Greenwood Village, 80111, CO,
United States
GrowGeneration Corp. Technographics
GrowGeneration Corp. Technographics, Software Purchases, AI and Digital Transformation Initiatives
Discover the latest software purchases and digital transformation initiatives being undertaken by GrowGeneration Corp. and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 455 GrowGeneration Corp. employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that GrowGeneration Corp. has purchased the following applications: Visa Authorize.Net for Payment Processing in 2021, Paycor Recruiting for Recruiting in 2021, DDI Inform ERP for Distribution ERP in 2021 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems GrowGeneration Corp. is running and its propensity to invest more and deepen its relationship with Visa , PayPal , Google or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing GrowGeneration Corp. revenues, which have grown to $278.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for GrowGeneration Corp. intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
GrowGeneration Corp. Tech Stack and Enterprise Applications
GrowGeneration Corp. ERP
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Visa | Legacy | Visa Authorize.Net | Payment Processing | ERP | n/a | 2021 | 2021 |
In 2021, GrowGeneration Corp. deployed Visa Authorize.Net on its website. Visa Authorize.Net serves as the company Payment Processing gateway for online checkout, managing payment authorization and capture as part of the e-commerce order to cash flow. The implementation positions Visa Authorize.Net to handle customer facing card transactions and authorization flows routed from GrowGeneration Corp.'s web storefront.
Deployment centers on integrating Visa Authorize.Net into the website checkout layer, using the gateway options typical for web storefronts, including hosted payment form and API driven authorization and settlement paths. Functional capabilities in use include payment authorization, capture, and tokenization to reduce direct card data exposure, and the solution impacts e-commerce operations, finance reconciliation, and customer service payment workflows. Governance adjustments accompany the rollout, with payment acceptance policies and PCI scope controls updated to reflect Visa Authorize.Net as the live Payment Processing component for online sales.
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Payment Processing | ERP |
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2021 | 2021 |
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Payment Processing | ERP |
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2021 | 2021 |
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Payment Processing | ERP |
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2021 | 2021 |
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GrowGeneration Corp. HCM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Paycor | Legacy | Paycor Recruiting | Recruiting | HCM | n/a | 2021 | 2021 |
In 2021, GrowGeneration Corp. deployed Paycor Recruiting as its Recruiting platform. Paycor Recruiting is implemented on GrowGeneration Corp.'s public website to publish job openings and capture candidate applications directly through the career site.
The implementation emphasizes standard Recruiting capabilities, with configuration focused on online job posting, applicant tracking, candidate profile management, requisition and approval workflows, interview scheduling, and offer management. The career site integration funnels applicant data into Paycor Recruiting to centralize candidate records and streamline the recruitment lifecycle for the talent acquisition team.
Operational ownership is aligned to HR and talent acquisition, with recruiting managers using Paycor Recruiting to manage requisitions and candidate workflows across corporate hiring channels. Governance and workflow controls were established to centralize application intake on the website and to maintain a single source of recruiting data for GrowGeneration Corp.'s hiring processes.
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GrowGeneration Corp. ERP Services and Operations
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| DDI System | Legacy | DDI Inform ERP | Distribution ERP | ERP Services and Operations | n/a | 2021 | 2021 |
In 2021, GrowGeneration Corp. implemented DDI Inform ERP from DDI System at its Long Beach, California distribution center, with operational use documented from August 2021 to present. The deployment targets warehouse and fulfillment operations rather than corporate back office functions, and is tied directly to site-level shipping and receiving activity.
The implementation is centered on warehouse operations and order fulfillment functionality within a Distribution ERP context, with the DDI Inform ERP configured to support shipment processing, inventory checks, bill of lading creation, and pick, verify and load workflows. These capabilities are applied to day to day tasks including pick and palletize orders, forklift-assisted material handling, and receiving incoming product, aligning system configuration with physical warehouse processes.
Integrations and operational coverage are explicit at the site level, with the DDI system used for all shipments and integrated into outbound carriers via FedEx and ShipStation for Amazon channel shipments. Governance and process control are exercised by warehouse associates, leads and managers who oversee picking, verification, BOL creation, inter-branch follow up on expected deliveries, and standardized shipment workflows through DDI Inform ERP across the Long Beach facility.
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Point Of Sale | ERP Services and Operations |
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2022 | 2022 |
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GrowGeneration Corp. AI-Powered Application
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Chatbots and Conversational AI | AI-Powered Application |
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2021 | 2021 |
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GrowGeneration Corp. Collaboration
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Collaboration | Collaboration |
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2020 | 2020 |
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GrowGeneration Corp. Content Management
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Digital Signing | Content Management |
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2019 | 2019 |
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GrowGeneration Corp. eCommerce
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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eCommerce Fraud Protection | eCommerce |
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2021 | 2021 |
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eCommerce | eCommerce |
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2020 | 2020 |
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GrowGeneration Corp. SCM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Transportation Management | SCM |
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2024 | 2024 |
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GrowGeneration Corp. CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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CRM | CRM |
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2017 | 2017 |
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Customer Support | CRM |
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2020 | 2020 |
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Customer Support | CRM |
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2021 | 2021 |
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Customer Support | CRM |
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2020 | 2020 |
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Marketing Automation | CRM |
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2017 | 2017 |
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Marketing Automation | CRM |
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2021 | 2021 |
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Marketing Automation | CRM |
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2022 | 2022 |
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Marketing Automation | CRM |
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2022 | 2022 |
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GrowGeneration Corp. ITSM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Application Performance Management | ITSM |
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2021 | 2021 |
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GrowGeneration Corp. PaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Transactional Email | PaaS |
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2017 | 2017 |
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Transactional Email | PaaS |
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2020 | 2020 |
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GrowGeneration Corp. IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Application Hosting and Computing Services | IaaS |
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2017 | 2017 |
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Application Hosting and Computing Services | IaaS |
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2020 | 2020 |
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Cloud Storage | IaaS |
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2022 | 2022 |
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Content Delivery Network | IaaS |
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2020 | 2020 |
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Content Delivery Network | IaaS |
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2021 | 2021 |
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GrowGeneration Corp. CyberSecurity
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Identity and Access Management (IAM) | CyberSecurity |
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2021 | 2021 |
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Secure Email Gateways (SEGs) | CyberSecurity |
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2020 | 2020 |
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IT Decision Makers and Key Stakeholders at GrowGeneration Corp.
| First Name | Last Name | Title | Function | Department | Phone | |
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Apps Being Evaluated by GrowGeneration Corp. Executives
| Date | Company | Status | Vendor | Product | Category | Market |
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