Keap, a Thryv Inc. Brand
1260 S. Spectrum Blvd,
Chandler, 85286, AZ,
United States
Chandler, 85286, AZ,
United States
1 866-800-0004
Professional Services
Keap, a Thryv Inc. Brand Technographics
Keap, a Thryv Inc. Brand Technographics, Software Purchases, AI and Digital Transformation Initiatives
Discover the latest software purchases and digital transformation initiatives being undertaken by Keap, a Thryv Inc. Brand and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 323 Keap, a Thryv Inc. Brand employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that Keap, a Thryv Inc. Brand has purchased the following applications: Oracle NetSuite ERP for ERP Financial in 2014, Greenhouse ATS for Applicant Tracking System in 2019, Drift AI Chatbot for Chatbots and Conversational AI in 2019 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems Keap, a Thryv Inc. Brand is running and its propensity to invest more and deepen its relationship with Oracle , SAP , Chargebee or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing Keap, a Thryv Inc. Brand revenues, which have grown to $95.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Keap, a Thryv Inc. Brand intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
Keap, a Thryv Inc. Brand Tech Stack and Enterprise Applications
Keap, a Thryv Inc. Brand ERP
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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| Oracle | Legacy | Oracle NetSuite ERP | ERP Financial | ERP | n/a | 2014 | 2014 |
In 2014, Keap implemented Oracle NetSuite ERP as its core ERP Financial system. The deployment established NetSuite OneWorld as the centralized ledger and billing engine used by finance and accounting, with configuration work focused on supporting subscription billing and multi currency accounting.
Configuration and functional scope emphasized the Contract Billing Module and NetSuite OneWorld multi currency features. Multi currency capabilities were configured to support forecasted revenue growth of 25 percent, and the Contract Billing Module was maintained to ensure $10M in monthly recurring invoices were processed timely and accurately. Customizations and custom objects were developed, subjected to quality assurance testing, and deployed into the production environment to align record structures and billing workflows with finance requirements.
Integrations connected Oracle NetSuite ERP to a suite of internal systems including Salesforce, with ongoing integration ownership resting with the internal systems team. Operational coverage centered on the Finance and Accounting department, supported by a team of five Business Systems Analysts who worked directly with Product Owners to translate business requirements into system changes and automated processes.
Governance was implemented through a dedicated Internal Systems management structure responsible for system support, user permissions, customization control, and QA release processes. Oracle NetSuite ERP was used to operationalize billing controls and automated accounting workflows across finance functions, and the program included sustained support and access management to maintain production stability.
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Expense Management | ERP |
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2015 | 2015 |
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Subscription and Recurring Billing | ERP |
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2016 | 2017 |
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Keap, a Thryv Inc. Brand HCM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Greenhouse | Legacy | Greenhouse ATS | Applicant Tracking System | HCM | n/a | 2019 | 2019 |
In 2019 Keap implemented Greenhouse ATS and exposed candidate-facing flows through Greenhouse MX on its public careers site. The deployment focused on Applicant Tracking System functionality to support Talent Acquisition and People Operations for a 323-employee professional services firm.
The implementation configured Greenhouse ATS core workflows including job requisition publishing, job listing presentation via Greenhouse MX, candidate application intake, pipeline stage management, interview orchestration, and offer workflow tracking. Configuration emphasized structured interview processes and candidate scoring consistent with standard ATS capabilities, with Greenhouse ATS serving as the system of record for hiring activity.
Operational coverage was centered on Keap’s Talent Acquisition and hiring managers, with Greenhouse MX providing the embedded web experience for external applicants while Greenhouse ATS managed internal recruiting workflows. Governance included formalized hiring stages and interviewer collaboration protocols to standardize review and decisioning across the organization.
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Learning and Development | HCM |
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2021 | 2021 |
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Keap, a Thryv Inc. Brand AI-Powered Application
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Drift | Legacy | Drift AI Chatbot | Chatbots and Conversational AI | AI-Powered Application | n/a | 2019 | 2019 |
In 2019, Keap deployed Drift AI Chatbot on their public website. The Drift AI Chatbot was introduced within Keap's Chatbots and Conversational AI tooling to support marketing, sales, and customer support functions across its customer engagement channels.
Deployment followed a standard web-embedded architecture, using a client-side widget to surface the Drift AI Chatbot in the site user experience, backed by a cloud-hosted conversational engine. Configuration included scripted conversational flows, visitor intent detection, qualification and lead capture logic, and defined handoff points for escalation to human agents, reflecting core Chatbots and Conversational AI capabilities.
Operational coverage centered on the public website where inbound visitor engagement is routed into conversational workflows, with ownership aligned to marketing and sales operations. Governance focused on chat playbooks and iterative script tuning to align bot behavior with campaign objectives, while operational processes included ongoing conversation analytics and content updates to maintain conversational relevance.
