Honolulu Magazine
1000 Bishop St., Suite 405,
Honolulu, 96813, HI,
United States
Honolulu, 96813, HI,
United States
1 808-537-9500
Media
Honolulu Magazine Technographics
Honolulu Magazine Technographics, Software Purchases, AI and Digital Transformation Initiatives
Discover the latest software purchases and digital transformation initiatives being undertaken by Honolulu Magazine and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 30 Honolulu Magazine employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that Honolulu Magazine has purchased the following applications: Oracle NetSuite ERP for ERP Financial in 2015, GumGum for Artificial Intelligence Marketing in 2021, Microsoft 365 for Collaboration in 2015 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems Honolulu Magazine is running and its propensity to invest more and deepen its relationship with Oracle , GumGum , Microsoft or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing Honolulu Magazine revenues, which have grown to $3.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Honolulu Magazine intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
Honolulu Magazine Tech Stack and Enterprise Applications
ERP Financial Management
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Oracle | Legacy | Oracle NetSuite ERP | ERP Financial | ERP Financial Management | n/a | 2015 | 2015 |
In 2015, Honolulu Magazine implemented Oracle NetSuite ERP. The small media publisher of 30 employees adopted Oracle NetSuite ERP to provide a cloud-native ERP Financial backbone for its accounting, billing, and back-office operations.
The deployment focused on core financial modules, configured for general ledger, accounts payable, accounts receivable, fixed assets, cash management, and financial reporting. Configuration emphasized automated transaction posting, role-based access controls, and configurable chart of accounts to align with publication accounting workflows.
Operational coverage centered on the finance and accounting team, with a phased rollout to streamline month-end close and standardize journal posting and reconciliation processes. Governance changes included defined user roles, documented financial workflows, and training for in-house finance staff to operate the Oracle NetSuite ERP environment.
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AI-Powered Application
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| GumGum | Legacy | GumGum | Artificial Intelligence Marketing | AI-Powered Application | n/a | 2021 | 2021 |
In 2021, Honolulu Magazine implemented GumGum to instrument contextual advertising and content intelligence directly on its website. The deployment uses GumGum within the Artificial Intelligence Marketing category to capture page-level signals and serve contextually relevant creative across editorial pages.
Implementation scope was confined to the publisher website with operational ownership in advertising and marketing, and technical deployment delivered via site-level script tags and client-side instrumentation. Functional capabilities implemented align with Artificial Intelligence Marketing workflows and include contextual targeting, image and content recognition for placement decisions, and creative delivery tied to page semantics. Governance was managed at the site and editorial level, with tag management controls and coordinated inventory placement to align advertising operations and editorial workflows.
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Collaboration
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Microsoft | Legacy | Microsoft 365 | Collaboration | Collaboration | n/a | 2015 | 2015 |
In 2015, Honolulu Magazine implemented Microsoft 365 to support collaboration needs across its 30-person media organization. The deployment of Microsoft 365 is used on their website and is aligned with the Collaboration category, providing a cloud-first platform for editorial and business communication.
The implementation emphasizes core Microsoft 365 capabilities, including Exchange Online for corporate email, SharePoint for document libraries and intranet staging, OneDrive for individual file synchronization, and Microsoft Teams for real-time chat and meetings. Configuration patterns include tenant-level user provisioning and role-based access controls, with shared mailbox and document permission structures tailored to small media operations.
Operational coverage extends across editorial, advertising sales, production, and finance functions, where Microsoft 365 supports content collaboration, version control, editorial review workflows, and internal communications. The Microsoft 365 tenant is surfaced on the company website to extend cloud-hosted assets and collaboration workflows into the public site experience.
Governance is applied at the tenant level using access controls and document lifecycle policies, complemented by collaborative workflows in SharePoint and Teams to coordinate publishing and approvals across teams. The Microsoft 365 implementation centralizes email and file management while providing the Collaboration capabilities needed for a compact, publisher-focused organization.
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Event Management | Collaboration |
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2019 | 2019 |
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Content Management
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Application, Web and Enterprise Search | Content Management |
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2020 | 2020 |
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CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Digital Advertising Platform | CRM |
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2021 | 2021 |
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Digital Advertising Platform | CRM |
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2021 | 2021 |
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Digital Advertising Platform | CRM |
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2021 | 2021 |
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Donor and Fundraising Management | CRM |
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2019 | 2019 |
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Marketing Analytics | CRM |
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2020 | 2020 |
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Marketing Automation | CRM |
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2015 | 2015 |
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IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Application Hosting and Computing Services | IaaS |
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2012 | 2012 |
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Content Delivery Network | IaaS |
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2018 | 2018 |
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Content Delivery Network | IaaS |
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2020 | 2020 |
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Content Delivery Network | IaaS |
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2020 | 2020 |
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IT Decision Makers and Key Stakeholders at Honolulu Magazine
| First Name | Last Name | Title | Function | Department | Phone | |
|---|---|---|---|---|---|---|
| No data found | ||||||
Apps Being Evaluated by Honolulu Magazine Executives
APPS RUN THE WORLD tracks software evaluation trends across 2 million companies worldwide, including buyer insights from Honolulu Magazine IT executives and key decision makers. As part of ARTW Buyer Intent and technographics insights, these findings provide useful visibility into the Honolulu Magazine digital transformation priorities and AI adoption trends.
| Date | Company | Status | Vendor | Product | Category | Market |
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FAQ - APPS RUN THE WORLD Honolulu Magazine Technographics
Honolulu Magazine is a Media organization based in United States,
with around 30 employees and annual revenues of $3.0 million.
Honolulu Magazine operates a diverse technology stack with applications such as
Oracle NetSuite ERP, GumGum and Microsoft 365,
covering areas like ERP Financial, Artificial Intelligence Marketing and Collaboration.
Honolulu Magazine has invested in cloud applications and AI-driven platforms to optimize efficiency and growth,
collaborating with vendors such as Oracle, GumGum and Microsoft.
Honolulu Magazine recently adopted applications including
GumGum in 2021, OpenX OpenAudience in 2021 and PubMatic in 2021,
highlighting its ongoing modernization strategy.
APPS RUN THE WORLD maintains an up-to-date database of Honolulu Magazine’s key decision makers and IT executives,
available to Premium subscribers.
Our research team continuously updates Honolulu Magazine’s profile with verified software purchases,
vendor relationships, and digital initiatives identified from public and proprietary sources.
Subscribe to APPS RUN THE WORLD to access the complete Honolulu Magazine technographics profile,
including detailed breakdowns by category, vendor, and IT decision makers.