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Hendrick'S Gin United Kingdom Data, Technology Stack, and Enterprise Applications
AI-Powered Application
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
Samba TV Legacy Samba AI Predictive Analytics AI-Powered Application n/a 2023 2023
In 2023, Hendrick'S Gin United Kingdom implemented Samba AI Predictive Analytics for marketing and advertising in the United Kingdom, with campaign execution managed in partnership with Dentsu. The deployment used Samba TV audience and measurement solutions to identify TV-exposed viewers and retarget them on mapped digital devices, reaching 15.3M UK households. Samba AI was configured to leverage an identity graph and measurement capabilities to create predictive and contextual audience cohorts for TV-to-digital retargeting. Functional capabilities implemented included audience creation, exposure-based segmentation, and lift measurement for awareness and trial signals. The implementation narrative infers Samba AI provided predictive analytics for audience scoring and contextual signal enrichment to drive precise retargeting. Operational integrations connected Samba TV TV exposure data, the identity graph, and mapped digital device endpoints to operationalize retargeting workflows across digital inventory. The engagement covered marketing and advertising operations in the United Kingdom, with Dentsu coordinating media activation and measurement processes. Governance emphasized coordinated campaign orchestration between Hendrick'S Gin United Kingdom, Samba TV, and Dentsu, aligning audience governance and measurement reporting for favorability and trial metrics. Reported outcomes included a 71 percent lift in favorability and a 54 percent lift in trial or website visits following the Samba AI driven retargeting campaign.
Content Management
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
SilverStripe Ltd. Legacy SilverStripe CMS Web Content Management Content Management n/a 2018 2018
Web Content Management Content Management 2021 2021
Web Content Management Content Management 2023 2023
eCommerce
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
Bazaarvoice Legacy Bazaarvoice Personalization and Product Recommendations eCommerce n/a 2023 2023
CRM
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
Customer Data Platform CRM 2020 2020
Customer Engagement CRM 2023 2023
Data Management Platform CRM 2020 2020
Data Management Platform CRM 2020 2020
Data Management Platform CRM 2020 2020
Data Management Platform CRM 2020 2020
Data Management Platform CRM 2020 2020
Digital Advertising Platform CRM 2020 2020
Digital Advertising Platform CRM 2020 2020
Lead Generation CRM 2025 2025
Marketing Analytics CRM 2013 2013
Marketing Analytics CRM 2016 2016
Tag Management CRM 2014 2014
Tag Management CRM 2016 2016
TRM
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
Governance, Risk and Compliance TRM 2021 2021
Governance, Risk and Compliance TRM 2022 2022
PaaS
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
Apps Development PaaS 2013 2013
Apps Development PaaS 2023 2023
Transactional Email PaaS 2016 2016
Transactional Email PaaS 2018 2018
IaaS
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
Application Hosting and Computing Services IaaS 2012 2012
Application Hosting and Computing Services IaaS 2018 2018
Application Hosting and Computing Services IaaS 2020 2020
Content Delivery Network IaaS 2010 2010
Content Delivery Network IaaS 2014 2014
Content Delivery Network IaaS 2018 2018
Content Delivery Network IaaS 2019 2019
Content Delivery Network IaaS 2019 2019
Domain Name System (DNS) IaaS 2014 2014
CyberSecurity
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
Application Security (AppSec) CyberSecurity 2021 2021
Identity and Access Management (IAM) CyberSecurity 2023 2023
Secure Email Gateways (SEGs) CyberSecurity 2011 2011
Secure Sockets Layer (SSL) CyberSecurity 2013 2013
Secure Sockets Layer (SSL) CyberSecurity 2018 2018
Secure Sockets Layer (SSL) CyberSecurity 2019 2019
IT Decision Makers and Key Stakeholders at Hendrick'S Gin United Kingdom
First Name Last Name Title Function Department Email Phone
No data found
Apps Being Evaluated by Hendrick'S Gin United Kingdom Executives
Date Company Status Vendor Product Category Market
No data found
FAQ - APPS RUN THE WORLD Hendrick'S Gin United Kingdom Technographics

Hendrick'S Gin United Kingdom is a Consumer Packaged Goods organization based in United Kingdom, with around 10 employees and annual revenues of $30.0 million.

Hendrick'S Gin United Kingdom operates a diverse technology stack with applications such as Samba AI, SilverStripe CMS and Bazaarvoice, covering areas like Predictive Analytics, Web Content Management and Personalization and Product Recommendations.

Hendrick'S Gin United Kingdom has invested in cloud applications and AI-driven platforms to optimize efficiency and growth, collaborating with vendors such as Samba TV, SilverStripe Ltd. and Bazaarvoice.

Hendrick'S Gin United Kingdom recently adopted applications including Sleeknote in 2025, Samba AI in 2023 and Contentful Content Platform in 2023, highlighting its ongoing modernization strategy.

APPS RUN THE WORLD maintains an up-to-date database of Hendrick'S Gin United Kingdom’s key decision makers and IT executives, available to Premium subscribers.

Our research team continuously updates Hendrick'S Gin United Kingdom’s profile with verified software purchases, vendor relationships, and digital initiatives identified from public and proprietary sources.

Subscribe to APPS RUN THE WORLD to access the complete Hendrick'S Gin United Kingdom technographics profile, including detailed breakdowns by category, vendor, and IT decision makers.