London, WC1X 8NL,
United Kingdom
Exterion Media (UK) Limited Technographics
Exterion Media (UK) Limited Technographics, Software Purchases, AI and Digital Transformation Initiatives
Discover the latest software purchases and digital transformation initiatives being undertaken by Exterion Media (UK) Limited and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 600 Exterion Media (UK) Limited employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that Exterion Media (UK) Limited has purchased the following applications: Microsoft Dynamics AX for ERP Financial in 2011, Sitecore CMS for Web Content Management in 2014, Optimizely Intelligence Cloud for Marketing Analytics in 2015 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems Exterion Media (UK) Limited is running and its propensity to invest more and deepen its relationship with Microsoft , Sitecore , Optimizely or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing Exterion Media (UK) Limited revenues, which have grown to $120.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Exterion Media (UK) Limited intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
Exterion Media (UK) Limited Tech Stack and Enterprise Applications
Exterion Media (UK) Limited ERP
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Microsoft | Oracle E-Business Suite | Microsoft Dynamics AX | ERP Financial | ERP | n/a | 2011 | 2012 |
In 2011, Exterion Media (UK) Limited implemented Microsoft Dynamics AX as its ERP Financial system. The deployment involved adopting Microsoft Dynamics AX 2012 R2 and migrating financial data and processes from Oracle E-Business Suite to the new Microsoft Dynamics AX environment.
Configuration work focused on core ERP Financial capabilities, including general ledger, accounts payable, accounts receivable, fixed assets, cash management and financial reporting. Microsoft Dynamics AX was configured to align chart of accounts and fiscal periods to Exterion Media (UK) Limited reporting requirements, with standard financial workflows and controls established within the application.
Integration and migration activities centered on extraction and transformation of transactional history and master data from Oracle E-Business Suite into Microsoft Dynamics AX 2012 R2, alongside data cleansing and master data consolidation. The implementation covered finance and accounting functions across the company, positioning Microsoft Dynamics AX as the primary ERP Financial system for statutory and management reporting.
Project delivery emphasized configuration, data migration, integration testing and user acceptance to validate financial processes in Microsoft Dynamics AX. Governance included cross-functional coordination between finance and IT to manage cutover sequencing and reconcile balances during the transition to Microsoft Dynamics AX.
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Exterion Media (UK) Limited Content Management
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Sitecore | Legacy | Sitecore CMS | Web Content Management | Content Management | n/a | 2014 | 2014 |
In 2014, Exterion Media (UK) Limited implemented Sitecore CMS for Web Content Management on its corporate website. Sitecore CMS served as the central content management backbone for the public site, providing a single repository for authored pages and media assets.
The deployment emphasized standard Web Content Management capabilities including content authoring and templated page composition, media library management, publishing scheduling, and workflow-based approvals. Configuration work focused on role-based access control for editorial users, reusable component templates to ensure consistent page layouts, and content staging to support lifecycle control between draft and live environments.
Operationally the Sitecore CMS was used by marketing and digital content teams across Exterion Media (UK) Limited to manage the UK web presence, enabling centralized creation, staging, and publication of marketing and informational content. Governance was implemented through structured editorial workflows, content versioning, and permissions aligned to the CMS publishing model to formalize approval and release processes.
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Exterion Media (UK) Limited CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Optimizely | Legacy | Optimizely Intelligence Cloud | Marketing Analytics | CRM | n/a | 2015 | 2015 |
In 2015, Exterion Media (UK) Limited deployed Optimizely Intelligence Cloud on its website. The Optimizely Intelligence Cloud implementation serves as Exterion Medias Marketing Analytics platform, supporting digital marketing and analytics functions across its web properties.
The implementation leverages Optimizely Intelligence Cloud capabilities common to Marketing Analytics, including event level behavioral analytics, audience segmentation, experimentation telemetry, and real time reporting. Instrumentation is executed through site tagging and a structured data layer that captures page events and custom metrics, feeding those data streams into Optimizely Intelligence Cloud for dashboarding and analysis. Configuration work focused on event taxonomy, custom event definitions, and experiment instrumentation to align on campaign and creative measurement needs.
Operational ownership for the Optimizely Intelligence Cloud deployment sits with Exterions digital and marketing analytics teams, who manage tracking rules, reporting, and experiment governance. The rollout covered the public website and campaign landing pages, with ongoing configuration of tracking and dashboards to support iteration on creative and audience targeting. Governance emphasizes analytics accuracy and experiment consistency rather than changes to core backend systems.
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Marketing Analytics | CRM |
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2019 | 2019 |
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Marketing Automation | CRM |
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2014 | 2014 |
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Marketing Automation | CRM |
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2016 | 2016 |
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Sales Automation, CRM, Sales Engagement | CRM |
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2012 | 2012 |
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Exterion Media (UK) Limited IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Application Hosting and Computing Services | IaaS |
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2014 | 2014 |
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Application Hosting and Computing Services | IaaS |
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2019 | 2019 |
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Exterion Media (UK) Limited CyberSecurity
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Secure Email Gateways (SEGs) | CyberSecurity |
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2019 | 2019 |
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IT Decision Makers and Key Stakeholders at Exterion Media (UK) Limited
| First Name | Last Name | Title | Function | Department | Phone | |
|---|---|---|---|---|---|---|
| Human Resources Manager | Manager | HR | ||||
| Human Resources Director | Director | HR | ||||
| People & Culture Director | Director | HR |
Apps Being Evaluated by Exterion Media (UK) Limited Executives
| Date | Company | Status | Vendor | Product | Category | Market |
|---|---|---|---|---|---|---|
| No data found | ||||||