London, E1W 1WY,
United Kingdom
Hobson Prior International Technographics
Hobson Prior International Technographics, Software Purchases, AI and Digital Transformation Initiatives
Discover the latest software purchases and digital transformation initiatives being undertaken by Hobson Prior International and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 2630 Hobson Prior International employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that Hobson Prior International has purchased the following applications: TribePad ATS for Applicant Tracking System in 2023, Giosg Live Chat for Chatbots and Conversational AI in 2020, Tableau for Analytics and BI in 2021 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems Hobson Prior International is running and its propensity to invest more and deepen its relationship with TribePad , MHR (formerly MidlandHR) , Giosg or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing Hobson Prior International revenues, which have grown to $1.35 billion in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Hobson Prior International intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
Hobson Prior International Tech Stack and Enterprise Applications
Hobson Prior International HCM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| TribePad | Legacy | TribePad ATS | Applicant Tracking System | HCM | n/a | 2023 | 2023 |
In 2023, Hobson Prior International deployed TribePad ATS as its Applicant Tracking System. TribePad ATS is implemented on the company careers website to capture job postings and manage candidate applications, providing an online application intake and a centralized candidate profile repository. The deployment emphasizes web-facing recruitment workflows and applicant data capture tied directly to the public hiring pages.
The implementation uses standard Applicant Tracking System functional capabilities including job posting management, candidate tracking and status workflows, configurable online application forms, screening and shortlisting workflows, and recruiting analytics and reporting. Operational ownership sits with HR and recruitment teams, with governance centered on ATS workflow configuration, role based access for hiring managers, and structured recruitment process controls to manage posting approvals and candidate progression. TribePad ATS supports Hobson Prior International Applicant Tracking System needs for recruitment and talent acquisition through its embedded careers site integration and configured hiring workflows.
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Core HR | HCM |
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2018 | 2019 |
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Payroll | HCM |
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2018 | 2019 |
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Recruiting | HCM |
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2020 | 2020 |
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Hobson Prior International AI-Powered Application
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Giosg | Legacy | Giosg Live Chat | Chatbots and Conversational AI | AI-Powered Application | n/a | 2020 | 2020 |
In 2020, Hobson Prior International implemented Giosg Live Chat, a solution in the Chatbots and Conversational AI category. The deployment is observed on the Handelsbanken Svenska main corporate website, operating as a web-embedded conversational widget to support customer contact on corporate contact pages.
The implementation leveraged Giosg Live Chat functional modules common to Chatbots and Conversational AI, including a real-time chat interface, visitor context capture, configurable chat triggers, and agent routing and handoff capabilities. Configuration work included embedding the Giosg Live Chat front-end script across contact pages and tuning trigger logic and routing rules to align with established customer service flows.
Operational coverage is focused on customer-facing digital channels on the Handelsbanken Svenska site and impacts retail banking contact and online customer service functions. Governance and operational ownership were structured around web channel configuration and chat routing, with the digital channels and contact center teams responsible for ongoing management and tuning of the Giosg Live Chat deployment.
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Hobson Prior International Analytics and BI
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Tableau Software | Legacy | Tableau | Analytics and BI | Analytics and BI | n/a | 2021 | 2021 |
In 2021, Hobson Prior International implemented Tableau to establish centralized Analytics and BI capabilities for its Banking and Financial Services operations. The deployment used Tableau to prioritize interactive visual analytics and self-service reporting, positioning the application as the primary analytics layer for finance and operational reporting.
Tableau was configured to support interactive dashboards, parameterized visualizations, scheduled data extracts, and a governed data source layer. The implementation organized workbooks and data sources into site projects with role-based permissioning to separate analyst, manager, and executive access, enabling controlled self-service and standardized reporting artifacts.
The implementation architecture surfaced data through standard Tableau connectors to enterprise relational stores and reporting databases to enable dataset blending and cross-functional analysis. Operational coverage focused on centralized BI consumption for reporting and analytics teams, with analytics workflows designed to support finance and risk reporting use cases common in banking.
Governance processes emphasized data source certification, scheduled refresh governance, and a workbook lifecycle for development, test, and production promotion. Training and access controls were instituted to align BI analyst practices with governed publishing, while preserving self-service exploration for business users.
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Analytics and BI | Analytics and BI |
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2021 | 2021 |
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Hobson Prior International Collaboration
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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PBX, VoiP and Phone Systems | Collaboration |
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2019 | 2019 |
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Hobson Prior International Content Management
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Digital Signing | Content Management |
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2023 | 2023 |
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Hobson Prior International CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Call Center | CRM |
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2019 | 2019 |
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Call Tracking and Recording | CRM |
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2019 | 2019 |
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Call Tracking and Recording | CRM |
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2015 | 2016 |
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Customer Engagement | CRM |
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2021 | 2021 |
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Customer Experience | CRM |
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2020 | 2020 |
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Customer Support | CRM |
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2020 | 2021 |
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Marketing Analytics | CRM |
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2021 | 2021 |
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Sales Automation, CRM, Sales Engagement | CRM |
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2020 | 2021 |
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Hobson Prior International Investment Management
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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CRM and Investor Relationship Management | Investment Management |
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2018 | 2020 |
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Hobson Prior International TRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Risk Management | TRM |
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2021 | 2021 |
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Hobson Prior International CyberSecurity
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Secure Email Gateways (SEGs) | CyberSecurity |
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2021 | 2021 |
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IT Decision Makers and Key Stakeholders at Hobson Prior International
Apps Being Evaluated by Hobson Prior International Executives
| Date | Company | Status | Vendor | Product | Category | Market |
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| 2024-07-09 | Hobson Prior International | Evaluated | Oracle | Oracle Flexcube | Core Banking | ERP Services and Operations |