Hearst
300 West 57th Street,
New York, 10019, NY,
United States
New York, 10019, NY,
United States
1 212-649-2000
Media
Hearst Technographics
Hearst Technographics, Software Purchases, AI and Digital Transformation Initiatives
Discover the latest software purchases and digital transformation initiatives being undertaken by Hearst and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 22000 Hearst employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
Hearst has purchased the following applications: Oracle Cloud ERP for ERP Financial in 2025, Oracle Cloud HCM for Core HR in 2020, AppWorx Workload Automation for Business Process Management in 2016 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems Hearst is running and its propensity to invest more and deepen its relationship with Oracle , Culture Amp , ADP or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing Hearst revenues, which have grown to $12.00 billion in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Hearst intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
Hearst Tech Stack and Enterprise Applications
ERP Financial Management
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Oracle | Legacy | Oracle Cloud ERP | ERP Financial | ERP Financial Management | Accenture | 2025 | 2026 |
In 2025, Hearst implemented Oracle Cloud ERP to unify fragmented financial data and standardize accounting across its diversified media and information businesses. The deployment is categorized as ERP Financial and consolidated 15 separate charts of accounts into a single chart of accounts to create a common financial model across business units.
Oracle Cloud ERP was configured to centralize core financial workflows, emphasizing general ledger consolidation, accounts payable automation, and supplier payment orchestration. The implementation leveraged Oracle Cloud ERP capabilities for Intelligent Payments to offer early payment options and dynamic discounting for thousands of suppliers, and it introduced AI driven automation and generative AI powered reporting to accelerate financial insight generation.
Accenture served as the implementation partner coordinating the cloud rollout across Hearst finance operations and related business units, aligning configuration and change management with enterprise finance governance. Operational coverage explicitly extends to finance operations and supplier payment processes, with the platform positioned as the single source of financial truth across the organization.
Governance changes included a standardized chart of accounts, centralized reporting controls, and process reengineering for accounts payable and payment workflows to support automated discounting and faster close cycles. Hearst reports cost savings and stronger supplier relationships from the Intelligent Payments capability, and the company plans to deepen use of Oracle Cloud ERP AI features to further accelerate insights and cost management.
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HCM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Oracle | Legacy | Oracle Cloud HCM | Core HR | HCM | Accenture | 2020 | 2020 |
In 2020, Hearst implemented Oracle Cloud HCM as part of a standardized Oracle Cloud portfolio, consolidating Core HR with its finance and supply chain applications. The deployment was positioned as an integrated suite alongside Oracle Cloud ERP for finance, procurement, and project management, Oracle Cloud EPM for planning and financial close, and Oracle Cloud SCM for inventory management, with Accenture engaged as the implementation partner and a steering committee that included senior Oracle product executives providing biweekly updates and post-go-live advice.
The Oracle Cloud HCM implementation focused on global HR, talent management, and learning capabilities, deploying Oracle Cloud HCM modules for onboarding automation, talent mobility, centralized employee records, and Oracle Cloud LMS micro learning. Configuration work included standardizing job architecture and role taxonomy, which reduced Hearst's job codes from 7,000 to 1,700, and centralizing onboarding workflows to accelerate new hire time to productivity.
Integration topology emphasized data consistency across HR and finance, with Oracle Cloud HCM integrated to Oracle Cloud ERP and Oracle Cloud EPM to enable unified analytics for workforce and financial planning. The integrated approach removed fragmentation in reporting and planning, enabling Hearst to replace six discrete planning tools with a single Oracle Cloud EPM instance and to consolidate more than 15 charts of accounts down to one, supporting near real time financial reporting to senior leaders.
Governance and rollout were staged through an executive steering committee model, with Accenture leading implementation delivery and Oracle product executives providing ongoing governance input. Process standardization and automation were prioritized to simplify internal and external audit workflows and to institutionalize consistent HR and finance processes across global sites.
Reported outcomes from the Oracle Cloud HCM deployment include improved financial reporting and reduced IT support costs, consolidation of chart of accounts to a single structure, faster executive reporting, faster new hire productivity through automated onboarding, a significant reduction in job codes, simplified audit processes, lower attrition driven by turnover analytics and easier internal mobility, and the adoption of micro learning within Oracle Cloud LMS for well being and emotional training.
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Employee Experience | HCM |
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2015 | 2015 |
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Learning and Development | HCM |
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2020 | 2020 |
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Payroll Tax Compliance | HCM |
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2019 | 2019 |
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Payroll | HCM |
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2020 | 2020 |
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Payroll | HCM |
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2020 | 2020 |
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Recruiting | HCM |
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2024 | 2024 |
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Recruiting, Applicant Tracking System, Candidate Relationship Management | HCM |
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2018 | 2018 |
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ERP Services and Operations
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Broadcom | Legacy | AppWorx Workload Automation | Business Process Management | ERP Services and Operations | n/a | 2016 | 2016 |
In 2016, Hearst implemented AppWorx Workload Automation as part of its Business Process Management stack. The AppWorx Workload Automation deployment served enterprise scheduling and workload orchestration needs across a multi-platform IT estate, with emphasis on Linux and Unix job scheduling and resource management tied to ETL and reporting workflows.
The implementation centralized automated job scheduling and workflow orchestration, supporting ETL orchestration built with Informatica and Linux shell script scheduling using AppWorx/UC4. AppWorx Workload Automation was used to sequence ETL sessions, control dependency-driven jobs, and coordinate report generation frameworks that fed IBM Cognos Reportnet outputs.
