AI Buyer Insights:

Michelin, an e2open customer evaluated Oracle Transportation Management

Moog, an UKG AutoTime customer evaluated Workday Time and Attendance

Westpac NZ, an Infosys Finacle customer evaluated nCino Bank OS

Swedbank, a Temenos T24 customer evaluated Oracle Flexcube

Cantor Fitzgerald, a Kyriba Treasury customer evaluated GTreasury

Citigroup, a VestmarkONE customer evaluated BlackRock Aladdin Wealth

Wayfair, a Korber HighJump WMS customer just evaluated Manhattan WMS

Michelin, an e2open customer evaluated Oracle Transportation Management

Moog, an UKG AutoTime customer evaluated Workday Time and Attendance

Westpac NZ, an Infosys Finacle customer evaluated nCino Bank OS

Swedbank, a Temenos T24 customer evaluated Oracle Flexcube

Cantor Fitzgerald, a Kyriba Treasury customer evaluated GTreasury

Citigroup, a VestmarkONE customer evaluated BlackRock Aladdin Wealth

Wayfair, a Korber HighJump WMS customer just evaluated Manhattan WMS

Graham & Brown Tech Stack and Enterprise Applications

Graham & Brown ERP
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
Oracle Microsoft Dynamics AX Oracle NetSuite ERP ERP Financial ERP n/a 2025 2026
Payment Processing ERP 2015 2015
Payment Processing ERP 2021 2021
Graham & Brown Analytics and BI
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
Microsoft Legacy Microsoft Power BI Analytics and BI Analytics and BI n/a 2017 2017
In 2017, Graham & Brown implemented Microsoft Power BI to centralize self‑service reporting within its Analytics and BI stack. The rollout originated from the retailer's BI practice in the North West/Midlands and was driven by an internal BI Data Analyst/Developer role active from June 2017 onward. The implementation centered on publishing MS Dynamics AX OLAP data cubes into consumable reporting artifacts, with Microsoft Power BI used as the front‑end visualization and interactive reporting layer. Core technical components included SQL Server 2014 for relational and staging storage, SSAS for OLAP cube development, SSIS for ETL orchestration, and SSRS and DAX for report logic and measures, while the team produced SQL queries and stored procedures to support cube processing and Power BI datasets. Integration work focused on data discovery inside MS Dynamics AX, extracting transactional records into SSIS pipelines, processing SSAS OLAP cubes, and exposing those cubes and tabular datasets to Power BI for internal consumption. The program documented a method to update published data cubes as part of a daily and monthly BAU cadence, enabling automated refresh schedules and report automation through the established OLAP and Power BI processing flows. Governance elements included technical design documentation, estimation of development tasks, and formalizing BAU processes for cube refresh and publication. The implementation emphasized reproducible cube update procedures and structured reporting operations managed by the internal BI team, with Microsoft Power BI serving as the primary Analytics and BI user interface.
Graham & Brown eCommerce
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
Salesforce Legacy Salesforce Commerce Cloud eCommerce eCommerce n/a 2016 2016
In 2016, Graham & Brown implemented Salesforce Commerce Cloud as its primary eCommerce platform. The deployment uses Salesforce Commerce Cloud to power the grahambrown.com storefront, providing a cloud-hosted SaaS storefront and merchandising layer for product catalog, pricing, and checkout experiences, and aligning the company with standard eCommerce platform capabilities. Configuration work centered on storefront templates, product catalog configuration, merchandising rules, promotions setup, and checkout flow customization within Salesforce Commerce Cloud, leveraging the platform's built-in content management and commerce API surface. Operational ownership rested with the eCommerce and digital teams, driving centralized commerce operations and standardizing merchandising and catalog governance across the online retail channel.
eCommerce eCommerce 2021 2021
eCommerce eCommerce 2025 2025
Personalization and Product Recommendations eCommerce 2016 2016
Personalization and Product Recommendations eCommerce 2020 2020
Graham & Brown CRM
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
Customer Engagement, Customer Experience CRM 2016 2016
Customer Experience CRM 2016 2016
Customer Support CRM 2021 2021
Marketing Automation CRM 2021 2021
Partner Relationship Management CRM 2021 2021
Sales Automation, CRM, Sales Engagement CRM 2021 2021
Graham & Brown ITSM
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
Application Performance Management ITSM 2020 2020
Graham & Brown IaaS
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
Application Hosting and Computing Services IaaS 2021 2021
Application Hosting and Computing Services IaaS 2015 2015
Content Delivery Network IaaS 2012 2012
Content Delivery Network IaaS 2020 2020
Graham & Brown CyberSecurity
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
Secure Email Gateways (SEGs) CyberSecurity 2020 2020
Secure Email Gateways (SEGs) CyberSecurity 2021 2021

IT Decision Makers and Key Stakeholders at Graham & Brown

First Name Last Name Title Function Department Email Phone
Head of HR Director HR
Head of Human Resources Director HR
Finance and IT Director Director IT
Head of IT Director IT
IT Manager Manager IT
Global Supply Chain Manager Manager Supply Chain

Apps Being Evaluated by Graham & Brown Executives

APPS RUN THE WORLD tracks software evaluation trends across 2 million companies worldwide, including buyer insights from Graham & Brown IT executives and key decision makers. As part of ARTW Buyer Intent and technographics insights, these findings provide useful visibility into the Graham & Brown digital transformation priorities and AI adoption trends.
Date Company Status Vendor Product Category Market
No data found
FAQ - APPS RUN THE WORLD Graham & Brown Technographics
Graham & Brown is a Retail organization based in United Kingdom, with around 800 employees and annual revenues of $100.0 million.
Graham & Brown operates a diverse technology stack with applications such as Oracle NetSuite ERP, Microsoft Power BI and Salesforce Commerce Cloud, covering areas like ERP Financial, Analytics and BI and eCommerce.
Graham & Brown has invested in cloud applications and AI-driven platforms to optimize efficiency and growth, collaborating with vendors such as Oracle, Microsoft and Salesforce.
Graham & Brown recently adopted applications including Oracle NetSuite ERP in 2025, BigCommerce in 2025 and Adyen in 2021, highlighting its ongoing modernization strategy.
APPS RUN THE WORLD maintains an up-to-date database of Graham & Brown’s key decision makers and IT executives, available to Premium subscribers.
Our research team continuously updates Graham & Brown’s profile with verified software purchases, vendor relationships, and digital initiatives identified from public and proprietary sources.
Subscribe to APPS RUN THE WORLD to access the complete Graham & Brown technographics profile, including detailed breakdowns by category, vendor, and IT decision makers.