Zagreb, 10000,
Croatia
Fortenova Group Technographics
Discover the latest software purchases and digital transformation initiatives being undertaken by Fortenova Group and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 45237 Fortenova Group employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that Fortenova Group has purchased the following applications: HR Cloud WorkMates for Employee Engagement in 2019, WorkMates CRM for CRM in 2021, Hetzner for Application Hosting and Computing Services in 2021 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems Fortenova Group is running and its propensity to invest more and deepen its relationship with HR Cloud , WorkMates , Hetzner or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing Fortenova Group revenues, which have grown to $5.93 billion in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Fortenova Group intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
HCM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| HR Cloud | Legacy | HR Cloud WorkMates | Employee Engagement | HCM | n/a | 2019 | 2019 |
In 2019 Fortenova Group implemented HR Cloud WorkMates. HR Cloud WorkMates is in the Employee Engagement category and was branded internally as Fortecom, unifying internal communication across 30+ companies in the Fortenova Group and connecting 45,237 employees. The deployment centralized a single communications platform for group level announcements and peer interactions to replace fragmented channels.
The Workmates platform consolidated announcement workflows and enabled real-time, two-way communication, shifting the group from one way broadcasts to interactive dialogues. Functional capabilities implemented emphasized centralized announcements, employee to employee communication channels, and real-time feedback mechanisms aligned with Employee Engagement workflows. Branding the platform as Fortecom supported consistent messaging and user recognition across subsidiaries.
Rollout covered group wide operational scope under the oversight of corporate communications and HR, with configuration and governance focused on standardized announcement processes and moderation workflows. The implementation streamlined announcements and established a continuous two way communication culture across the group, connecting employees across subsidiaries and creating a consistent internal communications practice.
|
CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| WorkMates | Legacy | WorkMates CRM | CRM | CRM | n/a | 2021 | 2023 |
In 2021, Fortenova Group deployed WorkMates CRM, branded internally as Fortecom, to unify employee communication across its consumer packaged goods operations. The WorkMates CRM deployment spanned more than 30 companies and connected over 40,000 employees in five countries, raising monthly platform activity to approximately 97 percent while reducing all-staff email volume and boosting two-way engagement. The implementation emphasized HR and internal communications functions, positioning WorkMates CRM within the CRM category as an employee communications and engagement hub rather than a traditional customer-facing CRM instance.
Configuration leaned on CRM-aligned capabilities typical of the CRM category, including centralized employee profiles, activity feeds, targeted audience segmentation for internal campaigns, and two-way messaging to support HR workflows. Operational scope covered HR, internal communications, and employee engagement across the group, with rollout executed as a groupwide branded platform under the Fortecom name. Governance and process adjustments prioritized centralized content distribution and moderated feedback workflows to reduce email noise and increase direct employee engagement through the WorkMates CRM platform.
|
IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Hetzner | Legacy | Hetzner | Application Hosting and Computing Services | IaaS | n/a | 2021 | 2021 |
|
| First Name | Last Name | Title | Function | Department | Phone | |
|---|---|---|---|---|---|---|
| No data found | ||||||
| Date | Company | Status | Vendor | Product | Category | Market |
|---|---|---|---|---|---|---|
| No data found | ||||||