Television Azteca
Periferico Sur 4121, Col. Fuentes Del Pedregal,
Mexico City, CP 14140,
Mexico
Mexico City, CP 14140,
Mexico
52 55 1720 1313
Media
Television Azteca Technographics
Television Azteca Technographics, Software Purchases, AI and Digital Transformation Initiatives
Discover the latest software purchases and digital transformation initiatives being undertaken by Television Azteca and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 1000 Television Azteca employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that Television Azteca has purchased the following applications: GumGum for Artificial Intelligence Marketing in 2020, Cisco Webex Meetings for Audio Video and Web Conferencing in 2020, Brightspot CMS for Content Management in 2019 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems Television Azteca is running and its propensity to invest more and deepen its relationship with GumGum , Cisco Systems , Salesforce or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing Television Azteca revenues, which have grown to $250.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Television Azteca intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
Television Azteca Tech Stack and Enterprise Applications
Television Azteca AI-Powered Application
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| GumGum | Legacy | GumGum | Artificial Intelligence Marketing | AI-Powered Application | n/a | 2020 | 2020 |
In 2020, Television Azteca implemented GumGum on its website, deploying the Artificial Intelligence Marketing application to provide contextual intelligence for onsite advertising and content monetization. The deployment focused on site level instrumentation, embedding GumGum scripts and endpoints in page templates to perform image and text contextual analysis for ad targeting and content relevance. This positioned GumGum as a content intelligence layer supporting Television Azteca's digital advertising and audience engagement functions.
Configuration used category aligned capabilities such as contextual analysis, creative relevance scoring, and real time inference to surface contextually matched inventory and inform ad decisions. Integration was executed at the website level through client side tagging and server side data flows, feeding contextual signals into existing ad delivery, tag management, and analytics workflows. Operational scope centers on Television Azteca's online content teams and digital advertising operations, with governance emphasizing tag deployment controls, content taxonomy alignment, and campaign targeting rules. Television Azteca GumGum Artificial Intelligence Marketing supports the companys digital advertising and content monetization business functions on its website.
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Television Azteca Collaboration
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Cisco Systems | Legacy | Cisco Webex Meetings | Audio Video and Web Conferencing | Collaboration | n/a | 2020 | 2020 |
In 2020, Television Azteca implemented Cisco Webex Meetings as a public-facing and internal conferencing tool. The deployment places Cisco Webex Meetings on Television Azteca’s website and positions the application within the Audio Video and Web Conferencing category to enable web-based meeting access for production teams and external audiences across its Mexico operations. Television Azteca Cisco Webex Meetings Audio Video and Web Conferencing is used to deliver browser-joined sessions from the corporate site and to present scheduled virtual events and ad hoc collaboration without referencing prior platform details.
The implementation emphasizes core meeting capabilities typical of the category, including scheduled meeting orchestration, HD video conferencing, screen sharing, cloud recording, and participant management, with Cisco Webex Meetings configured to support embedded meeting links and browser-based clients. Configuration work focused on meeting room provisioning, meeting templates, and administrative controls to standardize how sessions are published on the corporate website and accessed by external users.
Operational coverage spans corporate communications, production and editorial teams, and external-facing event workflows, with administration centralized to manage user permissions and meeting moderation features. Governance activities documented session publishing processes and standardized meeting configurations to ensure consistent public presentation on the website, while technical configuration retained Cisco hosted media and conferencing services rather than on premise signaling or media hosting details.
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Collaboration | Collaboration |
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2022 | 2022 |
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Television Azteca Content Management
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Brightspot | Legacy | Brightspot CMS | Content Management | Content Management | n/a | 2019 | 2019 |
In 2019, Television Azteca implemented Brightspot CMS on its public website. Brightspot CMS serves as the Content Management platform for the broadcaster, supporting editorial publishing, template management, content modeling, and digital asset handling across its web properties, and it acts as the central system for article, video, and multimedia gallery pages.
The deployment concentrated on configurable content types, editorial workflow automation, scheduled publishing, and centralized SEO metadata to align newsroom and marketing processes with site operations. Administrative roles and permissions were configured to separate editorial, production, and site operations responsibilities, making Brightspot CMS the core Content Management layer for Television Azteca's consumer-facing digital channels.
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Digital Asset Management | Content Management |
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2020 | 2020 |
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Enterprise Content Management | Content Management |
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2020 | 2020 |
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Television Azteca CRM
Television Azteca TRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Governance, Risk and Compliance | TRM |
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2013 | 2013 |
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Television Azteca IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Application Hosting and Computing Services | IaaS |
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2012 | 2012 |
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Application Hosting and Computing Services | IaaS |
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2023 | 2023 |
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Application Hosting and Computing Services | IaaS |
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2020 | 2020 |
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Cloud Storage | IaaS |
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2021 | 2021 |
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Content Delivery Network | IaaS |
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2014 | 2014 |
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Content Delivery Network | IaaS |
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2022 | 2022 |
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Television Azteca CyberSecurity
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Secure Email Gateways (SEGs) | CyberSecurity |
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2022 | 2022 |
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IT Decision Makers and Key Stakeholders at Television Azteca
| First Name | Last Name | Title | Function | Department | Phone | |
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| No data found | ||||||
Apps Being Evaluated by Television Azteca Executives
APPS RUN THE WORLD tracks software evaluation trends across 2 million companies worldwide, including buyer insights from Television Azteca IT executives and key decision makers. This section highlights Television Azteca's latest recorded technology evaluations, including Kyriba Treasury for Treasury Management on 2025-11-06, Infosys Finacle for Core Banking on 2025-07-16, and Brightspot CMS for Content Management on 2025-02-13. As part of ARTW Buyer Intent and technographics insights, these findings provide useful visibility into the Television Azteca digital transformation priorities and AI adoption trends.
| Date | Company | Status | Vendor | Product | Category | Market |
|---|---|---|---|---|---|---|
| 2025-11-06 | Television Azteca | Evaluated | Kyriba | Kyriba Treasury | Treasury Management | TRM |
| 2025-07-16 | Television Azteca | Evaluated | Infosys | Infosys Finacle | Core Banking | ERP Services and Operations |
| 2025-02-13 | Television Azteca | Evaluated | Brightspot | Brightspot CMS | Content Management | Content Management |
FAQ - APPS RUN THE WORLD Television Azteca Technographics
Television Azteca is a Media organization based in Mexico,
with around 1000 employees and annual revenues of $250.0 million.
Television Azteca operates a diverse technology stack with applications such as
GumGum, Cisco Webex Meetings and Brightspot CMS,
covering areas like Artificial Intelligence Marketing, Audio Video and Web Conferencing and Content Management.
Television Azteca has invested in cloud applications and AI-driven platforms to optimize efficiency and growth,
collaborating with vendors such as GumGum, Cisco Systems and Brightspot.
Television Azteca recently adopted applications including
Amazon EC2 in 2023, Slack Connect in 2022 and Adobe Audience Manager in 2022,
highlighting its ongoing modernization strategy.
APPS RUN THE WORLD maintains an up-to-date database of Television Azteca’s key decision makers and IT executives,
available to Premium subscribers.
Our research team continuously updates Television Azteca’s profile with verified software purchases,
vendor relationships, and digital initiatives identified from public and proprietary sources.
Subscribe to APPS RUN THE WORLD to access the complete Television Azteca technographics profile,
including detailed breakdowns by category, vendor, and IT decision makers.