Integrations were extensive and explicitly implemented, with AppWorx coordinating processes that touched SQL, Oracle, and DB2 databases, Salesforce, a corporate Data Warehouse, and enterprise applications including General Ledger, Accounts Payable, Accounts Receivable, Procurement, Payroll, Invoicing, Banking Transmission, LDAP, and foreign currency processes. The automation layer also interfaced with advertising operations systems such as Addepot and Wide Orbit, and managed EDI mailbox processing, translation formats, and trading partner relationships for external data exchange.
Governance for the workload automation roll out included IT to business liaison responsibilities, installation and release management for new software versions, and project tracking using Wrike to ensure accountability. Operational ownership encompassed setting up and maintaining EDI workflows, coordinating with e business trading partners, and enforcing scheduling and change control practices across finance, payroll, procurement, ad operations, and data warehousing teams.
Operational tasks tied to the AppWorx deployment included conversion of historical financial and budget data from acquired companies, fixed asset depreciation conversions, and preparation of income reporting and yearly tax documents. These responsibilities indicate the implementation was embedded into core financial and operational processes rather than limited to infrastructure level scheduling.
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Legal Practice Management | ERP Services and Operations |
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2016 | 2016 |
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AI Development
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Generative AI Platforms | AI Development |
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2025 | 2025 |
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AI-Powered Application
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Natural Language Processing | AI-Powered Application |
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2018 | 2018 |
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Analytics and BI
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Analytics and BI | Analytics and BI |
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2018 | 2018 |
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Analytics and BI | Analytics and BI |
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2023 | 2023 |
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Analytics and BI | Analytics and BI |
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2014 | 2014 |
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Collaboration
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Audio Video and Web Conferencing | Collaboration |
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2019 | 2019 |
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Audio Video and Web Conferencing | Collaboration |
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2017 | 2017 |
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Collaboration | Collaboration |
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2015 | 2015 |
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Collaboration | Collaboration |
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2017 | 2017 |
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Content Management
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Digital Signing | Content Management |
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2020 | 2020 |
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Digital Signing | Content Management |
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2021 | 2021 |
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Print Management | Content Management |
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2023 | 2024 |
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Web Content Management | Content Management |
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2019 | 2019 |
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eCommerce
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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eCommerce | eCommerce |
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2023 | 2023 |
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SCM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Supply Chain Management | SCM |
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2020 | 2020 |
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CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Campaign Management | CRM |
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2019 | 2019 |
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Customer Experience | CRM |
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2019 | 2019 |
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Marketing Automation | CRM |
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2020 | 2020 |
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Marketing Automation | CRM |
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2021 | 2021 |
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Sales Automation, CRM, Sales Engagement | CRM |
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2021 | 2021 |
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EPM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Financial Consolidation and Close | EPM |
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2020 | 2020 |
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ITSM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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IT Service Management | ITSM |
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2020 | 2020 |
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PPM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Project Portfolio Management | PPM |
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2023 | 2023 |
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TRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Governance, Risk and Compliance | TRM |
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2020 | 2020 |
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Treasury Management | TRM |
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2020 | 2020 |
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PaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Apps Development | PaaS |
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2019 | 2019 |
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Apps Development | PaaS |
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2022 | 2023 |
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IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Application Hosting and Computing Services | IaaS |
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2019 | 2019 |
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Application Hosting and Computing Services | IaaS |
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2014 | 2014 |
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Application Hosting and Computing Services | IaaS |
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2014 | 2014 |
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Content Delivery Network | IaaS |
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2018 | 2018 |
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Content Delivery Network | IaaS |
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2020 | 2020 |
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Content Delivery Network | IaaS |
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2019 | 2019 |
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CyberSecurity
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Identity and Access Management (IAM) | CyberSecurity |
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2021 | 2021 |
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Secure Email Gateways (SEGs) | CyberSecurity |
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2014 | 2014 |
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IT Decision Makers and Key Stakeholders at Hearst
| First Name | Last Name | Title | Function | Department | Phone | |
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| No data found | ||||||
Apps Being Evaluated by Hearst Executives
APPS RUN THE WORLD tracks software evaluation trends across 2 million companies worldwide, including buyer insights from Hearst IT executives and key decision makers. This section highlights Hearst's latest recorded technology evaluations, including Chargebee for Subscription and Recurring Billing on 2025-11-24, The Trade Desk for Digital Advertising Platform on 2025-01-24, and Alora Home Health for Home Care Management on 2025-01-15. As part of ARTW Buyer Intent and technographics insights, these findings provide useful visibility into the Hearst digital transformation priorities and AI adoption trends.
| Date | Company | Status | Vendor | Product | Category | Market |
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FAQ - APPS RUN THE WORLD Hearst Technographics
Hearst is a Media organization based in United States,
with around 22000 employees and annual revenues of $12.00 billion.
Hearst operates a diverse technology stack with applications such as
Oracle Cloud ERP, Oracle Cloud HCM and AppWorx Workload Automation,
covering areas like ERP Financial, Core HR and Business Process Management.
Hearst has invested in cloud applications and AI-driven platforms to optimize efficiency and growth,
collaborating with vendors such as Oracle and Broadcom.
Hearst recently adopted applications including
Oracle Cloud ERP in 2025, Oracle OCI Generative AI in 2025 and CollabWORK Hiring in 2024,
highlighting its ongoing modernization strategy.
APPS RUN THE WORLD maintains an up-to-date database of Hearst’s key decision makers and IT executives,
available to Premium subscribers.
Our research team continuously updates Hearst’s profile with verified software purchases,
vendor relationships, and digital initiatives identified from public and proprietary sources.
Subscribe to APPS RUN THE WORLD to access the complete Hearst technographics profile,
including detailed breakdowns by category, vendor, and IT decision makers.