Gilbert Ford
3175 US-441,
Okeechobee, 34974, FL,
United States
Okeechobee, 34974, FL,
United States
1 863-763-2121
Automotive
Gilbert Ford Technographics
Gilbert Ford Technographics, Software Purchases, AI and Digital Transformation Initiatives
Discover the latest software purchases and digital transformation initiatives being undertaken by Gilbert Ford and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 100 Gilbert Ford employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that Gilbert Ford has purchased the following applications: Hireology for Recruiting, Applicant Tracking System in 2020, Autosoft DMS for Dealership Management in 2013, Gubagoo ChatSmart for Chatbots and Conversational AI in 2020 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems Gilbert Ford is running and its propensity to invest more and deepen its relationship with Hireology , Autosoft , Gubagoo or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing Gilbert Ford revenues, which have grown to $10.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Gilbert Ford intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
Gilbert Ford Tech Stack and Enterprise Applications
Gilbert Ford HCM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Hireology | Legacy | Hireology | Recruiting, Applicant Tracking System | HCM | n/a | 2020 | 2020 |
In 2020 Gilbert Ford deployed Hireology as its Recruiting,Applicant Tracking System to manage dealership hiring workflows and surface openings on its public career site. The implementation centers on using Hireology on their website to capture candidate applications directly from job postings, aligning the dealership hiring process with a single applicant intake point.
The Hireology deployment is configured to support core applicant tracking capabilities, including job posting management, candidate profile and resume capture, structured application forms, interview scheduling and offer workflow orchestration. Configuration emphasizes recruiting workflow standardization for hiring managers and HR staff, with role based access to candidate records and staged pipeline views to reflect dealership hiring stages.
Operational coverage is focused on dealership hiring functions across sales, service and administrative roles, with Hireology embedded into Gilbert Ford's career site to present live requisitions and funnel applications into the ATS. Governance is delivered through centralized hiring workflows, permissioned user roles and consolidated application records to support recruiting coordination and compliance oriented record keeping.
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Gilbert Ford ERP Services and Operations
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Autosoft | Legacy | Autosoft DMS | Dealership Management | ERP Services and Operations | n/a | 2013 | 2013 |
In 2013 Gilbert Ford implemented Autosoft DMS as its core Dealership Management application to centralize dealer accounting and service desk workflows. The deployment established Autosoft DMS as the primary system supporting bookkeeping and customer-facing service transactions across the dealership.
Implementation focused on configuring accounting and service modules within Autosoft DMS, reflecting the organization s established use of AutoSoft accounting software. Functional configurations covered accounts receivable, cash receipts and posting of business transactions, clerical data entry, payroll timecard reporting to Human Resources, and service counter checkout capabilities.
Operational coverage included the service department, accounting clerical staff, and HR reporting processes, with documented responsibilities for handling customer inquiries, billing questions, payment extension and service requests, and preparation of bank account deposit documents. Gilbert Ford s use of Autosoft DMS aligned the Dealership Management application with front counter cashiering, service department financial flows, and reconciliations.
Governance and process orientation emphasized standardized transaction verification and posting, daily cash reconciliation and deposit preparation, and role-based clerical workflows supported by AutoSoft and Microsoft Office proficiency. Staff experience notes indicate personnel were trained to provide accounting and clerical support, and were officially commended for dependability and customer focus during operational use of the system.
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Gilbert Ford AI-Powered Application
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Gubagoo | Legacy | Gubagoo ChatSmart | Chatbots and Conversational AI | AI-Powered Application | n/a | 2020 | 2020 |
In 2020, Gilbert Ford deployed Gubagoo ChatSmart on its public website to support customer engagement for its automotive retail operations. Gubagoo ChatSmart is a Chatbots and Conversational AI application and was configured for web-based conversational entry points, session handling, and contextual prompts tailored to vehicle shoppers, covering online sales and service lead capture for the dealership.
