NAF NAF
2 Rue Sarah Bernhardt, Asnières-sur-Seine,
Paris, 92600,
France
Paris, 92600,
France
33 1 73 23 05 50
Retail
NAF NAF Technographics
NAF NAF Technographics, Software Purchases, AI and Digital Transformation Initiatives
Discover the latest software purchases and digital transformation initiatives being undertaken by NAF NAF and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 1500 NAF NAF employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that NAF NAF has purchased the following applications: Microsoft 365 for Collaboration in 2021, WSHOP eCommerce for eCommerce in 2021, Socloz for Order Management in 2021 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems NAF NAF is running and its propensity to invest more and deepen its relationship with Microsoft , Google , Salesforce or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing NAF NAF revenues, which have grown to $180.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for NAF NAF intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
NAF NAF Tech Stack and Enterprise Applications
NAF NAF Collaboration
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Microsoft | Legacy | Microsoft 365 | Collaboration | Collaboration | n/a | 2021 | 2021 |
In 2021, NAF NAF implemented Microsoft 365 for Collaboration. The French retail group with about 1,500 employees is using Microsoft 365 on their website and across corporate channels to centralize productivity and content workflows and to support internal and customer-facing collaboration.
The deployment emphasizes Collaboration capabilities typical of Microsoft 365, including cloud email, real-time chat and meetings via Teams, cloud document management and intranet services via SharePoint, file synchronization with OneDrive, and Office productivity applications to support merchandising, store operations, marketing, and corporate functions. Governance was organized around centralized tenant configuration and role based access controls, with collaboration policies and content lifecycle controls applied to corporate and store teams to standardize document sharing, communication workflows, and tenant level administration across the organization.
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Collaboration | Collaboration |
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2022 | 2022 |
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Collaboration | Collaboration |
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2022 | 2022 |
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NAF NAF eCommerce
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| WSHOP | Legacy | WSHOP eCommerce | eCommerce | eCommerce | n/a | 2021 | 2021 |
In 2021, NAF NAF deployed WSHOP eCommerce on its public website. The WSHOP eCommerce deployment supports NAF NAF's eCommerce channel, enabling online retail merchandising and customer order capture for the France-based retailer.
The implementation configures core WSHOP eCommerce functional modules including storefront, product catalog, content management, site search, checkout, promotions, and order management. Configuration focused on merchandising workflows, pricing controls for online assortments, and site-level content governance to support marketing and category teams.
Operational coverage centers on the public web storefront and the digital commerce organization, with role based access for catalog managers and content editors. The WSHOP eCommerce platform is positioned to support payment processing, fulfillment, and customer service touchpoints through the platform's standard integration interfaces while centralizing online order lifecycle handling and merchandising operations.
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NAF NAF SCM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| SoCloz | Legacy | Socloz | Order Management | SCM | n/a | 2021 | 2021 |
In 2021, NAF NAF deployed Socloz on its website as an Order Management solution to support online retail order flows. The deployment centers on capturing e-commerce checkout orders and providing a centralized orchestration layer for web channel order processing.
Socloz was configured to provide Order Management capabilities such as order capture, inventory synchronization for the online assortment, fulfillment orchestration and customer order tracking. The Socloz Order Management configuration includes real-time order status visibility, exception handling workflows and catalog alignment geared to the public-facing website.
Operational scope covered NAF NAF's digital commerce, customer service and fulfillment teams within its France e-commerce operations, with governance and configuration managed by digital operations. Integrations focused on the public-facing website and internal order processing queues using application level APIs and event notifications consistent with Order Management operational patterns, enabling visibility across the order lifecycle.
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NAF NAF CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Customer Support | CRM |
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2021 | 2021 |
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Digital Advertising Platform | CRM |
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2015 | 2015 |
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NAF NAF ITSM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Application Performance Management | ITSM |
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2016 | 2016 |
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NAF NAF TRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Treasury Management | TRM |
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2022 | 2022 |
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NAF NAF PaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Transactional Email | PaaS |
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2022 | 2022 |
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NAF NAF IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Application Hosting and Computing Services | IaaS |
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2016 | 2016 |
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NAF NAF CyberSecurity
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Identity and Access Management (IAM) | CyberSecurity |
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2021 | 2021 |
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Secure Email Gateways (SEGs) | CyberSecurity |
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2022 | 2022 |
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IT Decision Makers and Key Stakeholders at NAF NAF
| First Name | Last Name | Title | Function | Department | Phone | |
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Apps Being Evaluated by NAF NAF Executives
APPS RUN THE WORLD tracks software evaluation trends across 2 million companies worldwide, including buyer insights from NAF NAF IT executives and key decision makers. As part of ARTW Buyer Intent and technographics insights, these findings provide useful visibility into the NAF NAF digital transformation priorities and AI adoption trends.
| Date | Company | Status | Vendor | Product | Category | Market |
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FAQ - APPS RUN THE WORLD NAF NAF Technographics
NAF NAF is a Retail organization based in France,
with around 1500 employees and annual revenues of $180.0 million.
NAF NAF operates a diverse technology stack with applications such as
Microsoft 365, WSHOP eCommerce and Socloz,
covering areas like Collaboration, eCommerce and Order Management.
NAF NAF has invested in cloud applications and AI-driven platforms to optimize efficiency and growth,
collaborating with vendors such as Microsoft, WSHOP and SoCloz.
NAF NAF recently adopted applications including
Google Workspace (Formerly Google G-Suite) in 2022, Slack Connect in 2022 and Kyriba Treasury in 2022,
highlighting its ongoing modernization strategy.
APPS RUN THE WORLD maintains an up-to-date database of NAF NAF’s key decision makers and IT executives,
available to Premium subscribers.
Our research team continuously updates NAF NAF’s profile with verified software purchases,
vendor relationships, and digital initiatives identified from public and proprietary sources.
Subscribe to APPS RUN THE WORLD to access the complete NAF NAF technographics profile,
including detailed breakdowns by category, vendor, and IT decision makers.