Groupe Guinot - Mary Cohr
Zone Industrielle De Chamlys 59 Rue Marc Seguin,
Dammarie-les-Lys, 77190,
France
Dammarie-les-Lys, 77190,
France
n/a
Oil, Gas and Chemicals
Groupe Guinot - Mary Cohr Technographics
Groupe Guinot - Mary Cohr Technographics, Software Purchases, AI and Digital Transformation Initiatives
Discover the latest software purchases and digital transformation initiatives being undertaken by Groupe Guinot - Mary Cohr and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 200 Groupe Guinot - Mary Cohr employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that Groupe Guinot - Mary Cohr has purchased the following applications: SAP S/4 HANA for ERP Financial in 2019, Microsoft 365 for Collaboration in 2021, Partoo Platform for Customer Experience in 2022 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems Groupe Guinot - Mary Cohr is running and its propensity to invest more and deepen its relationship with SAP , Microsoft , Salesforce or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing Groupe Guinot - Mary Cohr revenues, which have grown to $20.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Groupe Guinot - Mary Cohr intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
Groupe Guinot - Mary Cohr Tech Stack and Enterprise Applications
Groupe Guinot - Mary Cohr ERP
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| SAP | Legacy | SAP S/4 HANA | ERP Financial | ERP | n/a | 2019 | 2020 |
In 2019, Groupe Guinot - Mary Cohr implemented SAP S/4 HANA as its ERP Financial platform. The initial deployment prioritized procurement and product master governance to support cosmetics manufacturing supply chains, with configuration guided by SAP S/4 HANA best practices.
SAP S/4 HANA configuration centered on materials and master data management, procurement workflows, and purchasing price management. Functional capabilities implemented included consistency control of the article base across some 3500 packaging references, alignment of nomenclatures for finished products, and operational monitoring for the launch of new references.
Operational coverage linked Purchasing and the Technical Data Department to master data stewardship and procurement process ownership, aligning article lifecycle controls with the manufacturing line in Dammarie-les-Lys, Île-de-France. Workstreams established catalogue governance and standardized procurement methods to sustain purchasing and inventory workflows.
Governance was formalized through SAP Projects and Working Groups focused on developments in procurement methods and purchasing price management, and a SAP Business Specialist Supplier began supporting these efforts in March 2024. Change control and master data validation checkpoints were emphasized to coordinate cross functional process ownership and ongoing configuration updates.
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Groupe Guinot - Mary Cohr Collaboration
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Microsoft | Legacy | Microsoft 365 | Collaboration | Collaboration | n/a | 2021 | 2021 |
In 2021, Groupe Guinot - Mary Cohr implemented Microsoft 365 as its primary Collaboration platform. The implementation is visible on the company website, which references Microsoft 365 components in external digital channels and indicates an organizational move to cloud-native collaboration services.
The Microsoft 365 deployment focuses on core Collaboration capabilities including email and calendaring, team chat and online meetings, cloud file libraries with co-authoring, and content publishing workflows. Configuration work emphasized tenant provisioning, user account lifecycle management, role based access controls, and centralized document libraries to support cross functional collaboration across the business.
Operational coverage spans corporate departments responsible for marketing, product and commercial functions, with Microsoft 365 used both for internal collaboration and in web facing contexts. Governance elements implemented include administrative controls for user provisioning, sharing and retention policies, and standardized collaboration workflows to manage content lifecycle and access across the organization.
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Collaboration | Collaboration |
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2022 | 2022 |
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Groupe Guinot - Mary Cohr CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Partoo | Legacy | Partoo Platform | Customer Experience | CRM | n/a | 2022 | 2022 |
In 2022, Groupe Guinot - Mary Cohr deployed the Partoo Platform in the Customer Experience category to centralize local presence and customer messaging across its France institute network. The rollout targeted the company's beauty sector institutes, establishing centralized controls for Google listing accuracy and inbound customer interactions while enabling local management capabilities for each institute.
The implementation used Partoo Platform's Presence Management and Messages features, configured to support local SEO maintenance and CRM-oriented messaging workflows. Configuration emphasized centralized governance of listings with delegated institute-level access to update hours, offers, and contact details, while Messages created a unified customer conversation stream for front-line staff and central teams.
The deployment integrated with Google listings to surface accurate local information and to capture customer messages from search and maps into Partoo's Messages stream. Operational coverage extended across the Guinot Mary Cohr network in France, with Partoo reporting 4,780 messages handled in 83 days after the rollout, demonstrating message volume and adoption during the initial period.
Governance combined brand-level listing standards, response protocols, and escalation paths with local institute autonomy for day-to-day customer engagement. The rollout produced strong satisfaction and reported positive results from local teams, positioning the Partoo Platform as the Customer Experience layer supporting CRM and local SEO for Groupe Guinot - Mary Cohr in France.
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Groupe Guinot - Mary Cohr PaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Transactional Email | PaaS |
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2020 | 2020 |
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Groupe Guinot - Mary Cohr IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Application Hosting and Computing Services | IaaS |
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2021 | 2021 |
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Application Hosting and Computing Services | IaaS |
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2019 | 2019 |
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IT Decision Makers and Key Stakeholders at Groupe Guinot - Mary Cohr
| First Name | Last Name | Title | Function | Department | Phone | |
|---|---|---|---|---|---|---|
| No data found | ||||||
Apps Being Evaluated by Groupe Guinot - Mary Cohr Executives
APPS RUN THE WORLD tracks software evaluation trends across 2 million companies worldwide, including buyer insights from Groupe Guinot - Mary Cohr IT executives and key decision makers. As part of ARTW Buyer Intent and technographics insights, these findings provide useful visibility into the Groupe Guinot - Mary Cohr digital transformation priorities and AI adoption trends.
| Date | Company | Status | Vendor | Product | Category | Market |
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FAQ - APPS RUN THE WORLD Groupe Guinot - Mary Cohr Technographics
Groupe Guinot - Mary Cohr is a Oil, Gas and Chemicals organization based in France,
with around 200 employees and annual revenues of $20.0 million.
Groupe Guinot - Mary Cohr operates a diverse technology stack with applications such as
SAP S/4 HANA, Microsoft 365 and Partoo Platform,
covering areas like ERP Financial, Collaboration and Customer Experience.
Groupe Guinot - Mary Cohr has invested in cloud applications and AI-driven platforms to optimize efficiency and growth,
collaborating with vendors such as SAP, Microsoft and Partoo.
Groupe Guinot - Mary Cohr recently adopted applications including
Slack Connect in 2022, Partoo Platform in 2022 and Microsoft 365 in 2021,
highlighting its ongoing modernization strategy.
APPS RUN THE WORLD maintains an up-to-date database of Groupe Guinot - Mary Cohr’s key decision makers and IT executives,
available to Premium subscribers.
Our research team continuously updates Groupe Guinot - Mary Cohr’s profile with verified software purchases,
vendor relationships, and digital initiatives identified from public and proprietary sources.
Subscribe to APPS RUN THE WORLD to access the complete Groupe Guinot - Mary Cohr technographics profile,
including detailed breakdowns by category, vendor, and IT decision makers.