IGA Supermarkets
IGA Supermarkets Technographics
IGA Supermarkets Technographics, Software Purchases, AI and Digital Transformation Initiatives
Discover the latest software purchases and digital transformation initiatives being undertaken by IGA Supermarkets and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 700 IGA Supermarkets employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that IGA Supermarkets has purchased the following applications: MYOB AccountRight for ERP Financial in 2017, Roubler HR for Core HR in 2017, FreeWheel Demandsuite for Agency Management in 2024 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems IGA Supermarkets is running and its propensity to invest more and deepen its relationship with MYOB , Roubler , FoundU or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing IGA Supermarkets revenues, which have grown to $250.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for IGA Supermarkets intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
IGA Supermarkets Tech Stack and Enterprise Applications
IGA Supermarkets ERP
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| MYOB | Legacy | MYOB AccountRight | ERP Financial | ERP | n/a | 2017 | 2017 |
In 2017, IGA Supermarkets implemented MYOB AccountRight as its ERP Financial application to centralize store-level accounting and payroll for a supermarket location. The deployment supported a part-time bookkeeper managing transactional finance operations and weekly payroll for approximately 20 employees, establishing MYOB AccountRight as the primary system of record for the store's financial ledgers.
Configuration and functional coverage center on core ERP Financial capabilities, including accounts payable and accounts receivable processing, payroll processing and superannuation management, and preparation of statutory and management reports. The implementation included regular preparation of yearend financial statements such as profit and loss, balance sheet and cash flow statements, ongoing yearend close activities, generation of PAYG summaries, and assistance in drafting budgets and internal financial policies.
Operational integrations and handoffs are explicit, MYOB AccountRight is used alongside TANDA workforce management software for weekly payroll processing, and bookkeeping workflows include close collaboration with an external accountant to respond to audit queries. Operational scope is store finance and payroll, and routine tasks extend to preparing and lodging Business Activity Statements BAS, reviewing quarterly business performance, and managing debtor and creditor ledgers to process payments according to agreed terms.
Governance and process controls were maintained through formal internal controls, consistent recordkeeping for audit reference, and established workflows for BAS lodgement, payroll and superannuation administration. The implementation emphasizes bookkeeping discipline, audit readiness and procedural controls rather than broader enterprise ERP consolidation.
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IGA Supermarkets HCM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Roubler | Legacy | Roubler HR | Core HR | HCM | n/a | 2017 | 2017 |
In 2017, IGA Supermarkets implemented Roubler HR to consolidate workforce management across 16 IGA stores in Australia, deploying the Core HR application to manage day to day HR workflows and operational payroll functions. Roubler HR was positioned to provide a single source of record for scheduling and attendance while aligning store level staffing with corporate payroll processes.
The implementation covered core functional modules including rostering, time and attendance, payroll execution and employee onboarding. Configuration emphasized centralized rostering rules, automated time capture for payroll reconciliation and standardized onboarding checklists to reduce variability between sites.
Operational scope included store managers and HR administrators across all 16 stores, with the application used to coordinate scheduling, record hours worked and process wages for retail staff. The deployment shifted routine administrative tasks away from store managers, enabling them to spend more time on people and culture activities while HR retained clearer operational control.
Governance and rollout focused on streamlining onboarding and rostering across sites and delivering visibility over wage spend as a governance control, as described in Roubler's case study. The narrative centers on IGA Supermarkets, Roubler HR, and the Core HR category supporting retail workforce administration and payroll operations.
