AI Buyer Insights:

Michelin, an e2open customer evaluated Oracle Transportation Management

Swedbank, a Temenos T24 customer evaluated Oracle Flexcube

Westpac NZ, an Infosys Finacle customer evaluated nCino Bank OS

Moog, an UKG AutoTime customer evaluated Workday Time and Attendance

Citigroup, a VestmarkONE customer evaluated BlackRock Aladdin Wealth

Wayfair, a Korber HighJump WMS customer just evaluated Manhattan WMS

Cantor Fitzgerald, a Kyriba Treasury customer evaluated GTreasury

Michelin, an e2open customer evaluated Oracle Transportation Management

Swedbank, a Temenos T24 customer evaluated Oracle Flexcube

Westpac NZ, an Infosys Finacle customer evaluated nCino Bank OS

Moog, an UKG AutoTime customer evaluated Workday Time and Attendance

Citigroup, a VestmarkONE customer evaluated BlackRock Aladdin Wealth

Wayfair, a Korber HighJump WMS customer just evaluated Manhattan WMS

Cantor Fitzgerald, a Kyriba Treasury customer evaluated GTreasury

Gradwell Tech Stack and Enterprise Applications

Gradwell ERP
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
Oracle Legacy Oracle NetSuite ERP ERP Financial ERP n/a 2008 2008
In 2008, Gradwell implemented Oracle NetSuite ERP. The Oracle NetSuite ERP deployment targeted core accounting and financial management as a focused ERP Financial implementation for the United Kingdom telecommunications provider Gradwell, consolidating primary finance processes under a single ERP instance. Configuration work emphasized typical ERP Financial modules, including general ledger, accounts payable, accounts receivable, billing and financial reporting, with workflow automation for invoicing and period-end close appropriate to a mid-market operator. Role-based access controls and audit trail capabilities were configured to support financial governance and billing controls. Operational coverage centered on finance and billing teams across Gradwell's UK operations, aligning revenue recognition and customer billing processes within the Oracle NetSuite ERP environment. The deployment scaled configuration and process standardization to match the companys 70 person footprint and telecom billing requirements. Gradwell reported that Oracle NetSuite ERP was superior to their old systems and realised significant cost savings since they switched to NetSuite, according to the vendor announcement. The implementation established a centralized financial system and standardized reporting across the business.
Gradwell AI-Powered Application
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
Drift Legacy Drift AI Chatbot Chatbots and Conversational AI AI-Powered Application n/a 2019 2019
In 2019, Gradwell deployed Drift AI Chatbot on its website. Drift AI Chatbot, classified in the Chatbots and Conversational AI category, is used by Gradwell to deliver conversational engagement, qualify leads, and surface self-service answers through website-based chat flows. Gradwell implemented Drift AI Chatbot as a Chatbots and Conversational AI tool to support website customer engagement and lead qualification for sales and customer support functions. Configuration centered on conversational playbooks and automated response routing, with workflows set to escalate complex inquiries to human agents and to capture lead contact data. Operational coverage focused on the public website and front-line customer-facing teams, with governance and playbook maintenance assigned to marketing and support stakeholders to keep conversational content current. The deployment emphasizes conversational orchestration, session handoff, and scripted qualification flows common in Chatbots and Conversational AI implementations.
Gradwell Collaboration
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
Microsoft Legacy Microsoft 365 Collaboration Collaboration n/a 2015 2015
In 2015, Gradwell implemented Microsoft 365 as its Collaboration platform. Gradwell is a United Kingdom communications company with roughly 70 employees, and Microsoft 365 is identified in public site references as part of its collaboration and productivity footprint. The Microsoft 365 deployment centers on core collaboration capabilities typical of the product family, including corporate email and calendaring, document storage and team sites for shared content, real time chat and meetings, and Office suite access across desktop and web clients. The implementation narrative for Microsoft 365 emphasizes standard functional modules for Collaboration such as Exchange Online, SharePoint and OneDrive for document management, and unified communications for messaging and conferencing. Operational coverage is companywide across Gradwell’s UK operations, with tenant level provisioning and user account management to serve engineering, customer operations and commercial functions. Public site evidence indicates Microsoft 365 is referenced on their website, aligning web facing assets with the same Microsoft tenant and services used for internal collaboration. Governance is structured around centralized tenant administration, role based user provisioning, and policy controls for access and content management to standardize collaboration workflows. The rollout reflects a consolidated approach to Collaboration tooling and tenant governance rather than a fragmented set of point solutions.
Gradwell Content Management
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
Digital Signing Content Management 2019 2019
Gradwell CRM
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
Call Tracking and Recording CRM 2019 2019
CRM CRM 2021 2021
Customer Experience CRM 2016 2016
Marketing Analytics, Lead Generation CRM 2012 2012
Marketing Automation CRM 2011 2011
Marketing Automation CRM 2014 2014
Marketing Automation CRM 2021 2021
Sales Automation, CRM, Sales Engagement CRM 2021 2021
Gradwell ITSM
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
IT Service Management ITSM 2021 2021
Remote Monitoring and Management ITSM 2020 2020
Gradwell IaaS
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
Application Hosting and Computing Services IaaS 2014 2014
Application Hosting and Computing Services IaaS 2020 2020
Application Hosting and Computing Services IaaS 2021 2021
Content Delivery Network IaaS 2019 2019
Content Delivery Network IaaS 2020 2020

IT Decision Makers and Key Stakeholders at Gradwell

First Name Last Name Title Function Department Email Phone
Director, Gradwell Business Solutions Director Finance
Founder & CTO, Managing Director Director Finance
Internal Partner Account Manager Manager Finance
CEO CXO Finance
Commercial Director Director Finance

Apps Being Evaluated by Gradwell Executives

APPS RUN THE WORLD tracks software evaluation trends across 2 million companies worldwide, including buyer insights from Gradwell IT executives and key decision makers. As part of ARTW Buyer Intent and technographics insights, these findings provide useful visibility into the Gradwell digital transformation priorities and AI adoption trends.
Date Company Status Vendor Product Category Market
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FAQ - APPS RUN THE WORLD Gradwell Technographics
Gradwell is a Communications organization based in United Kingdom, with around 70 employees and annual revenues of $15.0 million.
Gradwell operates a diverse technology stack with applications such as Oracle NetSuite ERP, Drift AI Chatbot and Microsoft 365, covering areas like ERP Financial, Chatbots and Conversational AI and Collaboration.
Gradwell has invested in cloud applications and AI-driven platforms to optimize efficiency and growth, collaborating with vendors such as Oracle, Drift and Microsoft.
Gradwell recently adopted applications including Hubspot CRM in 2021, Hubspot Marketing Automation in 2021 and Salesforce Sales Cloud in 2021, highlighting its ongoing modernization strategy.
APPS RUN THE WORLD maintains an up-to-date database of Gradwell’s key decision makers and IT executives, available to Premium subscribers.
Our research team continuously updates Gradwell’s profile with verified software purchases, vendor relationships, and digital initiatives identified from public and proprietary sources.
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