Chichester, PO18 0PX,
United Kingdom
Goodwood Technographics
Goodwood Technographics, Software Purchases, AI and Digital Transformation Initiatives
Discover the latest software purchases and digital transformation initiatives being undertaken by Goodwood and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 600 Goodwood employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that Goodwood has purchased the following applications: Google Pay for Payment Processing in 2021, Shopify POS for Point Of Sale in 2023, iVvy Event Management for Event Management in 2023 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems Goodwood is running and its propensity to invest more and deepen its relationship with Google , Apple , Visa or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing Goodwood revenues, which have grown to $100.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Goodwood intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
Goodwood Tech Stack and Enterprise Applications
Goodwood ERP
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Legacy | Google Pay | Payment Processing | ERP | n/a | 2021 | 2021 |
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Payment Processing | ERP |
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2021 | 2021 |
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Payment Processing | ERP |
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2022 | 2022 |
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Payment Processing | ERP |
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2022 | 2022 |
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Payment Processing | ERP |
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2024 | 2024 |
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Goodwood ERP Services and Operations
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Shopify | Legacy | Shopify POS | Point Of Sale | ERP Services and Operations | n/a | 2023 | 2023 |
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Goodwood Collaboration
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| iVvy | Legacy | iVvy Event Management | Event Management | Collaboration | n/a | 2023 | 2023 |
In 2023, Goodwood implemented iVvy Event Management to centralise venue bookings, CRM, vendor and inventory management across its 11,000 acre estate. The iVvy Event Management deployment targeted the estate's diverse portfolio of weddings, racing and motorsport festivals in the United Kingdom and was positioned to unify event data and commercial workflows.
The implementation configured core Event Management capabilities including venue and calendar management, CRM driven enquiry handling and quoting, vendor and inventory management, and financial compliance controls tailored for international clients. Automation of quote generation and resource allocation was applied to streamline operational tasks consistent with Event Management functional workflows.
Operational coverage extended across events operations, commercial sales, vendor management and finance teams, consolidating booking records and vendor assignments for multiple concurrent events across the estate. The platform centralized supplier records and inventory status to support venue turnaround and multi event scheduling.
Governance and process changes focused on standardising enquiry routing, quote templates and approval gates to enforce financial compliance for international clients, while CRM led workflows improved vendor coordination and assignment. These changes created a consistent operational model for booking intake, vendor contracting and inventory allocation under a single Event Management system.
As reported in the vendor case study, the iVvy Event Management implementation improved quote response times, vendor coordination and financial compliance for international clients. Goodwood iVvy Event Management Event Management connected event operations, commercial booking and finance functions across the estate to provide a unified operational backbone.
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Goodwood eCommerce
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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eCommerce Fraud Protection | eCommerce |
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2024 | 2024 |
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eCommerce | eCommerce |
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2025 | 2025 |
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Goodwood CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Listing Management | CRM |
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2022 | 2022 |
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Marketing Automation | CRM |
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2024 | 2024 |
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Goodwood ITSM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Application Performance Management | ITSM |
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2021 | 2021 |
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Goodwood IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Content Delivery Network | IaaS |
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2017 | 2017 |
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Content Delivery Network | IaaS |
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2025 | 2025 |
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Goodwood CyberSecurity
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Web Application Firewalls (WAF), Phishing Protection | CyberSecurity |
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2025 | 2025 |
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IT Decision Makers and Key Stakeholders at Goodwood
| First Name | Last Name | Title | Function | Department | Phone | |
|---|---|---|---|---|---|---|
| No data found | ||||||
Apps Being Evaluated by Goodwood Executives
| Date | Company | Status | Vendor | Product | Category | Market |
|---|---|---|---|---|---|---|
| No data found | ||||||