Gage Marketing Group Technographics
Gage Marketing Group Technographics, Software Purchases, AI and Digital Transformation Initiatives
Discover the latest software purchases and digital transformation initiatives being undertaken by Gage Marketing Group and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 200 Gage Marketing Group employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that Gage Marketing Group has purchased the following applications: Intuit Quickbooks Enterprise for ERP Financial in 2009, Zoho SalesIQ for Chatbots and Conversational AI in 2018, Cisco Webex Meetings for Audio Video and Web Conferencing in 2018 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems Gage Marketing Group is running and its propensity to invest more and deepen its relationship with Intuit , Zoho Corp. , Cisco Systems or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing Gage Marketing Group revenues, which have grown to $25.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Gage Marketing Group intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
Gage Marketing Group Tech Stack and Enterprise Applications
Gage Marketing Group ERP
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Intuit | Legacy | Intuit Quickbooks Enterprise | ERP Financial | ERP | x | 2009 | 2009 |
In 2009, Gage Marketing Group implemented Intuit Quickbooks Enterprise as its ERP Financial platform. The deployment established Intuit Quickbooks Enterprise as the central financial system for the company, aligning accounting and transaction processing with retail operations for a United States headquartered business.
The implementation focused on core ERP Financial capabilities, including general ledger, accounts payable, accounts receivable, inventory control and transaction-level reporting. Configuration emphasized multi-user access and role-based permissions consistent with a 200-employee retail organization, and the application was provisioned to support day-to-day accounting workflows and period close procedures.
Operational coverage centered on corporate finance and store-level transaction processing, with the system used by finance, accounting, procurement and inventory teams. Governance measures included a standardized chart of accounts, defined accounting workflows and audit logging to support financial control and transaction traceability.
Intuit Quickbooks Enterprise remains positioned as the system of record for financial transactions and ledger reporting, providing structured financial data and operational accounting functions for Gage Marketing Group within the ERP Financial category.
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Gage Marketing Group AI-Powered Application
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Zoho Corp. | Legacy | Zoho SalesIQ | Chatbots and Conversational AI | AI-Powered Application | n/a | 2018 | 2018 |
In 2018, Gage Marketing Group implemented Zoho SalesIQ, deploying the Chatbots and Conversational AI application on its public website to support real time visitor engagement. The deployment is focused on the web channel and aligns with the companys retail customer engagement and lead capture objectives, operating across marketing and customer support workflows for a 200 employee US organization.
Zoho SalesIQ was configured as a site embedded chat widget with standard Chatbots and Conversational AI capabilities, including real time chat handling, proactive engagement triggers, visitor activity tracking, chat transcript capture, and form based lead capture. The configuration emphasizes agent routing and escalation to human operators, session logging for follow up, and scripted conversational flows to qualify prospects before handoff to internal teams.
Operationally the implementation is centered on the website front end and an internal agent console used by marketing and support staff, with governance set around chat availability windows, agent assignment rules, and transcript retention processes. Rollout and ongoing operation prioritize web channel instrumentation and conversational workflow management, with administrative controls kept within the platform for configuration and moderation.
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Gage Marketing Group Collaboration
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Cisco Systems | Legacy | Cisco Webex Meetings | Audio Video and Web Conferencing | Collaboration | n/a | 2018 | 2018 |
In 2018, Gage Marketing Group deployed Cisco Webex Meetings as its Audio Video and Web Conferencing solution. The deployment places Cisco Webex Meetings on the company website to provide direct join capability for client meetings and hosted events, enabling external participants to connect without separate portal access. The implementation supports both external customer engagement and internal collaboration, and it is used across sales, marketing, and account management functions to coordinate client briefings and campaign reviews.
Cisco Webex Meetings was configured to deliver core meeting capabilities including scheduled video conferencing, screen sharing, and standard web join and client join experiences, with host controls used to manage participant access. Operational coverage centers on website-provisioned meeting access aligned to customer booking flows and internal scheduling processes, while governance emphasizes centralized meeting access and standardized invite and join procedures consistent with Cisco Webex Meetings administrative controls. User onboarding focused on consistent host practices and meeting moderation to ensure predictable client facing interactions.
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Gage Marketing Group CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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CRM, Sales Engagement | CRM |
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2021 | 2021 |
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Customer Support | CRM |
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2016 | 2016 |
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Marketing Automation | CRM |
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2017 | 2017 |
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Gage Marketing Group ITSM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Application Performance Management | ITSM |
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2021 | 2021 |
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Gage Marketing Group PaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Transactional Email | PaaS |
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2012 | 2012 |
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Transactional Email | PaaS |
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2016 | 2016 |
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Transactional Email | PaaS |
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2020 | 2020 |
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Gage Marketing Group IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Application Hosting and Computing Services | IaaS |
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2020 | 2020 |
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Cloud Storage | IaaS |
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2018 | 2018 |
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Content Delivery Network | IaaS |
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2018 | 2018 |
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Content Delivery Network | IaaS |
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2018 | 2018 |
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Gage Marketing Group CyberSecurity
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Web Application Firewalls (WAF) | CyberSecurity |
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2021 | 2021 |
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IT Decision Makers and Key Stakeholders at Gage Marketing Group
| First Name | Last Name | Title | Function | Department | Phone | |
|---|---|---|---|---|---|---|
| Vice President Finance & Operations | VP | Finance | ||||
| Financial Controller | Director | Finance | ||||
| President & CEO | CXO | Finance |
Apps Being Evaluated by Gage Marketing Group Executives
| Date | Company | Status | Vendor | Product | Category | Market |
|---|---|---|---|---|---|---|
| No data found | ||||||