The implementation included functional modules such as AI-driven conversational flows, lead capture forms, appointment scheduling, inventory browsing assistance, and live agent escalation to dealership staff. Chat flows were configured to surface vehicle details and collect customer contact information, then route conversations into existing dealership workflows for sales and service teams, with governance coordinated by dealership operations and sales leadership around message templates and escalation rules, enabling Gilbert Ford to centralize web-based customer interactions using Gubagoo ChatSmart in the Chatbots and Conversational AI category.
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Gilbert Ford Collaboration
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Collaboration | Collaboration |
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2015 | 2015 |
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Gilbert Ford Content Management
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Web Content Management | Content Management |
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2021 | 2021 |
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Gilbert Ford CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Automotive Dealership CRM | CRM |
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2017 | 2017 |
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Customer Experience | CRM |
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2021 | 2021 |
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Customer Experience | CRM |
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2021 | 2021 |
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Data Management Platform | CRM |
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2020 | 2020 |
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Data Management Platform | CRM |
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2017 | 2017 |
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Data Management Platform | CRM |
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2020 | 2020 |
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Digital Advertising Platform | CRM |
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2014 | 2014 |
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Digital Advertising Platform | CRM |
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2018 | 2018 |
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Digital Advertising Platform | CRM |
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2019 | 2019 |
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Marketing Analytics | CRM |
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2021 | 2021 |
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Marketing Analytics | CRM |
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2021 | 2021 |
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Marketing Automation | CRM |
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2018 | 2018 |
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Tag Management | CRM |
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2021 | 2021 |
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Tag Management | CRM |
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2021 | 2021 |
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Gilbert Ford ITSM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Application Performance Management | ITSM |
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2013 | 2013 |
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Application Performance Management | ITSM |
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2020 | 2020 |
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Gilbert Ford TRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Governance, Risk and Compliance | TRM |
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2016 | 2016 |
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Gilbert Ford IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Application Hosting and Computing Services | IaaS |
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2014 | 2014 |
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Application Hosting and Computing Services | IaaS |
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2020 | 2020 |
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Cloud Storage | IaaS |
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2020 | 2020 |
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Content Delivery Network | IaaS |
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2020 | 2020 |
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Content Delivery Network | IaaS |
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2020 | 2020 |
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IT Decision Makers and Key Stakeholders at Gilbert Ford
| First Name | Last Name | Title | Function | Department | Phone | |
|---|---|---|---|---|---|---|
| No data found | ||||||
Apps Being Evaluated by Gilbert Ford Executives
APPS RUN THE WORLD tracks software evaluation trends across 2 million companies worldwide, including buyer insights from Gilbert Ford IT executives and key decision makers. As part of ARTW Buyer Intent and technographics insights, these findings provide useful visibility into the Gilbert Ford digital transformation priorities and AI adoption trends.
| Date | Company | Status | Vendor | Product | Category | Market |
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FAQ - APPS RUN THE WORLD Gilbert Ford Technographics
Gilbert Ford is a Automotive organization based in United States,
with around 100 employees and annual revenues of $10.0 million.
Gilbert Ford operates a diverse technology stack with applications such as
Hireology, Autosoft DMS and Gubagoo ChatSmart,
covering areas like Recruiting, Applicant Tracking System, Dealership Management and Chatbots and Conversational AI.
Gilbert Ford has invested in cloud applications and AI-driven platforms to optimize efficiency and growth,
collaborating with vendors such as Hireology, Autosoft and Gubagoo.
Gilbert Ford recently adopted applications including
CrownPeak DXP in 2021, Survicate Customer Experience and Survey Software in 2021 and Adobe Experience Cloud in 2021,
highlighting its ongoing modernization strategy.
APPS RUN THE WORLD maintains an up-to-date database of Gilbert Ford’s key decision makers and IT executives,
available to Premium subscribers.
Our research team continuously updates Gilbert Ford’s profile with verified software purchases,
vendor relationships, and digital initiatives identified from public and proprietary sources.
Subscribe to APPS RUN THE WORLD to access the complete Gilbert Ford technographics profile,
including detailed breakdowns by category, vendor, and IT decision makers.