Froehlich & Doerken Technographics
Discover the latest software purchases and digital transformation initiatives being undertaken by Froehlich & Doerken and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 38 Froehlich & Doerken employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that Froehlich & Doerken has purchased the following applications: Microsoft 365 for Collaboration in 2021, Step Ahead mySTEPS.CRM for CRM in 2006, IONOS Cloud for Application Hosting and Computing Services in 2019 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems Froehlich & Doerken is running and its propensity to invest more and deepen its relationship with Microsoft , Step Ahead , Google or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing Froehlich & Doerken revenues, which have grown to $5.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Froehlich & Doerken intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
Collaboration
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Microsoft | Legacy | Microsoft 365 | Collaboration | Collaboration | n/a | 2021 | 2021 |
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CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Step Ahead | Legacy | Step Ahead mySTEPS.CRM | CRM | CRM | n/a | 2006 | 2007 |
In 2006, Fröhlich & Dörken implemented Step Ahead mySTEPS.CRM to unify CRM and customer management with inventory, ordering and service processes across its German operations. The deployment used the Step Ahead STEPS industry solution for Technical Trade and positioned Step Ahead mySTEPS.CRM as the CRM application for customer facing workflows.
Configuration focused on CRM and customer management capabilities tailored for distribution workflows, including inquiry handling, account management and service case processing. The implementation assumed integrated modules for inventory visibility and order processing within the STEPS ERP CRM environment to support end to end order lifecycles. Automation of inquiry routing and order status updates is consistent with standard CRM functional workflows in this category.
Operational scope covered the company's Germany business, centralizing customer and stock information across sales, customer service and fulfillment teams. The unified data model enabled faster responses to roughly 9,000 monthly inquiries and provided more reliable stock information, as stated in the case study. Integrations were internal to the STEPS solution, aligning CRM records with inventory and ordering processes rather than third party connectors.
Governance work established shared master data for customers and stock and standardized inquiry routing and service workflows to reduce data silos. By implementing Step Ahead mySTEPS.CRM as its CRM platform Fröhlich & Dörken centralized customer management and operational workflows for the Technical Trade deployment in Germany.
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Tag Management | CRM |
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2022 | 2022 |
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IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| IONOS | Legacy | IONOS Cloud | Application Hosting and Computing Services | IaaS | n/a | 2019 | 2019 |
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Application Hosting and Computing Services | IaaS |
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2022 | 2022 |
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Application Hosting and Computing Services | IaaS |
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2022 | 2022 |
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Content Delivery Network | IaaS |
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2018 | 2018 |
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