Toronto, M6K 3N7, ON,
Canada
Fiix Technographics
Fiix Technographics, Software Purchases, AI and Digital Transformation Initiatives
Discover the latest software purchases and digital transformation initiatives being undertaken by Fiix and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 250 Fiix employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that Fiix has purchased the following applications: Drift AI Chatbot for Chatbots and Conversational AI in 2017, Google Workspace (Formerly Google G-Suite) for Collaboration in 2016, PathFactory Intelligent Content Platform for Content Management in 2019 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems Fiix is running and its propensity to invest more and deepen its relationship with Drift , Ruby , Google or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing Fiix revenues, which have grown to $25.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Fiix intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
Fiix Tech Stack and Enterprise Applications
AI-Powered Application
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Drift | Legacy | Drift AI Chatbot | Chatbots and Conversational AI | AI-Powered Application | n/a | 2017 | 2017 |
In 2017, Fiix deployed Drift AI Chatbot on its website, leveraging a Chatbots and Conversational AI solution to extend customer engagement on its public web presence. Fiix uses Drift AI Chatbot in the Chatbots and Conversational AI category to support customer engagement and lead qualification across product and pricing pages.
The deployment of Drift AI Chatbot was configured with conversational workflows and automated response playbooks consistent with Chatbots and Conversational AI functionality, enabling contextual routing and escalation to human agents when required. Configuration work focused on intent detection, qualification logic, and templated messaging to standardize initial engagement and capture qualifying signals for follow up.
Operational ownership resides with Fiix marketing and sales teams, where Drift AI Chatbot governs conversational handoffs and supports demand generation workflows on the website. Governance is organized around scripted playbooks and iterative tuning of conversation flows to align bot behavior with Fiix messaging and lead qualification standards.
|
|
|
|
|
Chatbots and Conversational AI | AI-Powered Application |
|
2021 | 2021 |
|
Collaboration
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Legacy | Google Workspace (Formerly Google G-Suite) | Collaboration | Collaboration | n/a | 2016 | 2016 |
In 2016, Fiix implemented Google Workspace (Formerly Google G-Suite) to provide a cloud SaaS Collaboration platform for core productivity and communication across the organization. The deployment established a centralized Google Workspace tenant tied to the corporate domain and enabled company-wide email, calendaring, and document collaboration for Fiix professional services teams in Canada.
Google Workspace (Formerly Google G-Suite) was configured to deliver standard Collaboration capabilities including Gmail for enterprise email, Google Drive for file storage, Google Docs and Google Sheets for collaborative authoring, Google Slides for presentations, and Google Calendar for scheduling, with administration handled through the Google Admin console. Governance was applied via tenant-level administration and account provisioning workflows, combined with policy controls for sharing and data access, to support collaboration, project delivery, and client-facing business functions at Fiix.
|
Content Management
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| PathFactory | Legacy | PathFactory Intelligent Content Platform | Content Management | Content Management | n/a | 2019 | 2019 |
In 2019, Fiix implemented PathFactory Intelligent Content Platform on its public website. Fiix uses PathFactory Intelligent Content Platform as a Content Management solution to support marketing and demand generation content delivery and on-site buyer engagement.
The deployment centers on content orchestration and visitor level content sequencing, leveraging PathFactory Intelligent Content Platform capabilities for intelligent content delivery and content analytics to inform campaign and content operations. Operational ownership is held by marketing and content operations teams, who configure content paths and embed platform experiences into the site templates, while adapting content production workflows to support staged content journeys and measurement.
|
CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
|
|
|
|
Account Based Marketing | CRM |
|
2020 | 2020 |
|
|
|
|
|
Account Based Marketing, Sales Engagement | CRM |
|
2019 | 2019 |
|
|
|
|
|
Customer Experience | CRM |
|
2016 | 2016 |
|
|
|
|
|
Customer Support | CRM |
|
2016 | 2016 |
|
|
|
|
|
Marketing Analytics | CRM |
|
2019 | 2019 |
|
|
|
|
|
Marketing Automation | CRM |
|
2016 | 2016 |
|
|
|
|
|
Marketing Automation | CRM |
|
2018 | 2018 |
|
|
|
|
|
Marketing Automation | CRM |
|
2019 | 2019 |
|
|
|
|
|
Sales Automation, CRM, Sales Engagement | CRM |
|
2021 | 2021 |
|
ITSM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
|
|
|
|
Application Performance Management | ITSM |
|
2020 | 2020 |
|
|
|
|
|
IT Service Management | ITSM |
|
2020 | 2020 |
|
IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
|
|
|
|
Application Hosting and Computing Services | IaaS |
|
2017 | 2017 |
|
|
|
|
|
Application Hosting and Computing Services | IaaS |
|
2020 | 2020 |
|
|
|
|
|
Content Delivery Network | IaaS |
|
2020 | 2020 |
|
|
|
|
|
Content Delivery Network | IaaS |
|
2020 | 2020 |
|
CyberSecurity
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
|
|
|
|
Identity and Access Management (IAM) | CyberSecurity |
|
2021 | 2021 |
|
IT Decision Makers and Key Stakeholders at Fiix
| First Name | Last Name | Title | Function | Department | Phone | |
|---|---|---|---|---|---|---|
| No data found | ||||||
Apps Being Evaluated by Fiix Executives
| Date | Company | Status | Vendor | Product | Category | Market |
|---|---|---|---|---|---|---|
| No data found | ||||||