Hudl
600 P Street, Suite 400,
Lincoln, 68508, NE,
United States
Lincoln, 68508, NE,
United States
1 866-851-7148
Media
Hudl Technographics
Hudl Technographics, Software Purchases, AI and Digital Transformation Initiatives
Discover the latest software purchases and digital transformation initiatives being undertaken by Hudl and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 2200 Hudl employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that Hudl has purchased the following applications: TeamSupport SnapEngage for Chatbots and Conversational AI in 2019, Conviva for Analytics and BI in 2026, Zoom for Audio Video and Web Conferencing in 2019 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems Hudl is running and its propensity to invest more and deepen its relationship with TeamSupport , LiveChat, Inc. , Conviva or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing Hudl revenues, which have grown to $320.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Hudl intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
Hudl Tech Stack and Enterprise Applications
Hudl AI-Powered Application
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| TeamSupport | Legacy | TeamSupport SnapEngage | Chatbots and Conversational AI | AI-Powered Application | n/a | 2019 | 2019 |
In 2019 Hudl deployed TeamSupport SnapEngage as a website-embedded conversational channel. The implementation positioned TeamSupport SnapEngage within Hudl's Chatbots and Conversational AI stack to support customer engagement and front-line support interactions via an on-site chat widget.
The deployment focused on conversational routing, scripted bot flows and live agent handoff, with configuration of canned responses, proactive chat invites and session transcript capture. TeamSupport SnapEngage was configured to persist chat transcripts and surface conversation context to downstream support workflows, aligning chat sessions with case creation and agent escalation processes.
Operational coverage centered on Hudl's public website and customer support function, with the support operations team owning content, bot flow tuning and escalation rules. Governance emphasized conversation content management, routing rules and agent queue management to ensure the Chatbots and Conversational AI channel aligned with existing support processes.
The narrative reflects Hudl using TeamSupport SnapEngage on its website to provide conversational engagement for customers, with implementation details oriented around widget architecture, routing and support operations rather than specific back-end vendor integrations.
|
|
|
|
|
Chatbots and Conversational AI | AI-Powered Application |
|
2020 | 2020 |
|
Hudl Analytics and BI
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Conviva | Legacy | Conviva | Analytics and BI | Analytics and BI | n/a | 2026 | 2026 |
In 2026, Hudl deployed Conviva on their website to instrument streaming analytics and viewer telemetry. Conviva is being used as the Analytics and BI solution for Hudl to capture web video playback metrics, session signals, and to populate operational dashboards.
The implementation focuses on standard Analytics and BI functional modules including client-side player SDK instrumentation, session-level telemetry ingestion, real-time dashboards, time-series reporting, and quality of experience indicators. Configuration work centered on session tracing, buffering and playback event capture, and segmentation to support analysis of viewer engagement and playback performance.
Integrations are limited to Hudl's web property instrumentation and event collection APIs, with dashboards surfaced to internal reporting interfaces used by product, engineering, and media operations teams. The Hudl Conviva Analytics and BI relationship supports business functions responsible for content delivery, viewer engagement analysis, and incident triage related to streaming quality.
Governance and operational practices were aligned to the new telemetry streams, with role-based access controls, dashboard ownership, alert thresholds, and runbooks for operational response. Conviva is referenced in web site instrumentation and configuration as the centralized Analytics and BI platform for Hudl's online video monitoring.
|
Hudl Collaboration
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Zoom Video Communications | Legacy | Zoom | Audio Video and Web Conferencing | Collaboration | n/a | 2019 | 2019 |
In 2019, Hudl deployed Zoom for Audio Video and Web Conferencing on its public website. The implementation embedded Zoom audio and video conferencing capabilities into Hudl's web workflows to enable live meetings, screen sharing, session recording, and webinar-style presentations aimed at coaches, scouts, and distributed product teams.
Integration was executed through website-embedded meeting links and client-side conferencing widgets, linking Zoom to Hudl's event scheduling and customer engagement touchpoints. Operational coverage included public-facing live sessions and internal collaboration, with administrative controls, meeting policies, and account provisioning used to govern usage across departments.
