St. Catharines, L2R7K6, ON,
Canada
FBT Technographics
FBT Technographics, Software Purchases, AI and Digital Transformation Initiatives
Discover the latest software purchases and digital transformation initiatives being undertaken by FBT and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 100 FBT employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that FBT has purchased the following applications: Microsoft 365 for Collaboration in 2021, Automattic Jetpack CRM for CRM in 2016, Microsoft Azure Cloud Services for Application Hosting and Computing Services in 2017 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems FBT is running and its propensity to invest more and deepen its relationship with Microsoft , Automattic or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing FBT revenues, which have grown to $10.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for FBT intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
FBT Tech Stack and Enterprise Applications
FBT Collaboration
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Microsoft | Legacy | Microsoft 365 | Collaboration | Collaboration | n/a | 2021 | 2021 |
In 2021, FBT implemented Microsoft 365 as its Collaboration platform. The Microsoft 365 implementation at FBT is observable on the company website, indicating the vendor’s cloud services are integrated into their public presence and internal collaboration fabric. Microsoft 365 is positioned to support core business functions including internal communications, document sharing, and team collaboration for the manufacturing organization.
Configuration aligns with typical Microsoft 365 capabilities, including Exchange Online style email, SharePoint and OneDrive style content management, and Microsoft Teams style synchronous collaboration, consistent with the Collaboration category. The deployment covers internal departments and the corporate web presence, with expected governance constructs around account provisioning, access controls, and content publishing workflows that support IT and business user collaboration. FBT Microsoft 365 Collaboration unifies communication and document workflows for employees across the company, and the public site usage signals integration between web content and the Microsoft 365 collaboration stack.
|
FBT CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Automattic | Legacy | Automattic Jetpack CRM | CRM | CRM | n/a | 2016 | 2016 |
In 2016, FBT deployed Automattic Jetpack CRM on its corporate website. The implementation uses Automattic Jetpack CRM to centralize web-originated contact records and to provide a single Customer Relationship Management entry point for customer-facing teams.
The deployment focused on core CRM capabilities typical for the category, including contact and company records, web-form lead capture, deal pipeline tracking, tagging and segmentation, and template-based email communication. Configuration emphasizes lightweight pipeline stages and contact tagging to support sales and service workflows while keeping administration within a small IT or marketing admin team.
Integrations are concentrated on the public website where web forms and inquiry flows feed directly into the Automattic Jetpack CRM instance, enabling direct capture of inbound leads and contact updates. Operational coverage is company-wide for customer-facing functions, primarily sales and customer service in Canada, with governance centered on a centralized contact repository and role-based access to CRM records.
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FBT IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Microsoft | Legacy | Microsoft Azure Cloud Services | Application Hosting and Computing Services | IaaS | n/a | 2017 | 2017 |
In 2017, FBT implemented Microsoft Azure Cloud Services to host its corporate website. The Microsoft Azure Cloud Services deployment is classified under Application Hosting and Computing Services and provides FBT with public web hosting and application infrastructure for customer facing content.
The implementation uses a layered hosting architecture combining scalable compute for front end web processes, object storage for static assets, and content delivery optimization for distribution of media and downloads. Platform capabilities include managed SSL termination, DNS management, automated provisioning of compute instances, and standard platform services that support autoscaling and platform as a service hosting expected in Application Hosting and Computing Services.
Operational coverage is focused on the corporate website and marketing content workflows, affecting marketing, communications, and IT operations across FBT in Canada. The environment is connected to the site’s content publishing and asset management flows to deliver customer facing pages and downloadable resources while isolating production and nonproduction assets through subscription and environment segmentation.
Governance and operational controls inferred in the deployment include role based access control for administrative separation, environment segmentation to support staged releases, and centralized certificate management for secure public hosting. Deployment processes are organized around staged environments to enable controlled updates to site content and application components.
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IT Decision Makers and Key Stakeholders at FBT
| First Name | Last Name | Title | Function | Department | Phone | |
|---|---|---|---|---|---|---|
| No data found | ||||||
Apps Being Evaluated by FBT Executives
| Date | Company | Status | Vendor | Product | Category | Market |
|---|---|---|---|---|---|---|
| 2026-10-02 | FBT | Evaluated | uniPoint Software | uniPoint Quality Management | Quality Management | PLM and Engineering |