InfoScout
322 Ritch St,
San Francisco, 94107, CA,
United States
San Francisco, 94107, CA,
United States
1 408-716-8281
Professional Services
InfoScout Technographics
InfoScout Technographics, Software Purchases, AI and Digital Transformation Initiatives
Discover the latest software purchases and digital transformation initiatives being undertaken by InfoScout and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 140 InfoScout employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that InfoScout has purchased the following applications: MicroStrategy ONE Analytics for Analytics and BI in 2014, Google Workspace (Formerly Google G-Suite) for Collaboration in 2018, Pathwire Mailgun for Transactional Email in 2015 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems InfoScout is running and its propensity to invest more and deepen its relationship with MicroStrategy , Google , Sinch or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing InfoScout revenues, which have grown to $20.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for InfoScout intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
InfoScout Tech Stack and Enterprise Applications
InfoScout Analytics and BI
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| MicroStrategy | Legacy | MicroStrategy ONE Analytics | Analytics and BI | Analytics and BI | n/a | 2014 | 2018 |
In 2014, InfoScout implemented MicroStrategy ONE Analytics to operationalize its proprietary consumer panel and deliver analytic insights to consumer packaged goods customers. The deployment focused on Analytics and BI capabilities to support sales and marketing decision making, providing standardized reporting, ad hoc analysis, and panel based shopper intelligence.
MicroStrategy ONE Analytics configuration emphasized dashboard and reporting modules, ad hoc analytics, and prototype development to test customer hypotheses. InfoScout combined MicroStrategy ONE Analytics with its Insights platform, SurveyGizmo, and Q to integrate receipt level transaction data, survey responses, and panel profiles into unified analytic workflows.
Operational scope covered direct collaboration with CPG customers including Tyson, Coca Cola, General Mills, Johnson & Johnson, and Coty, with InfoScout teams managing all phases from kickoff through delivery and client presentations. Workstreams included analysis of over 30,000 shopper receipts using InfoScout's Insights MicroStrategy platform to test the hypothesis that shopper loyalty correlated more strongly with proximity to stores than with demographic profiling, and a pre and post study of a frozen product category relocation that showed a performance decline after the move.
Governance and process design relied on joint prototyping and pilot cycles with InfoScout leadership and key customers to refine capabilities within InfoScout's product portfolio, and outcome driven reporting workflows that fed shopper marketing recommendations. Findings from MicroStrategy ONE Analytics informed client recommendations and contributed to a retail shelving decision to retain the original product placement when the study revealed negative impacts after relocation.
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InfoScout Collaboration
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Legacy | Google Workspace (Formerly Google G-Suite) | Collaboration | Collaboration | n/a | 2018 | 2018 |
In 2018, InfoScout implemented Google Workspace (Formerly Google G-Suite) to establish a consolidated Collaboration platform across the organization. The deployment positioned Google Workspace as the primary environment for corporate email via Gmail, calendaring through Google Calendar, and document and file collaboration using Google Drive, Docs, Sheets, and Slides, with the application presence also observable on the company website.
The implementation capitalized on Google Workspace cloud native SaaS architecture and the centralized administration console to standardize user provisioning, access controls, sharing policies, and device management for InfoScout's approximately 140 employees. Operational coverage targeted core business functions including product, research, operations, and marketing, enabling real time coauthoring and collaborative workflows while governance was exercised through admin console policies and account lifecycle controls.
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InfoScout PaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Sinch | Legacy | Pathwire Mailgun | Transactional Email | PaaS | n/a | 2015 | 2015 |
In 2015, InfoScout implemented Pathwire Mailgun. InfoScout integrated Pathwire Mailgun into its public website to handle Transactional Email use cases, supporting customer-facing messaging and programmatic email delivery tied to account activity and service workflows. The deployment centralized outbound SMTP and API sending for the web application, positioning Pathwire Mailgun as the core Transactional Email platform for service-related notifications.
The implementation leveraged Transactional Email capabilities common to the category, including API-based send endpoints, SMTP relay, hosted templates for dynamic content, and event webhooks for delivery and engagement signals. Configuration covered API key management, template lifecycle controls, and webhook endpoints routed into InfoScout application services to capture bounces and delivery events. Operational ownership resided with product and engineering teams, with governance focused on template control and key rotation to maintain security and message consistency.
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InfoScout IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Application Hosting and Computing Services | IaaS |
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2018 | 2018 |
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Content Delivery Network | IaaS |
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2019 | 2019 |
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IT Decision Makers and Key Stakeholders at InfoScout
| First Name | Last Name | Title | Function | Department | Phone | |
|---|---|---|---|---|---|---|
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Associate Director | Director | Operations | |
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Director of Data Integrity | Director | IT | |
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Co-Founder, CTO | CXO | Finance | |
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Apps Being Evaluated by InfoScout Executives
APPS RUN THE WORLD tracks software evaluation trends across 2 million companies worldwide, including buyer insights from InfoScout IT executives and key decision makers. As part of ARTW Buyer Intent and technographics insights, these findings provide useful visibility into the InfoScout digital transformation priorities and AI adoption trends.
| Date | Company | Status | Vendor | Product | Category | Market |
|---|---|---|---|---|---|---|
| No data found | ||||||
FAQ - APPS RUN THE WORLD InfoScout Technographics
InfoScout is a Professional Services organization based in United States,
with around 140 employees and annual revenues of $20.0 million.
InfoScout operates a diverse technology stack with applications such as
MicroStrategy ONE Analytics, Google Workspace (Formerly Google G-Suite) and Pathwire Mailgun,
covering areas like Analytics and BI, Collaboration and Transactional Email.
InfoScout has invested in cloud applications and AI-driven platforms to optimize efficiency and growth,
collaborating with vendors such as MicroStrategy, Google and Sinch.
InfoScout recently adopted applications including
Amazon CloudFront in 2019, Google Workspace (Formerly Google G-Suite) in 2018 and Amazon EC2 in 2018,
highlighting its ongoing modernization strategy.
APPS RUN THE WORLD maintains an up-to-date database of InfoScout’s key decision makers and IT executives,
available to Premium subscribers.
Our research team continuously updates InfoScout’s profile with verified software purchases,
vendor relationships, and digital initiatives identified from public and proprietary sources.
Subscribe to APPS RUN THE WORLD to access the complete InfoScout technographics profile,
including detailed breakdowns by category, vendor, and IT decision makers.