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Onboarding | HCM |
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2023 | 2023 |
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Onboarding | HCM |
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2017 | 2017 |
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Payroll | HCM |
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2017 | 2017 |
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Payroll | HCM |
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2023 | 2023 |
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Payroll | HCM |
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2020 | 2020 |
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Recruiting | HCM |
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2020 | 2020 |
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Time and Attendance | HCM |
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2014 | 2014 |
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Time and Attendance | HCM |
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2014 | 2014 |
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Time and Attendance | HCM |
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2017 | 2017 |
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Time and Attendance | HCM |
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2014 | 2014 |
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Time and Attendance | HCM |
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2023 | 2023 |
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Workforce Management | HCM |
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2023 | 2023 |
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Workforce Scheduling | HCM |
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2023 | 2023 |
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Workforce Scheduling | HCM |
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2020 | 2020 |
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IGA Supermarkets ERP Services and Operations
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| FreeWheel, A Comcast Company | Legacy | FreeWheel Demandsuite | Agency Management | ERP Services and Operations | n/a | 2024 | 2024 |
In 2024 IGA Supermarkets deployed FreeWheel Demandsuite on its public website, implementing the FreeWheel Demandsuite application categorized as Agency Management to orchestrate digital advertising demand. The deployment is centered on a web‑facing ad decisioning layer embedded in the site, configured to present programmatic demand, control inventory allocation and manage campaign delivery across online placements.
The implementation focuses on Agency Management capabilities common to publisher demand orchestration, including campaign trafficking and scheduling, inventory and yield management, real time reporting and delivery oversight, and creative allocation logic. Operational ownership sits with digital advertising and marketing functions within IGA Supermarkets in Australia, with the solution integrated into the website ad delivery stack and tag management layers to centralize media operations and standardize campaign governance across web properties.
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IGA Supermarkets Collaboration
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Collaboration | Collaboration |
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2016 | 2016 |
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Event Management | Collaboration |
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2019 | 2019 |
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IGA Supermarkets eCommerce
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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eCommerce | eCommerce |
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2020 | 2020 |
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IGA Supermarkets CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Customer Data Platform | CRM |
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2021 | 2021 |
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Customer Experience | CRM |
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2016 | 2016 |
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Customer Experience | CRM |
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2018 | 2018 |
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Digital Advertising Platform | CRM |
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2020 | 2020 |
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Marketing Analytics | CRM |
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2016 | 2016 |
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Marketing Analytics | CRM |
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2019 | 2019 |
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Marketing Automation | CRM |
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2017 | 2017 |
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IGA Supermarkets IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Application Hosting and Computing Services | IaaS |
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2014 | 2014 |
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Content Delivery Network | IaaS |
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2020 | 2020 |
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Content Delivery Network | IaaS |
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2016 | 2016 |
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IT Decision Makers and Key Stakeholders at IGA Supermarkets
| First Name | Last Name | Title | Function | Department | Phone | |
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Head of Business Development | Director | Finance | |
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Human Resources Manager | Manager | HR | |
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Head of People & Culture | Director | HR | |
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HR Manager | Manager | HR | |
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Payroll Manager | Manager | Finance | |
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Apps Being Evaluated by IGA Supermarkets Executives
APPS RUN THE WORLD tracks software evaluation trends across 2 million companies worldwide, including buyer insights from IGA Supermarkets IT executives and key decision makers. As part of ARTW Buyer Intent and technographics insights, these findings provide useful visibility into the IGA Supermarkets digital transformation priorities and AI adoption trends.
| Date | Company | Status | Vendor | Product | Category | Market |
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| No data found | ||||||
FAQ - APPS RUN THE WORLD IGA Supermarkets Technographics
IGA Supermarkets is a Retail organization based in Australia,
with around 700 employees and annual revenues of $250.0 million.
IGA Supermarkets operates a diverse technology stack with applications such as
MYOB AccountRight, Roubler HR and FreeWheel Demandsuite,
covering areas like ERP Financial, Core HR and Agency Management.
IGA Supermarkets has invested in cloud applications and AI-driven platforms to optimize efficiency and growth,
collaborating with vendors such as MYOB, Roubler and FreeWheel, A Comcast Company.
IGA Supermarkets recently adopted applications including
FreeWheel Demandsuite in 2024, FoundU Onboarding in 2023 and FoundU Payroll in 2023,
highlighting its ongoing modernization strategy.
APPS RUN THE WORLD maintains an up-to-date database of IGA Supermarkets’s key decision makers and IT executives,
available to Premium subscribers.
Our research team continuously updates IGA Supermarkets’s profile with verified software purchases,
vendor relationships, and digital initiatives identified from public and proprietary sources.
Subscribe to APPS RUN THE WORLD to access the complete IGA Supermarkets technographics profile,
including detailed breakdowns by category, vendor, and IT decision makers.