|
|
|
|
|
Collaboration | Collaboration |
|
2021 | 2021 |
|
|
|
|
|
Collaboration | Collaboration |
|
2020 | 2020 |
|
|
|
|
|
Survey and Questionnaire | Collaboration |
|
2017 | 2017 |
|
Hudl Content Management
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
|
|
|
|
Application, Web and Enterprise Search | Content Management |
|
2016 | 2016 |
|
|
|
|
|
Contract Lifecycle Management | Content Management |
|
2021 | 2021 |
|
Hudl CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
|
|
|
|
Account Based Marketing, Sales Engagement | CRM |
|
2019 | 2019 |
|
|
|
|
|
Customer Experience | CRM |
|
2021 | 2021 |
|
|
|
|
|
Digital Advertising Platform | CRM |
|
2019 | 2019 |
|
|
|
|
|
Digital Advertising Platform | CRM |
|
2024 | 2024 |
|
|
|
|
|
Digital Advertising Platform | CRM |
|
2024 | 2024 |
|
|
|
|
|
Digital Advertising Platform | CRM |
|
2025 | 2025 |
|
|
|
|
|
Marketing Analytics | CRM |
|
2017 | 2017 |
|
|
|
|
|
Marketing Analytics | CRM |
|
2017 | 2017 |
|
|
|
|
|
Marketing Automation | CRM |
|
2016 | 2016 |
|
|
|
|
|
Marketing Automation | CRM |
|
2022 | 2022 |
|
|
|
|
|
Partner Relationship Management | CRM |
|
2021 | 2021 |
|
|
|
|
|
Sales Automation, CRM, Sales Engagement | CRM |
|
2021 | 2021 |
|
Hudl ITSM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
|
|
|
|
IT Service Management | ITSM |
|
2018 | 2018 |
|
Hudl TRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
|
|
|
|
Governance, Risk and Compliance | TRM |
|
2021 | 2021 |
|
|
|
|
|
Governance, Risk and Compliance | TRM |
|
2021 | 2021 |
|
Hudl IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
|
|
|
|
Application Hosting and Computing Services | IaaS |
|
2014 | 2014 |
|
|
|
|
|
Application Hosting and Computing Services | IaaS |
|
2014 | 2014 |
|
|
|
|
|
Content Delivery Network | IaaS |
|
2015 | 2015 |
|
|
|
|
|
Content Delivery Network | IaaS |
|
2014 | 2014 |
|
|
|
|
|
Content Delivery Network | IaaS |
|
2021 | 2021 |
|
|
|
|
|
Content Delivery Network | IaaS |
|
2021 | 2021 |
|
Hudl CyberSecurity
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
|
|
|
|
Identity and Access Management (IAM) | CyberSecurity |
|
2021 | 2021 |
|
IT Decision Makers and Key Stakeholders at Hudl
| First Name | Last Name | Title | Function | Department | Phone | |
|---|---|---|---|---|---|---|
|
|
SVP - Legal & People, General Counsel | VP | Legal | |
|
|
|
Legal Counsel | CXO | Legal | |
|
|
|
Deputy General Counsel, Senior Director of Legal | Director | Legal | |
|
|
|
Director, HR Operations and Total Rewards | Director | HR | |
|
|
|
Senior Revenue Operations Systems Administrator | Manager | Marketing | |
|
|
|
Salesforce System Administrator | Manager | Marketing | |
|
|
|
Lead Salesforce Administrator | Manager | Marketing | |
|
Apps Being Evaluated by Hudl Executives
APPS RUN THE WORLD tracks software evaluation trends across 2 million companies worldwide, including buyer insights from Hudl IT executives and key decision makers. As part of ARTW Buyer Intent and technographics insights, these findings provide useful visibility into the Hudl digital transformation priorities and AI adoption trends.
| Date | Company | Status | Vendor | Product | Category | Market |
|---|---|---|---|---|---|---|
| No data found | ||||||
FAQ - APPS RUN THE WORLD Hudl Technographics
Hudl is a Media organization based in United States,
with around 2200 employees and annual revenues of $320.0 million.
Hudl operates a diverse technology stack with applications such as
TeamSupport SnapEngage, Conviva and Zoom,
covering areas like Chatbots and Conversational AI, Analytics and BI and Audio Video and Web Conferencing.
Hudl has invested in cloud applications and AI-driven platforms to optimize efficiency and growth,
collaborating with vendors such as TeamSupport, Conviva and Zoom Video Communications.
Hudl recently adopted applications including
Conviva in 2026, Dolby Digital Advertising Platform in 2025 and PubMatic in 2024,
highlighting its ongoing modernization strategy.
APPS RUN THE WORLD maintains an up-to-date database of Hudl’s key decision makers and IT executives,
available to Premium subscribers.
Our research team continuously updates Hudl’s profile with verified software purchases,
vendor relationships, and digital initiatives identified from public and proprietary sources.
Subscribe to APPS RUN THE WORLD to access the complete Hudl technographics profile,
including detailed breakdowns by category, vendor, and IT decision makers.