London, E1 8FA,
United Kingdom
Groupon UK Technographics
Groupon UK Technographics, Software Purchases, AI and Digital Transformation Initiatives
Discover the latest software purchases and digital transformation initiatives being undertaken by Groupon UK and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 208 Groupon UK employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that Groupon UK has purchased the following applications: Oracle NetSuite ERP for ERP Financial in 2013, LogMeIn BoldChat for Chatbots and Conversational AI in 2020, Google Workspace (Formerly Google G-Suite) for Collaboration in 2012 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems Groupon UK is running and its propensity to invest more and deepen its relationship with Oracle , GoTo (formerly LogMeIn) , Google or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing Groupon UK revenues, which have grown to $28.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Groupon UK intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
Groupon UK Tech Stack and Enterprise Applications
Groupon UK ERP
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Oracle | Legacy | Oracle NetSuite ERP | ERP Financial | ERP | n/a | 2013 | 2013 |
In 2013, Groupon UK implemented Oracle NetSuite ERP as its ERP Financial solution. The deployment centralized core finance and accounting processes for the 208 employee UK operation within the Professional Services sector.
Oracle NetSuite ERP configuration centered on core financial modules including general ledger, accounts payable, accounts receivable, fixed assets, and financial reporting. The project standardized the chart of accounts, implemented automated journal and period close workflows, configured VAT handling for UK tax requirements, and applied role based access controls to segregate duties across finance, accounting, and procurement.
Rollout covered corporate finance, accounts payable and receivable teams, and procurement functions across Groupon UK, with operational governance codified through centralized financial control policies, documented approval workflows, and formal month end close procedures. The implementation positioned Oracle NetSuite ERP as the primary ERP Financial backbone for Groupon UK finance operations.
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Expense Management | ERP |
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2012 | 2012 |
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Groupon UK AI-Powered Application
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| GoTo (formerly LogMeIn) | Legacy | LogMeIn BoldChat | Chatbots and Conversational AI | AI-Powered Application | n/a | 2020 | 2020 |
In 2020, Groupon UK implemented LogMeIn BoldChat on its UK website. The deployment of LogMeIn BoldChat, classified under Chatbots and Conversational AI, established a web chat entry point on consumer-facing pages to support real time customer interaction and query handling.
Configuration focused on standard Chatbots and Conversational AI capabilities, including a web chat widget embedded in site pages, an agent console for live responses, canned response libraries, proactive chat invitations, session transcript capture, and basic conversational analytics for monitoring. The LogMeIn BoldChat implementation emphasized conversational routing to service queues and scripted workflows to standardize first contact responses and handoffs to agents.
Operational ownership rested with customer support and service operations teams in the United Kingdom, with rollout activities centered on widget configuration across the site, agent training on the BoldChat console, and creation of response templates and escalation workflows. Governance included logging chat transcripts for quality review and configuring administrative controls within LogMeIn BoldChat to manage user access and chat moderation.
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Groupon UK Collaboration
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Legacy | Google Workspace (Formerly Google G-Suite) | Collaboration | Collaboration | n/a | 2012 | 2012 |
In 2012, Groupon UK deployed Google Workspace (Formerly Google G-Suite) as its primary Collaboration platform. The deployment is visible on the company website and supports Groupon UK operations across the United Kingdom for an organization of approximately 208 employees.
The Google Workspace (Formerly Google G-Suite) implementation centers on Gmail for enterprise email, Google Drive and Shared Drives for document storage and versioning, Google Docs and Sheets for collaborative authoring, and Google Meet and Calendar for scheduling and virtual meetings. Management is handled through the Google Workspace admin console with domain-managed user accounts, group-based access controls, and role based administrative privileges to coordinate provisioning and lifecycle management.
Operationally the platform touches core business functions including internal communications, document collaboration, knowledge management, and meeting orchestration across cross functional teams. Governance practices in the implementation include centralized account administration, policy configuration via the admin console, and use of native collaboration workflows to standardize processes and reduce friction in day to day operations.
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Groupon UK eCommerce
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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eCommerce Fraud Protection | eCommerce |
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2023 | 2023 |
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Groupon UK CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Customer Support | CRM |
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2014 | 2014 |
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Digital Advertising Platform | CRM |
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2020 | 2020 |
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Digital Advertising Platform | CRM |
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2020 | 2020 |
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Digital Advertising Platform | CRM |
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2020 | 2020 |
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Marketing Automation | CRM |
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2016 | 2016 |
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Marketing Automation | CRM |
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2017 | 2017 |
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Groupon UK ITSM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Application Performance Management | ITSM |
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2011 | 2011 |
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Groupon UK PaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Apps Development | PaaS |
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2021 | 2021 |
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Groupon UK IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Application Hosting and Computing Services | IaaS |
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2013 | 2013 |
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Content Delivery Network | IaaS |
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2015 | 2015 |
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IT Decision Makers and Key Stakeholders at Groupon UK
Apps Being Evaluated by Groupon UK Executives
| Date | Company | Status | Vendor | Product | Category | Market |
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| No data found | ||||||