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Wayfair, a Korber HighJump WMS customer just evaluated Manhattan WMS

Moog, an UKG AutoTime customer evaluated Workday Time and Attendance

Swedbank, a Temenos T24 customer evaluated Oracle Flexcube

Michelin, an e2open customer evaluated Oracle Transportation Management

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Froehlich & Doerken Data, Technology Stack, and Enterprise Applications
Collaboration
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
Microsoft Legacy Microsoft 365 Collaboration Collaboration n/a 2021 2021
CRM
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
Step Ahead Legacy Step Ahead mySTEPS.CRM CRM CRM n/a 2006 2007
In 2006, Fröhlich & Dörken implemented Step Ahead mySTEPS.CRM to unify CRM and customer management with inventory, ordering and service processes across its German operations. The deployment used the Step Ahead STEPS industry solution for Technical Trade and positioned Step Ahead mySTEPS.CRM as the CRM application for customer facing workflows. Configuration focused on CRM and customer management capabilities tailored for distribution workflows, including inquiry handling, account management and service case processing. The implementation assumed integrated modules for inventory visibility and order processing within the STEPS ERP CRM environment to support end to end order lifecycles. Automation of inquiry routing and order status updates is consistent with standard CRM functional workflows in this category. Operational scope covered the company's Germany business, centralizing customer and stock information across sales, customer service and fulfillment teams. The unified data model enabled faster responses to roughly 9,000 monthly inquiries and provided more reliable stock information, as stated in the case study. Integrations were internal to the STEPS solution, aligning CRM records with inventory and ordering processes rather than third party connectors. Governance work established shared master data for customers and stock and standardized inquiry routing and service workflows to reduce data silos. By implementing Step Ahead mySTEPS.CRM as its CRM platform Fröhlich & Dörken centralized customer management and operational workflows for the Technical Trade deployment in Germany.
Tag Management CRM 2022 2022
IaaS
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
IONOS Legacy IONOS Cloud Application Hosting and Computing Services IaaS n/a 2019 2019
Application Hosting and Computing Services IaaS 2022 2022
Application Hosting and Computing Services IaaS 2022 2022
Content Delivery Network IaaS 2018 2018
IT Decision Makers and Key Stakeholders at Froehlich & Doerken
First Name Last Name Title Function Department Email Phone
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Apps Being Evaluated by Froehlich & Doerken Executives
Date Company Status Vendor Product Category Market
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FAQ - APPS RUN THE WORLD Froehlich & Doerken Technographics

Froehlich & Doerken is a Distribution organization based in Germany, with around 38 employees and annual revenues of $5.0 million.

Froehlich & Doerken operates a diverse technology stack with applications such as Microsoft 365, Step Ahead mySTEPS.CRM and IONOS Cloud, covering areas like Collaboration, CRM and Application Hosting and Computing Services.

Froehlich & Doerken has invested in cloud applications and AI-driven platforms to optimize efficiency and growth, collaborating with vendors such as Microsoft, Step Ahead and IONOS.

Froehlich & Doerken recently adopted applications including Google Tag Manager in 2022, Microsoft Azure Cloud Services in 2022 and PTisp Hosting in 2022, highlighting its ongoing modernization strategy.

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Our research team continuously updates Froehlich & Doerken’s profile with verified software purchases, vendor relationships, and digital initiatives identified from public and proprietary sources.

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