's user base.
Estrella Roja CRM
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
Customer Experience CRM 2021 2021
Marketing Automation CRM 2020 2020
Estrella Roja PaaS
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
Transactional Email PaaS 2021 2021
Estrella Roja IaaS
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
Application Hosting and Computing Services IaaS 2015 2015
Application Hosting and Computing Services IaaS 2018 2018
Content Delivery Network IaaS 2020 2020

IT Decision Makers and Key Stakeholders at Estrella Roja

First Name Last Name Title Function Department Email Phone
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Apps Being Evaluated by Estrella Roja Executives

APPS RUN THE WORLD tracks software evaluation trends across 2 million companies worldwide, including buyer insights from Estrella Roja IT executives and key decision makers. As part of ARTW Buyer Intent and technographics insights, these findings provide useful visibility into the Estrella Roja digital transformation priorities and AI adoption trends.
Date Company Status Vendor Product Category Market
No data found
FAQ - APPS RUN THE WORLD Estrella Roja Technographics
Estrella Roja is a Transportation organization based in Mexico, with around 3 employees and annual revenues of $1.0 million.
Estrella Roja operates a diverse technology stack with applications such as Hiring Room Recruit, Microsoft 365 and Reservamos eCommerce, covering areas like Recruiting, Applicant Tracking System, Collaboration and eCommerce.
Estrella Roja has invested in cloud applications and AI-driven platforms to optimize efficiency and growth, collaborating with vendors such as Hiring Room, Microsoft and Reservamos, a Reserbus company.
Estrella Roja recently adopted applications including Hiring Room Recruit in 2021, Microsoft 365 in 2021 and Hotjar in 2021, highlighting its ongoing modernization strategy.
APPS RUN THE WORLD maintains an up-to-date database of Estrella Roja’s key decision makers and IT executives, available to Premium subscribers.
Our research team continuously updates Estrella Roja’s profile with verified software purchases, vendor relationships, and digital initiatives identified from public and proprietary sources.
Subscribe to APPS RUN THE WORLD to access the complete Estrella Roja technographics profile, including detailed breakdowns by category, vendor, and IT decision makers.