Jacksonville, 32258, FL,
United States
Firehouse Subs Technographics
Firehouse Subs Technographics, Software Purchases, AI and Digital Transformation Initiatives
Discover the latest software purchases and digital transformation initiatives being undertaken by Firehouse Subs and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 6000 Firehouse Subs employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that Firehouse Subs has purchased the following applications: Intuit Quickbooks Enterprise for ERP Financial in 2020, Workstream Hiring for Recruiting in 2018, SoundHound Houndify AI Platform for Cognitive Computing in 2025 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems Firehouse Subs is running and its propensity to invest more and deepen its relationship with Intuit , Workstream , CareerPlug or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing Firehouse Subs revenues, which have grown to $1.10 billion in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Firehouse Subs intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
Firehouse Subs Tech Stack and Enterprise Applications
Firehouse Subs ERP
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Intuit | Legacy | Intuit Quickbooks Enterprise | ERP Financial | ERP | n/a | 2020 | 2020 |
In 2020 Firehouse Subs implemented Intuit Quickbooks Enterprise as its core ERP Financial platform to centralize transactional accounting for the corporate finance function. The implementation targeted consolidation of financial records across the company owned locations and provided structured financial oversight of franchised restaurants within the chain of more than 1,180 restaurants and 6,000 employees.
Intuit Quickbooks Enterprise was configured to support standard ERP Financial workflows including general ledger posting, accounts payable, accounts receivable, bank reconciliation, and consolidated financial statements. The deployment emphasized a standardized chart of accounts and month end close controls, with role based security and user permissions to separate corporate accounting duties from franchise-level bookkeeping.
Operational coverage centered on finance and accounting teams at corporate headquarters while preserving franchise autonomy for local hiring and crew management as described in company franchise governance. The implementation organized financial data flows to enable centralized reporting and audit trails without dictating franchise employment policies.
Governance activities included formalizing accounting procedures, training for corporate accounting staff on Intuit Quickbooks Enterprise, and establishing access controls and approval workflows to enforce segregation of duties. Process documentation and standardized reporting templates were put in place to rationalize multi-entity bookkeeping and support consistent financial statement preparation across company owned and franchised restaurants.
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Firehouse Subs HCM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Workstream | Legacy | Workstream Hiring | Recruiting | HCM | n/a | 2018 | 2018 |
In 2018, Firehouse Subs implemented Workstream Hiring to centralize store-level recruiting and onboarding workflows. Workstream Hiring is used to find qualified employees, automate training processes, and enable hiring managers to run recruiting activities from their phones, reflecting the application’s role in Recruiting for frontline operations.
The deployment concentrated on configuring modules for applicant tracking, automated screening, interview and shift scheduling, and training automation to create standardized hiring and onboarding across stores. Operational ownership sits with HR and store management, using centralized workflow templates in Workstream Hiring while preserving store-level execution and role-based access control to enforce consistent processes. The implementation emphasizes mobile access and automated training sequences so store managers can complete hiring and onboarding tasks from mobile devices.
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Recruiting, Applicant Tracking System | HCM |
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2013 | 2013 |
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Firehouse Subs AI-Powered Application
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| SoundHound Inc. | Legacy | SoundHound Houndify AI Platform | Cognitive Computing | AI-Powered Application | n/a | 2025 | 2025 |
In 2025, Firehouse Subs expanded deployment of the SoundHound Houndify AI Platform, leveraging Cognitive Computing to extend conversational and voice interaction capabilities across its restaurant channels. The engagement is part of SoundHound’s broader restaurant expansion activity in 2025 and is positioned as an enterprise deployment of Houndify for customer-facing voice experiences.
The implementation emphasized SoundHound Houndify AI Platform core modules, including conversational AI agent orchestration and speech-to-intent processing, with the Polaris speech foundation model integrated into the runtime. Functional capabilities implemented focused on natural language understanding for voice ordering and customer service intents, and agent-driven dialog flows to route interactions and capture structured order data.
Operational coverage targeted restaurant customer channels and phone ordering workflows across the Firehouse Subs footprint in the United States, aligning voice commerce enablement with in-store and remote ordering experiences. Integrations concentrated on embedding Houndify runtime into voice channels and connecting conversational agents to order capture and fulfillment processes to ensure end-to-end voice transaction handling.
Governance and rollout followed a centralized conversational design and intent taxonomy approach to maintain consistency across locations, with staged deployments to scale the platform across outlets. The deployment reflects SoundHound’s reported restaurant expansions in 2025 and places Firehouse Subs among the vendor’s prioritized restaurant customers for conversational and voice AI services.
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Firehouse Subs Collaboration
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Collaboration | Collaboration |
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2013 | 2013 |
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Collaboration | Collaboration |
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2017 | 2017 |
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Firehouse Subs Content Management
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Web Content Management | Content Management |
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2021 | 2021 |
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Firehouse Subs eCommerce
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Online Food Ordering System | eCommerce |
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2020 | 2020 |
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Firehouse Subs CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Data Management Platform | CRM |
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2017 | 2017 |
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Data Management Platform | CRM |
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2017 | 2017 |
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Data Management Platform | CRM |
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2017 | 2017 |
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Data Management Platform | CRM |
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2017 | 2017 |
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Digital Advertising Platform | CRM |
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2013 | 2013 |
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Digital Advertising Platform | CRM |
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2017 | 2017 |
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Digital Advertising Platform | CRM |
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2021 | 2021 |
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Marketing Analytics | CRM |
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2011 | 2011 |
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Firehouse Subs ITSM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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IT Service Management | ITSM |
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2021 | 2021 |
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Firehouse Subs PaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Apps Development | PaaS |
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2022 | 2022 |
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Firehouse Subs IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Application Hosting and Computing Services | IaaS |
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2013 | 2013 |
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Firehouse Subs CyberSecurity
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Web Application Firewalls (WAF) | CyberSecurity |
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2018 | 2018 |
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IT Decision Makers and Key Stakeholders at Firehouse Subs
| First Name | Last Name | Title | Function | Department | Phone | |
|---|---|---|---|---|---|---|
| Administrative/ HR Director | Director | HR | ||||
| Director, People Business Partner | Director | HR | ||||
| VP of IT | VP | IT | ||||
| Director of Operations | Director | Finance |
Apps Being Evaluated by Firehouse Subs Executives
| Date | Company | Status | Vendor | Product | Category | Market |
|---|---|---|---|---|---|---|
| No data found | ||||||