Evening Standard
Alphabeta, 14-18 Finsbury Square,
London, EC2A 1AH,
United Kingdom
London, EC2A 1AH,
United Kingdom
44 20 3367-7000
Media
Evening Standard Technographics
Evening Standard Technographics, Software Purchases, AI and Digital Transformation Initiatives
Discover the latest software purchases and digital transformation initiatives being undertaken by Evening Standard and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 230 Evening Standard employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that Evening Standard has purchased the following applications: Klarna Payments for Payment Processing in 2020, GumGum for Artificial Intelligence Marketing in 2019, Zoom for Audio Video and Web Conferencing in 2020 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems Evening Standard is running and its propensity to invest more and deepen its relationship with Klarna , Apple , GumGum or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing Evening Standard revenues, which have grown to $40.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Evening Standard intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
Evening Standard Tech Stack and Enterprise Applications
Evening Standard ERP
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Klarna | Legacy | Klarna Payments | Payment Processing | ERP | n/a | 2020 | 2020 |
In 2020 Evening Standard implemented Klarna Payments on its website, adopting Klarna Payments as the Payment Processing solution to handle online checkout and reader payment flows. The implementation integrates Klarna Payments into the site commerce layer using front end checkout integration and API based transaction processing, surfacing Klarna payment methods during the checkout experience. Configuration focused on hosted payment flows, payment authorization, and tokenization to manage card and alternative payment method approvals via Klarna Payments.
Operational scope is the Evening Standard website and associated commerce functions, impacting commerce, subscription billing, and revenue operations teams through a centralized online payment processing layer. Governance areas addressed in the rollout include authorization logging, payment reconciliation workflows, and web payment security controls aligned with Payment Processing practices. The Evening Standard Klarna Payments Payment Processing configuration reflects standard payment processing modules and orchestration patterns used to capture, authorize, and settle online reader payments.
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Payment Processing | ERP |
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2021 | 2021 |
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Evening Standard AI-Powered Application
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| GumGum | Legacy | GumGum | Artificial Intelligence Marketing | AI-Powered Application | n/a | 2019 | 2019 |
In 2019, Evening Standard deployed GumGum on its website. GumGum functions as an Artificial Intelligence Marketing application for the publisher, supporting marketing and digital advertising workflows through contextual analysis and visual content intelligence.
The implementation emphasizes contextual content analysis, image recognition to inform in-page ad placement, and programmatic decisioning to align creative with editorial content. GumGum is positioned to analyze on-page signals and match ads to content in real time, reflecting standard Artificial Intelligence Marketing capability sets used by publishers.
Operational responsibility resides with Evening Standard’s digital advertising and audience teams, who configured targeting parameters and content safety controls. The deployment is scoped to the Evening Standard website and is intended to support advertising operations, audience monetization, and marketing execution across the publisher’s UK readership.
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Evening Standard Collaboration
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Zoom Video Communications | Legacy | Zoom | Audio Video and Web Conferencing | Collaboration | n/a | 2020 | 2020 |
In 2020, Evening Standard deployed Zoom as its Audio Video and Web Conferencing solution and surfaced Zoom functionality directly on the Evening Standard website. The implementation positions Zoom as the Evening Standard Zoom Audio Video and Web Conferencing platform supporting both internal collaboration and public-facing live sessions on the publisher site.
The deployment uses Zoom's cloud-hosted conferencing architecture with browser-based clients and embeddable web meeting components to deliver live sessions without on-premise media servers. Configuration emphasized meeting and webinar modules, session recording and streaming to web pages, and standard conferencing controls for moderation and participant management.
Functional modules implemented include audio and video meetings, webinar workflows, recording and archiving of sessions, screen sharing, and participant moderation. Operational scope covers editorial and newsroom collaboration, marketing and events coordination, and producer-managed audience-facing live events that originate from the website.
Governance and process adjustments focused on access controls, role-based moderation for live web sessions, and producer scheduling workflows to align editorial publishing with live broadcasts. Zoom is referenced as the publisher's Audio Video and Web Conferencing tool for integrating live interview and event workflows into the Evening Standard digital publishing stack.
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Collaboration | Collaboration |
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2021 | 2021 |
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Evening Standard Content Management
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Digital Asset Management | Content Management |
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2012 | 2012 |
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Evening Standard CRM
Evening Standard ITSM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Application Performance Management | ITSM |
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2012 | 2012 |
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Evening Standard IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Application Hosting and Computing Services | IaaS |
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2014 | 2014 |
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Application Hosting and Computing Services | IaaS |
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2014 | 2014 |
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Content Delivery Network | IaaS |
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2018 | 2018 |
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Content Delivery Network | IaaS |
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2014 | 2014 |
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Content Delivery Network | IaaS |
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2021 | 2021 |
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Content Delivery Network | IaaS |
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2022 | 2022 |
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IT Decision Makers and Key Stakeholders at Evening Standard
| First Name | Last Name | Title | Function | Department | Phone | |
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Senior Marketing Manager | Manager | Marketing | |
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Chief Digital Officer | CXO | IT | |
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Head of Digital Strategy | Director | IT | |
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Commercial Director | Director | Sales | |
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Apps Being Evaluated by Evening Standard Executives
APPS RUN THE WORLD tracks software evaluation trends across 2 million companies worldwide, including buyer insights from Evening Standard IT executives and key decision makers. As part of ARTW Buyer Intent and technographics insights, these findings provide useful visibility into the Evening Standard digital transformation priorities and AI adoption trends.
| Date | Company | Status | Vendor | Product | Category | Market |
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FAQ - APPS RUN THE WORLD Evening Standard Technographics
Evening Standard is a Media organization based in United Kingdom,
with around 230 employees and annual revenues of $40.0 million.
Evening Standard operates a diverse technology stack with applications such as
Klarna Payments, GumGum and Zoom,
covering areas like Payment Processing, Artificial Intelligence Marketing and Audio Video and Web Conferencing.
Evening Standard has invested in cloud applications and AI-driven platforms to optimize efficiency and growth,
collaborating with vendors such as Klarna, GumGum and Zoom Video Communications.
Evening Standard recently adopted applications including
Cloudflare CDN in 2022, Apple Pay in 2021 and Microsoft 365 in 2021,
highlighting its ongoing modernization strategy.
APPS RUN THE WORLD maintains an up-to-date database of Evening Standard’s key decision makers and IT executives,
available to Premium subscribers.
Our research team continuously updates Evening Standard’s profile with verified software purchases,
vendor relationships, and digital initiatives identified from public and proprietary sources.
Subscribe to APPS RUN THE WORLD to access the complete Evening Standard technographics profile,
including detailed breakdowns by category, vendor, and IT decision makers.