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Keap, a Thryv Inc. Brand Collaboration
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Audio Video and Web Conferencing | Collaboration |
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2020 | 2020 |
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Audio Video and Web Conferencing | Collaboration |
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2021 | 2021 |
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Collaboration | Collaboration |
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2019 | 2019 |
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Collaboration | Collaboration |
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2024 | 2024 |
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Keap, a Thryv Inc. Brand Content Management
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Digital Signing | Content Management |
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2021 | 2021 |
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Keap, a Thryv Inc. Brand CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Account Based Marketing | CRM |
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2022 | 2022 |
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CRM | CRM |
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2014 | 2014 |
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CRM | CRM |
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2020 | 2020 |
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Customer Data Platform | CRM |
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2016 | 2016 |
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Customer Experience | CRM |
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2020 | 2020 |
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Customer Experience | CRM |
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2019 | 2019 |
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Customer Experience | CRM |
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2019 | 2019 |
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Marketing Analytics | CRM |
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2017 | 2017 |
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Marketing Analytics | CRM |
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2019 | 2019 |
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Marketing Analytics | CRM |
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2019 | 2019 |
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Marketing Analytics | CRM |
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2019 | 2019 |
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Marketing Analytics | CRM |
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2019 | 2019 |
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Marketing Analytics | CRM |
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2021 | 2021 |
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Marketing Automation | CRM |
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2019 | 2019 |
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Marketing Automation | CRM |
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2019 | 2019 |
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Marketing Automation, Sales Automation | CRM |
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2007 | 2007 |
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Sales Automation, CRM, Sales Engagement | CRM |
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2012 | 2012 |
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Tag Management | CRM |
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2019 | 2019 |
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Keap, a Thryv Inc. Brand ITSM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Application Performance Management | ITSM |
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2019 | 2019 |
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IT Service Management | ITSM |
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2019 | 2019 |
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Keap, a Thryv Inc. Brand PPM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Project Portfolio Management | PPM |
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2019 | 2019 |
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Keap, a Thryv Inc. Brand PaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Apps Development | PaaS |
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2021 | 2021 |
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Keap, a Thryv Inc. Brand IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Content Delivery Network | IaaS |
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2020 | 2020 |
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Content Delivery Network | IaaS |
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2019 | 2019 |
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Content Delivery Network | IaaS |
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2019 | 2019 |
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Keap, a Thryv Inc. Brand CyberSecurity
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Identity and Access Management (IAM) | CyberSecurity |
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2021 | 2021 |
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IT Decision Makers and Key Stakeholders at Keap, a Thryv Inc. Brand
| First Name | Last Name | Title | Function | Department | Phone | |
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Chief Revenue Officer | CXO | Finance | |
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VP of Sales and Marketing Operations, Enablement and Strategy | VP | Marketing | |
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Global Director of Partner Sales | Director | Finance | |
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Director Partner Programs and Partner Sales | Director | Finance | |
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Chief Operating Officer | CXO | Finance | |
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Vice President of Operations | VP | Operations | |
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CEO | CXO | Finance | |
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Chief People Officer | CXO | HR | |
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VP Talent and Total Rewards | VP | HR | |
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Chief Financial Officer | CXO | Finance | |
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CEO and Co-Founder | CXO | Finance | |
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Chief Technology Officer | CXO | IT | |
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Chief Marketing Officer | CXO | Marketing | |
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Director Business Development | Director | Finance | |
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Senior Vice President, Sales and Business Development | VP | Sales | |
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VP Finance, Accounting, and Analytics | VP | Finance | |
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Accounts Receivable Manager | Manager | Finance | |
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Senior Accountant | Manager | Finance | |
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Apps Being Evaluated by Keap, a Thryv Inc. Brand Executives
APPS RUN THE WORLD tracks software evaluation trends across 2 million companies worldwide, including buyer insights from Keap, a Thryv Inc. Brand IT executives and key decision makers. As part of ARTW Buyer Intent and technographics insights, these findings provide useful visibility into the Keap, a Thryv Inc. Brand digital transformation priorities and AI adoption trends.
| Date | Company | Status | Vendor | Product | Category | Market |
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FAQ - APPS RUN THE WORLD Keap, a Thryv Inc. Brand Technographics
Keap, a Thryv Inc. Brand is a Professional Services organization based in United States,
with around 323 employees and annual revenues of $95.0 million.
Keap, a Thryv Inc. Brand operates a diverse technology stack with applications such as
Oracle NetSuite ERP, Greenhouse ATS and Drift AI Chatbot,
covering areas like ERP Financial, Applicant Tracking System and Chatbots and Conversational AI.
Keap, a Thryv Inc. Brand has invested in cloud applications and AI-driven platforms to optimize efficiency and growth,
collaborating with vendors such as Oracle, Greenhouse and Drift.
Keap, a Thryv Inc. Brand recently adopted applications including
Keap Community in 2024, Zoominfo Platform in 2022 and Liquid Web LearnDash LMS in 2021,
highlighting its ongoing modernization strategy.
APPS RUN THE WORLD maintains an up-to-date database of Keap, a Thryv Inc. Brand’s key decision makers and IT executives,
available to Premium subscribers.
Our research team continuously updates Keap, a Thryv Inc. Brand’s profile with verified software purchases,
vendor relationships, and digital initiatives identified from public and proprietary sources.
Subscribe to APPS RUN THE WORLD to access the complete Keap, a Thryv Inc. Brand technographics profile,
including detailed breakdowns by category, vendor, and IT decision makers.