Firebrand Technologies
44 Merrimac St,
Newburyport, 1950, MA,
United States
Newburyport, 1950, MA,
United States
1 978-465-7755
Communications
Firebrand Technologies Technographics
Firebrand Technologies Technographics, Software Purchases, AI and Digital Transformation Initiatives
Discover the latest software purchases and digital transformation initiatives being undertaken by Firebrand Technologies and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 60 Firebrand Technologies employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that Firebrand Technologies has purchased the following applications: Oracle NetSuite ERP for ERP Financial in 2015, Google Workspace (Formerly Google G-Suite) for Collaboration in 2012, Hubspot CRM for CRM in 2016 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems Firebrand Technologies is running and its propensity to invest more and deepen its relationship with Oracle , Google , HubSpot or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing Firebrand Technologies revenues, which have grown to $6.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Firebrand Technologies intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
Firebrand Technologies Tech Stack and Enterprise Applications
Firebrand Technologies ERP
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Oracle | Legacy | Oracle NetSuite ERP | ERP Financial | ERP | n/a | 2015 | 2015 |
In 2015, Firebrand Technologies implemented Oracle NetSuite ERP. The deployment targeted core accounting and finance operations for the 60 employee communications firm and aligns with the ERP Financial category.
The Oracle NetSuite ERP implementation emphasized core financial modules, including General Ledger, Accounts Payable, Accounts Receivable, Fixed Assets, Cash Management, billing and revenue recognition, and consolidated financial reporting. Configuration work centered on a streamlined chart of accounts, automated approval workflows, role based access control and templated financial periods to support repeatable month end close procedures.
Operational coverage focused on centralizing transactional finance and billing workflows used by the finance, sales operations and service delivery teams, creating a single source for accounting and invoicing. The implementation also instrumented electronic invoice processing and approval routing to reduce manual touch points and enforce consistent posting rules across corporate functions.
Governance was scoped to the finance organization with a phased rollout, formalized approval hierarchies and documented close processes to standardize financial controls. Training and knowledge transfer were delivered to the small finance team to support day to day administration and ongoing configuration of Oracle NetSuite ERP.
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Firebrand Technologies Collaboration
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Legacy | Google Workspace (Formerly Google G-Suite) | Collaboration | Collaboration | n/a | 2012 | 2012 |
In 2012, Firebrand Technologies implemented Google Workspace (Formerly Google G-Suite) to provide enterprise Collaboration capabilities across the organization. The deployment is associated with the company domain and the public site footprint indicates active use of Google Workspace (Formerly Google G-Suite) services for core communications and document workflows. The implementation scope covers the full employee base of approximately 60 users across the United States, aligning Collaboration tooling with IT and client services functions.
The configuration emphasizes core Google Workspace modules including Gmail for email, Calendar for scheduling, Drive and Shared Drives for file storage and document collaboration, Docs and Sheets for authoring, and Meet for video conferencing. Administrative controls are managed via the Google Workspace Admin Console with domain management, user provisioning and group management configured to mirror departmental structures. Identity and access management, basic mobile device management, and standard content sharing policies are in place consistent with Collaboration category practices.
Governance and operational practices include delegated admin roles, group based access controls for shared resources, and centralized account lifecycle processes for onboarding and offboarding. Retention, eDiscovery, and audit log features are configured within Google Workspace to support compliance and operational oversight at the company level. Firebrand Technologies Google Workspace (Formerly Google G-Suite) functions as the primary Collaboration layer for internal communication, document collaboration, and calendar coordination across teams.
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Firebrand Technologies CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| HubSpot | Legacy | Hubspot CRM | CRM | CRM | n/a | 2016 | 2016 |
In 2016, Firebrand Technologies implemented Hubspot CRM on its website to capture inbound leads and consolidate customer interactions. The Hubspot CRM deployment functions as the organization primary CRM platform, instrumenting website contact forms to feed a centralized contact and company record model and establishing initial deal pipeline configurations for sales intake. Configuration emphasized contact management, lead capture automation, and basic pipeline stages to coordinate marketing to sales handoff.
Operational coverage includes sales and marketing teams across Firebrand Technologies, supporting roughly 60 employees in the United States, with workflows for lead qualification and email engagement tracking routed into the Hubspot CRM. Governance centered on centralizing contact records and defining lead routing rules to enforce consistent qualification and follow up, while process alignment focused on tightening handoff points between marketing capture and sales pipeline progression. Firebrand Technologies Hubspot CRM CRM supports core sales and marketing business functions and serves as the primary system for inbound lead orchestration on the company website.
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Digital Advertising Platform | CRM |
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2016 | 2016 |
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Marketing Automation | CRM |
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2016 | 2016 |
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Marketing Automation | CRM |
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2021 | 2021 |
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Firebrand Technologies IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Application Hosting and Computing Services | IaaS |
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2015 | 2015 |
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Application Hosting and Computing Services | IaaS |
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2021 | 2021 |
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Content Delivery Network | IaaS |
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2018 | 2018 |
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IT Decision Makers and Key Stakeholders at Firebrand Technologies
| First Name | Last Name | Title | Function | Department | Phone | |
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Director of Sales and Marketing | Director | Marketing | |
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CEO | CXO | Finance | |
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President | CXO | Finance | |
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Apps Being Evaluated by Firebrand Technologies Executives
APPS RUN THE WORLD tracks software evaluation trends across 2 million companies worldwide, including buyer insights from Firebrand Technologies IT executives and key decision makers. As part of ARTW Buyer Intent and technographics insights, these findings provide useful visibility into the Firebrand Technologies digital transformation priorities and AI adoption trends.
| Date | Company | Status | Vendor | Product | Category | Market |
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| No data found | ||||||
FAQ - APPS RUN THE WORLD Firebrand Technologies Technographics
Firebrand Technologies is a Communications organization based in United States,
with around 60 employees and annual revenues of $6.0 million.
Firebrand Technologies operates a diverse technology stack with applications such as
Oracle NetSuite ERP, Google Workspace (Formerly Google G-Suite) and Hubspot CRM,
covering areas like ERP Financial, Collaboration and CRM.
Firebrand Technologies has invested in cloud applications and AI-driven platforms to optimize efficiency and growth,
collaborating with vendors such as Oracle, Google and HubSpot.
Firebrand Technologies recently adopted applications including
Hubspot Marketing Automation in 2021, Google Cloud Platform (GCP) in 2021 and Amazon Elastic Load Balancing (ELB) in 2018,
highlighting its ongoing modernization strategy.
APPS RUN THE WORLD maintains an up-to-date database of Firebrand Technologies’s key decision makers and IT executives,
available to Premium subscribers.
Our research team continuously updates Firebrand Technologies’s profile with verified software purchases,
vendor relationships, and digital initiatives identified from public and proprietary sources.
Subscribe to APPS RUN THE WORLD to access the complete Firebrand Technologies technographics profile,
including detailed breakdowns by category, vendor, and IT decision makers.