HomeServices of America
333 S 7th St,
Minneapolis, 55402, MN,
United States
Minneapolis, 55402, MN,
United States
1 612-336-5900
Construction and Real Estate
HomeServices of America Technographics
HomeServices of America Technographics, Software Purchases, AI and Digital Transformation Initiatives
Discover the latest software purchases and digital transformation initiatives being undertaken by HomeServices of America and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 6000 HomeServices of America employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that HomeServices of America has purchased the following applications: Oracle Cloud ERP for ERP Financial in 2019, Whatfix Digital Adoption Platform for Digital Adoption in 2019, Microsoft 365 for Collaboration in 2015 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems HomeServices of America is running and its propensity to invest more and deepen its relationship with Oracle , Whatfix , Microsoft or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing HomeServices of America revenues, which have grown to $1.30 billion in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for HomeServices of America intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
HomeServices of America Tech Stack and Enterprise Applications
HomeServices of America ERP
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Oracle | Legacy | Oracle Cloud ERP | ERP Financial | ERP | n/a | 2019 | 2020 |
In 2019, HomeServices of America implemented Oracle Cloud ERP in the ERP Financial category to reimagine the home buying and selling process and standardize financial and transaction workflows. The deployment targeted the companywide operating model across its national network of market leading residential real estate brokerage, franchise, mortgage, title, escrow and insurance companies and nearly 44,000 real estate agents, with explicit executive sponsorship driving the program.
The implementation of Oracle Cloud ERP and complementary Oracle Customer Experience Cloud was scoped to centralize core ERP Financial capabilities, including financial management, general ledger, accounts payable, accounts receivable, billing and procurement automation, while enabling automation of qualification and document workflows specific to real estate transactions. Configuration emphasized standardized chart of accounts and shared transaction models to support affiliated brands and to instrument guided customer and agent workflows across the transaction lifecycle.
Architecturally the solution was provisioned as a connected cloud suite on Oracle Cloud Platform, integrating ERP Financial functions with Oracle CX Cloud and platform services to deliver secure, end to end transaction processing and document handling. The integration approach focused on uniting operations and core business processes across distributed legal entities, enabling timely qualification, secure document exchange and centralized financial control without naming additional third party systems.
Governance was organized under executive sponsorship to enforce standardization and rollout consistency across brands, with process redesign to streamline and automate key business processes and to simplify intercompany and transaction flows. Outcomes called out by the program included a unified operations platform, streamlined and automated processes and the ability to move from disparate on premise systems to a complete suite of cloud applications, positioning HomeServices to adopt evolving technologies while providing a repeatable operating model for its affiliated companies.
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HomeServices of America HCM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Whatfix | Legacy | Whatfix Digital Adoption Platform | Digital Adoption | HCM | n/a | 2019 | 2019 |
In 2019, HomeServices of America implemented Whatfix Digital Adoption Platform. The Whatfix Digital Adoption Platform is listed on Whatfix's customer site and was provisioned to deliver in-application guidance and contextual onboarding consistent with the Digital Adoption category, supporting onboarding and ongoing user enablement for business functions such as operations and customer service.
Configuration work centered on authoring interactive walkthroughs, contextual tooltips, task lists, and role-based guidance to standardize workflows within HomeServices of America enterprise applications. Governance and process adjustments emphasized content ownership, staged rollouts, and the use of in-application analytics to prioritize content updates and drive iterative improvements in user guidance and operational adoption.
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HomeServices of America Collaboration
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Microsoft | Legacy | Microsoft 365 | Collaboration | Collaboration | n/a | 2015 | 2015 |
In 2015, HomeServices of America implemented Microsoft 365. The Microsoft 365 deployment functions as the companywide Collaboration platform supporting corporate offices and field operations in the United States.
The implementation consolidates core Microsoft 365 capabilities, including cloud-hosted Exchange Online email, SharePoint Online document management, Microsoft Teams for real-time collaboration, OneDrive for Business for endpoint file sync, and Office desktop and web applications for productivity. The environment is managed as a centralized Microsoft 365 tenant with administrative controls exposed through the Microsoft 365 admin center and identity and access management aligned to Azure Active Directory for single sign on and group provisioning.
Operational coverage targets business functions such as corporate communications, document lifecycle management, project coordination, and field service collaboration. Governance emphasizes role based administration, retention and compliance controls using Microsoft 365 compliance features, and standardized collaboration patterns to reduce decentralized tool sprawl.
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HomeServices of America Content Management
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Intelligent Document Processing | Content Management |
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2016 | 2016 |
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HomeServices of America CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Customer Experience | CRM |
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2019 | 2019 |
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Sales Automation, CRM, Sales Engagement | CRM |
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2021 | 2021 |
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HomeServices of America ITSM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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IT Service Management | ITSM |
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2019 | 2019 |
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HomeServices of America TRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Governance, Risk and Compliance | TRM |
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2020 | 2020 |
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Governance, Risk and Compliance | TRM |
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2020 | 2020 |
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Treasury Management | TRM |
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2014 | 2014 |
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HomeServices of America IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Application Hosting and Computing Services | IaaS |
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2014 | 2014 |
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Content Delivery Network | IaaS |
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2020 | 2020 |
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IT Decision Makers and Key Stakeholders at HomeServices of America
| First Name | Last Name | Title | Function | Department | Phone | |
|---|---|---|---|---|---|---|
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Vice President, Chief Financial Officer | CXO | Finance | |
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Chief Information Officer | CXO | IT | |
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Director Information Technology | Director | IT | |
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Program Executive | Manager | Finance | |
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President and CEO, HomeServices of America | CXO | Finance | |
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Managing Director, Commercial Real Estate | Director | Finance | |
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VP, Corporate Controller | VP | Finance | |
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Apps Being Evaluated by HomeServices of America Executives
APPS RUN THE WORLD tracks software evaluation trends across 2 million companies worldwide, including buyer insights from HomeServices of America IT executives and key decision makers. As part of ARTW Buyer Intent and technographics insights, these findings provide useful visibility into the HomeServices of America digital transformation priorities and AI adoption trends.
| Date | Company | Status | Vendor | Product | Category | Market |
|---|---|---|---|---|---|---|
| No data found | ||||||
FAQ - APPS RUN THE WORLD HomeServices of America Technographics
HomeServices of America is a Construction and Real Estate organization based in United States,
with around 6000 employees and annual revenues of $1.30 billion.
HomeServices of America operates a diverse technology stack with applications such as
Oracle Cloud ERP, Whatfix Digital Adoption Platform and Microsoft 365,
covering areas like ERP Financial, Digital Adoption and Collaboration.
HomeServices of America has invested in cloud applications and AI-driven platforms to optimize efficiency and growth,
collaborating with vendors such as Oracle, Whatfix and Microsoft.
HomeServices of America recently adopted applications including
Salesforce Sales Cloud in 2021, OneTrust Cookie Consent in 2020 and OneTrust CookiePro in 2020,
highlighting its ongoing modernization strategy.
APPS RUN THE WORLD maintains an up-to-date database of HomeServices of America’s key decision makers and IT executives,
available to Premium subscribers.
Our research team continuously updates HomeServices of America’s profile with verified software purchases,
vendor relationships, and digital initiatives identified from public and proprietary sources.
Subscribe to APPS RUN THE WORLD to access the complete HomeServices of America technographics profile,
including detailed breakdowns by category, vendor, and IT decision makers.