Rome, 144,
Italy
Fendi, owned by LVMH group Technographics
Discover the latest software purchases and digital transformation initiatives being undertaken by Fendi, owned by LVMH group and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 4000 Fendi, owned by LVMH group employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that Fendi, owned by LVMH group has purchased the following applications: Klarna Payments for Payment Processing in 2025, Kleecks for Generative AI Platforms in 2025, Apple Business Chat for Chatbots and Conversational AI in 2023 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems Fendi, owned by LVMH group is running and its propensity to invest more and deepen its relationship with Klarna , Kleecks , Apple or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing Fendi, owned by LVMH group revenues, which have grown to $1.17 billion in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Fendi, owned by LVMH group intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
ERP Financial Management
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Klarna | Legacy | Klarna Payments | Payment Processing | ERP Financial Management | n/a | 2025 | 2025 |
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AI Development
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Kleecks | Legacy | Kleecks | Generative AI Platforms | AI Development | n/a | 2025 | 2025 |
In 2025, Fendi implemented Kleecks on its website, deploying Kleecks as a Generative AI Platforms solution to augment online customer engagement and content delivery. The implementation is focused on the corporate ecommerce site published from Italy and aligns with digital commerce and marketing business functions for the 4,000 employee fashion house.
The Kleecks deployment is instantiated as a web-embedded generative AI layer that leverages capabilities typical of Generative AI Platforms, including model orchestration, prompt templating, content generation, conversational search, and moderation controls. Configuration centers on exposing AI responses through frontend widgets or API endpoints to surface generated content and conversational interactions within site pages and product detail experiences.
Operational scope is concentrated on the website and impacts digital commerce, marketing, and customer experience teams, with governance structured around content review workflows, model hygiene, and prompt governance to maintain brand consistency. Rollout and ongoing management are organized within web operations and digital marketing, with iterative tuning of prompts and runtime parameters to refine visitor interactions and ensure supervised content generation.
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AI-Powered Application
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Apple | Legacy | Apple Business Chat | Chatbots and Conversational AI | AI-Powered Application | n/a | 2023 | 2023 |
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eCommerce
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
|
|
|
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Personalization and Product Recommendations | eCommerce |
|
2018 | 2018 |
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Shipping Management | eCommerce |
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2018 | 2018 |
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Shipping Management | eCommerce |
|
2021 | 2021 |
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CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
|
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|
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Customer Analytics | CRM |
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2023 | 2023 |
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Customer Experience | CRM |
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2020 | 2020 |
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Data Management Platform | CRM |
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2016 | 2016 |
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Data Management Platform | CRM |
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2016 | 2016 |
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Data Management Platform | CRM |
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2016 | 2016 |
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Digital Advertising Platform | CRM |
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2016 | 2016 |
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Digital Advertising Platform | CRM |
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2016 | 2016 |
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Digital Advertising Platform | CRM |
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2016 | 2016 |
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Digital Advertising Platform | CRM |
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2016 | 2016 |
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Marketing Analytics | CRM |
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2020 | 2020 |
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PaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
|
|
|
|
Apps Development | PaaS |
|
2024 | 2024 |
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IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
|
|
|
|
Content Delivery Network | IaaS |
|
2020 | 2020 |
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CyberSecurity
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
|
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|
|
Endpoint Detection and Response (EDR) | CyberSecurity |
|
2018 | 2018 |
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