AI Buyer Insights:

Cantor Fitzgerald, a Kyriba Treasury customer evaluated GTreasury

Michelin, an e2open customer evaluated Oracle Transportation Management

Swedbank, a Temenos T24 customer evaluated Oracle Flexcube

Wayfair, a Korber HighJump WMS customer just evaluated Manhattan WMS

Citigroup, a VestmarkONE customer evaluated BlackRock Aladdin Wealth

Moog, an UKG AutoTime customer evaluated Workday Time and Attendance

Westpac NZ, an Infosys Finacle customer evaluated nCino Bank OS

Cantor Fitzgerald, a Kyriba Treasury customer evaluated GTreasury

Michelin, an e2open customer evaluated Oracle Transportation Management

Swedbank, a Temenos T24 customer evaluated Oracle Flexcube

Wayfair, a Korber HighJump WMS customer just evaluated Manhattan WMS

Citigroup, a VestmarkONE customer evaluated BlackRock Aladdin Wealth

Moog, an UKG AutoTime customer evaluated Workday Time and Attendance

Westpac NZ, an Infosys Finacle customer evaluated nCino Bank OS

Firehouse Subs Tech Stack and Enterprise Applications

Firehouse Subs ERP
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
Intuit Legacy Intuit Quickbooks Enterprise ERP Financial ERP n/a 2020 2020
In 2020 Firehouse Subs implemented Intuit Quickbooks Enterprise as its core ERP Financial platform to centralize transactional accounting for the corporate finance function. The implementation targeted consolidation of financial records across the company owned locations and provided structured financial oversight of franchised restaurants within the chain of more than 1,180 restaurants and 6,000 employees. Intuit Quickbooks Enterprise was configured to support standard ERP Financial workflows including general ledger posting, accounts payable, accounts receivable, bank reconciliation, and consolidated financial statements. The deployment emphasized a standardized chart of accounts and month end close controls, with role based security and user permissions to separate corporate accounting duties from franchise-level bookkeeping. Operational coverage centered on finance and accounting teams at corporate headquarters while preserving franchise autonomy for local hiring and crew management as described in company franchise governance. The implementation organized financial data flows to enable centralized reporting and audit trails without dictating franchise employment policies. Governance activities included formalizing accounting procedures, training for corporate accounting staff on Intuit Quickbooks Enterprise, and establishing access controls and approval workflows to enforce segregation of duties. Process documentation and standardized reporting templates were put in place to rationalize multi-entity bookkeeping and support consistent financial statement preparation across company owned and franchised restaurants.
Firehouse Subs HCM
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
Workstream Legacy Workstream Hiring Recruiting HCM n/a 2018 2018
In 2018, Firehouse Subs implemented Workstream Hiring to centralize store-level recruiting and onboarding workflows. Workstream Hiring is used to find qualified employees, automate training processes, and enable hiring managers to run recruiting activities from their phones, reflecting the application’s role in Recruiting for frontline operations. The deployment concentrated on configuring modules for applicant tracking, automated screening, interview and shift scheduling, and training automation to create standardized hiring and onboarding across stores. Operational ownership sits with HR and store management, using centralized workflow templates in Workstream Hiring while preserving store-level execution and role-based access control to enforce consistent processes. The implementation emphasizes mobile access and automated training sequences so store managers can complete hiring and onboarding tasks from mobile devices.
Recruiting, Applicant Tracking System HCM 2013 2013
Firehouse Subs AI-Powered Application
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
SoundHound Inc. Legacy SoundHound Houndify AI Platform Cognitive Computing AI-Powered Application n/a 2025 2025
In 2025, Firehouse Subs expanded deployment of the SoundHound Houndify AI Platform, leveraging Cognitive Computing to extend conversational and voice interaction capabilities across its restaurant channels. The engagement is part of SoundHound’s broader restaurant expansion activity in 2025 and is positioned as an enterprise deployment of Houndify for customer-facing voice experiences. The implementation emphasized SoundHound Houndify AI Platform core modules, including conversational AI agent orchestration and speech-to-intent processing, with the Polaris speech foundation model integrated into the runtime. Functional capabilities implemented focused on natural language understanding for voice ordering and customer service intents, and agent-driven dialog flows to route interactions and capture structured order data. Operational coverage targeted restaurant customer channels and phone ordering workflows across the Firehouse Subs footprint in the United States, aligning voice commerce enablement with in-store and remote ordering experiences. Integrations concentrated on embedding Houndify runtime into voice channels and connecting conversational agents to order capture and fulfillment processes to ensure end-to-end voice transaction handling. Governance and rollout followed a centralized conversational design and intent taxonomy approach to maintain consistency across locations, with staged deployments to scale the platform across outlets. The deployment reflects SoundHound’s reported restaurant expansions in 2025 and places Firehouse Subs among the vendor’s prioritized restaurant customers for conversational and voice AI services.
Firehouse Subs Collaboration
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
Collaboration Collaboration 2013 2013
Collaboration Collaboration 2017 2017
Firehouse Subs Content Management
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
Web Content Management Content Management 2021 2021
Firehouse Subs eCommerce
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
Online Food Ordering System eCommerce 2020 2020
Firehouse Subs CRM
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
Data Management Platform CRM 2017 2017
Data Management Platform CRM 2017 2017
Data Management Platform CRM 2017 2017
Data Management Platform CRM 2017 2017
Digital Advertising Platform CRM 2013 2013
Digital Advertising Platform CRM 2017 2017
Digital Advertising Platform CRM 2021 2021
Marketing Analytics CRM 2011 2011
Firehouse Subs ITSM
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
IT Service Management ITSM 2021 2021
Firehouse Subs PaaS
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
Apps Development PaaS 2022 2022
Firehouse Subs IaaS
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
Application Hosting and Computing Services IaaS 2013 2013
Firehouse Subs CyberSecurity
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
Web Application Firewalls (WAF) CyberSecurity 2018 2018

IT Decision Makers and Key Stakeholders at Firehouse Subs

First Name Last Name Title Function Department Email Phone
Administrative/ HR Director Director HR
Director, People Business Partner Director HR
VP of IT VP IT
Director of Operations Director Finance

Apps Being Evaluated by Firehouse Subs Executives

APPS RUN THE WORLD tracks software evaluation trends across 2 million companies worldwide, including buyer insights from Firehouse Subs IT executives and key decision makers. As part of ARTW Buyer Intent and technographics insights, these findings provide useful visibility into the Firehouse Subs digital transformation priorities and AI adoption trends.
Date Company Status Vendor Product Category Market
No data found
FAQ - APPS RUN THE WORLD Firehouse Subs Technographics
Firehouse Subs is a Retail organization based in United States, with around 6000 employees and annual revenues of $1.10 billion.
Firehouse Subs operates a diverse technology stack with applications such as Intuit Quickbooks Enterprise, Workstream Hiring and SoundHound Houndify AI Platform, covering areas like ERP Financial, Recruiting and Cognitive Computing.
Firehouse Subs has invested in cloud applications and AI-driven platforms to optimize efficiency and growth, collaborating with vendors such as Intuit, Workstream and SoundHound Inc..
Firehouse Subs recently adopted applications including SoundHound Houndify AI Platform in 2025, Bubble Platform in 2022 and About Livefyre in 2021, highlighting its ongoing modernization strategy.
APPS RUN THE WORLD maintains an up-to-date database of Firehouse Subs’s key decision makers and IT executives, available to Premium subscribers.
Our research team continuously updates Firehouse Subs’s profile with verified software purchases, vendor relationships, and digital initiatives identified from public and proprietary sources.
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