Fray Fitness
4049 E. Raines Rd,
Memphis, 38118, TN,
United States
Memphis, 38118, TN,
United States
1 833-372-9348
Retail
Fray Fitness Technographics
Fray Fitness Technographics, Software Purchases, AI and Digital Transformation Initiatives
Discover the latest software purchases and digital transformation initiatives being undertaken by Fray Fitness and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 50 Fray Fitness employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that Fray Fitness has purchased the following applications: Lightspeed POS for Point Of Sale in 2019, Microsoft 365 for Collaboration in 2019, USPS Click-N-Ship for Shipping Management in 2019 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems Fray Fitness is running and its propensity to invest more and deepen its relationship with Lightspeed Commerce , Microsoft , USPS or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing Fray Fitness revenues, which have grown to $5.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Fray Fitness intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
Fray Fitness Tech Stack and Enterprise Applications
Fray Fitness ERP Services and Operations
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Lightspeed Commerce | Legacy | Lightspeed POS | Point Of Sale | ERP Services and Operations | n/a | 2019 | 2019 |
In 2019 Fray Fitness implemented Lightspeed POS to support retail checkout and their online storefront. Lightspeed POS is categorized as Point Of Sale and is surfaced on Fray Fitness's website to provide integrated online and in store sales capabilities.
The deployment aligns with a small retail footprint of roughly 50 employees, using Lightspeed POS as a cloud hosted platform with terminal software for in store transactions and web management for the storefront. Functional modules in active use include checkout and payment processing, centralized inventory and product catalog management, customer profiles and loyalty, order management for online and in store fulfillment, and sales and financial reporting via the Lightspeed POS management console.
Operational integrations center on the company website for inventory synchronization and omnichannel order routing, enabling a shared product catalog and online order capture to flow into retail operations. Governance and process adjustments focus on centralized catalog and pricing control, role based staff permissions, and new order fulfillment and returns procedures touching retail operations, inventory, merchandising, and finance.
|
Fray Fitness Collaboration
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Microsoft | Legacy | Microsoft 365 | Collaboration | Collaboration | n/a | 2019 | 2019 |
In 2019, Fray Fitness deployed Microsoft 365 to establish a cloud-first Collaboration platform for the company. The implementation was provisioned as a Microsoft 365 tenant to centralize corporate email, file storage, and team communication for a 50 employee retail organization based in the United States.
The deployment used Microsoft 365 capabilities such as Exchange Online for business email, OneDrive and SharePoint for document management and shared libraries, and Microsoft Teams for synchronous collaboration and meetings. Configuration emphasized centralized document libraries, team channels, and cloud-synced user files to support marketing, customer support, and operations workflows consistent with Collaboration category best practices.
Fray Fitness uses Microsoft 365 on their website as part of its public facing infrastructure while operational governance was implemented at the tenant level. Identity and access control were managed through Azure Active Directory and tenant policies were applied to govern mailbox sharing, external collaboration, and device access, providing a single control plane for Collaboration across the organization.
|
Fray Fitness eCommerce
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| USPS | Legacy | USPS Click-N-Ship | Shipping Management | eCommerce | n/a | 2019 | 2019 |
In 2019, Fray Fitness implemented USPS Click-N-Ship on their website to support online order fulfillment. The deployment uses USPS Click-N-Ship as a Shipping Management capability embedded in checkout and fulfillment workflows, linking ecommerce order capture to postage procurement and label generation. The implementation scope centers on Fray Fitness ecommerce and shipping operations in the United States, operated by the companys ecommerce administrators and fulfillment staff. Fray Fitness uses the web-based USPS Click-N-Ship integration to drive site-level shipping tasks rather than a separate manual postage process.
Functionally, the USPS Click-N-Ship deployment provides label printing, postage purchase, rate calculation, and shipment tracking initiation consistent with Shipping Management workflows. USPS Click-N-Ship is configured to automate label generation and purchase postage at order processing, and to invoke address validation and tracking assignment as orders move to fulfillment. Operational governance is organized around ecommerce and shipping roles that manage order entry, shipping clerks, and administrative control of postage accounts, with processes adjusted to route online sales into the Click-N-Ship shipping workflow. This implementation ties Fray Fitness USPS Click-N-Ship Shipping Management to the core business functions of order fulfillment, shipping operations, and customer order tracking.
|
Fray Fitness SCM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
|
|
|
|
Order Management, Inventory Management | SCM |
|
2016 | 2016 |
|
Fray Fitness CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
|
|
|
|
Marketing Automation | CRM |
|
2021 | 2021 |
|
|
|
|
|
Partner Relationship Management | CRM |
|
2020 | 2020 |
|
Fray Fitness IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
|
|
|
|
Application Hosting and Computing Services | IaaS |
|
2019 | 2019 |
|
|
|
|
|
Application Hosting and Computing Services | IaaS |
|
2020 | 2020 |
|
|
|
|
|
Content Delivery Network | IaaS |
|
2020 | 2020 |
|
IT Decision Makers and Key Stakeholders at Fray Fitness
| First Name | Last Name | Title | Function | Department | Phone | |
|---|---|---|---|---|---|---|
| No data found | ||||||
Apps Being Evaluated by Fray Fitness Executives
APPS RUN THE WORLD tracks software evaluation trends across 2 million companies worldwide, including buyer insights from Fray Fitness IT executives and key decision makers. As part of ARTW Buyer Intent and technographics insights, these findings provide useful visibility into the Fray Fitness digital transformation priorities and AI adoption trends.
| Date | Company | Status | Vendor | Product | Category | Market |
|---|---|---|---|---|---|---|
| No data found | ||||||
FAQ - APPS RUN THE WORLD Fray Fitness Technographics
Fray Fitness is a Retail organization based in United States,
with around 50 employees and annual revenues of $5.0 million.
Fray Fitness operates a diverse technology stack with applications such as
Lightspeed POS, Microsoft 365 and USPS Click-N-Ship,
covering areas like Point Of Sale, Collaboration and Shipping Management.
Fray Fitness has invested in cloud applications and AI-driven platforms to optimize efficiency and growth,
collaborating with vendors such as Lightspeed Commerce, Microsoft and USPS.
Fray Fitness recently adopted applications including
Intuit Mailchimp in 2021, Tapfiliate in 2020 and Bluehost in 2020,
highlighting its ongoing modernization strategy.
APPS RUN THE WORLD maintains an up-to-date database of Fray Fitness’s key decision makers and IT executives,
available to Premium subscribers.
Our research team continuously updates Fray Fitness’s profile with verified software purchases,
vendor relationships, and digital initiatives identified from public and proprietary sources.
Subscribe to APPS RUN THE WORLD to access the complete Fray Fitness technographics profile,
including detailed breakdowns by category, vendor, and IT decision makers.