Niles, 60714, IL,
United States
Imbibe Technographics
Discover the latest software purchases and digital transformation initiatives being undertaken by Imbibe and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 200 Imbibe employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that Imbibe has purchased the following applications: Microsoft Dynamics NAV for ERP Financial in 2013, Greenhouse ATS for Applicant Tracking System in 2022, Adobe WorkFront for Business Process Management in 2020 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems Imbibe is running and its propensity to invest more and deepen its relationship with Microsoft , Greenhouse , Zendesk or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing Imbibe revenues, which have grown to $37.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Imbibe intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
ERP Financial Management
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Microsoft | Intuit Quickbooks Enterprise | Microsoft Dynamics NAV | ERP Financial | ERP Financial Management | n/a | 2013 | 2013 |
In 2013 Imbibe implemented Microsoft Dynamics NAV to replace Intuit Quickbooks Enterprise, establishing a centralized ERP Financial instance to support corporate accounting and procurement workflows. The deployment anchored financial controls and procurement governance for the Supply Chain & Operations organization and extended to Accounting, Sales, R&D, Customer Service, and coordination with co-manufacturers.
Microsoft Dynamics NAV was configured to support core ERP Financial capabilities including general ledger, accounts payable invoice processing, purchasing and purchase order tracking, inventory management and monthly inventory reconciliation, and basic sales order to cash workflows. Configuration emphasized commercialization process workflows used by Procurement Operations to manage premix submissions, raw material purchasing, order tracking and invoice matching, aligning ERP transaction records with production schedules and supplier commitments.
The implementation included data migration from Intuit Quickbooks Enterprise into Microsoft Dynamics NAV and established operational processes for supplier and co-manufacturer coordination rather than inventing point to point system integrations. Operational coverage explicitly encompassed raw material procurement, receipt and invoice validation, monitoring of customer forecasts, and stock management practices that interface with co-manufacturer inventory and receiving processes.
Governance and rollout centered on cross-functional process ownership, with Procurement Operations owning commercialization and vendor management workflows inside Microsoft Dynamics NAV, and Finance owning AP and reconciliation procedures. System configuration reinforced purchase to pay controls and monthly reconciliation cadence, supporting the company practice of assigning procurement continuous improvement projects to Procurement Operations Analysts and integrating those governance steps into NAV transaction and reporting routines.
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HCM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Greenhouse | Legacy | Greenhouse ATS | Applicant Tracking System | HCM | n/a | 2022 | 2022 |
In 2022, Imbibe deployed Greenhouse ATS as its Applicant Tracking System. The Greenhouse ATS implementation centralizes recruiting workflows for Imbibe's HR and hiring managers, supporting job posting, candidate tracking, interview orchestration, and offer management to align hiring with its consumer packaged goods operations.
Greenhouse ATS is embedded on Imbibe's website as the career site integration, routing external applicants into structured pipelines and centralizing candidate records. The deployment emphasizes configuration of stage based pipelines, role based permissions, and customizable job templates, with governance enforced through standardized interview workflows and approval gates across corporate recruiting and HR functions.
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Employee Self Service, HR Service Delivery | HCM |
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2016 | 2016 |
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ERP Services and Operations
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Adobe Systems | Legacy | Adobe WorkFront | Business Process Management | ERP Services and Operations | n/a | 2020 | 2020 |
In 2020 Imbibe implemented Adobe WorkFront to centralize project intake, planning, and execution across product development and commercial teams. The Adobe WorkFront deployment served as the Business Process Management layer for sales, account management, research and development, the Innovation Center, and the Pilot Plant, aligning long 12 to 18 month project and sales cycles with repeatable work intake and approval processes.
The implementation configured standard project templates, task workflows, resource allocation, proofing and approval gates, and portfolio visibility typical of Business Process Management tooling. Adobe WorkFront was integrated into the company technology stack alongside Salesforce to surface account and opportunity context into project workspaces and to synchronize pipeline details with project plans. Operational scope covered cross functional teams including account managers, product development and operations staff located at Imbibe’s Niles campus, with WorkFront used to provide the visibility required for business planning and long cycle project governance.
Governance was structured around centralized intake and role based access, creating consistent approval workflows and audit trails for customer facing projects and internal development work. Adoption expectations were embedded in hiring and role descriptions, with account managers and cross functional contributors required to work within Salesforce and Adobe WorkFront to ensure pipeline to project handoffs and ongoing project tracking.
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Analytics and BI
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Analytics and BI | Analytics and BI |
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2018 | 2018 |
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Analytics and BI | Analytics and BI |
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2016 | 2016 |
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Analytics and BI | Analytics and BI |
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2021 | 2021 |
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Collaboration
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Collaboration | Collaboration |
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2015 | 2015 |
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CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Marketing Automation | CRM |
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2018 | 2018 |
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Sales Automation, CRM, Sales Engagement | CRM |
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2022 | 2022 |
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IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Application Hosting and Computing Services | IaaS |
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2014 | 2014 |
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Application Hosting and Computing Services | IaaS |
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2021 | 2021 |
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Database Management | IaaS |
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2016 | 2016 |
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