Initiative
Location
100 W 33rd St,
New York, 10001, NY,
United States
Website
https://www.initiative.com/
Phone
1 212-605-7000
Artw industry
Professional Services
Employee
Revenue

Initiative Technographics

Initiative Software Purchases and Digital Transformation Initiatives

Discover the latest software purchases and digital transformation initiatives being undertaken by Initiative and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 3200 Initiative employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.

During our research, we have identified that Initiative has purchased the following applications: AdDaptive Intelligence Platform for Account Based Marketing in 2019, Amazon EC2 for Application Hosting and Computing Services in 2016, Phenom Talent CRM for Candidate Relationship Management in 2017 and the related IT decision-makers and key stakeholders.

Our database provides customer insight and contextual information on which enterprise applications and software systems Initiative is running and its propensity to invest more and deepen its relationship with AdDaptive Intelligence , Amazon Web Services (AWS) , Microsoft or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.

We have been analyzing Initiative revenues, which have grown to $626.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Initiative intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.

Initiative Data, Technology Stack, and Enterprise Applications
CRM
Vendor
Old Product
New Product
Category
Market
VAR/SI
When
Live
AdDaptive Intelligence Legacy AdDaptive Intelligence Platform Account Based Marketing CRM n/a 2019 2019
Customer Experience CRM 2018 2018
IaaS
Vendor
Old Product
New Product
Category
Market
VAR/SI
When
Live
Amazon Web Services (AWS) Legacy Amazon EC2 Application Hosting and Computing Services IaaS n/a 2016 2016
Application Hosting and Computing Services IaaS 2016 2016
Content Delivery Network IaaS 2019 2019
Content Delivery Network IaaS 2020 2020
HCM
Vendor
Old Product
New Product
Category
Market
VAR/SI
When
Live
Phenom Legacy Phenom Talent CRM Candidate Relationship Management HCM n/a 2017 2017
Collaboration
Vendor
Old Product
New Product
Category
Market
VAR/SI
When
Live
Collaboration Collaboration 2017 2017
Collaboration Collaboration 2018 2018
Content Management
Vendor
Old Product
New Product
Category
Market
VAR/SI
When
Live
Digital Signing Content Management 2021 2021
Enterprise Content Management Content Management 2020 2020
ITSM
Vendor
Old Product
New Product
Category
Market
VAR/SI
When
Live
IT Service Management ITSM 2020 2020
CyberSecurity
Vendor
Old Product
New Product
Category
Market
VAR/SI
When
Live
Secure Email Gateways (SEGs) CyberSecurity 2018 2018
IT Decision Makers and Key Stakeholders at Initiative
First Name Last Name Title Function Department Email Phone
No data found
Show All Contacts
Apps Being Evaluated by Initiative Executives
Date Company Status Vendor Product Category Market
No data found
FAQ - APPS RUN THE WORLD Initiative Technographics

Initiative is a Professional Services organization based in United States, with around 3200 employees and annual revenues of $626.0 million.

Initiative operates a diverse technology stack with applications such as AdDaptive Intelligence Platform, Amazon EC2 and Phenom Talent CRM, covering areas like Account Based Marketing, Application Hosting and Computing Services and Candidate Relationship Management.

Initiative has invested in cloud applications and AI-driven platforms to optimize efficiency and growth, collaborating with vendors such as AdDaptive Intelligence, Amazon Web Services (AWS) and Phenom.

Initiative recently adopted applications including DocuSign eSignature in 2021, Cloudflare CDN in 2020 and Dropbox Business in 2020, highlighting its ongoing modernization strategy.

APPS RUN THE WORLD maintains an up-to-date database of Initiative’s key decision makers and IT executives, available to Premium subscribers.

Our research team continuously updates Initiative’s profile with verified software purchases, vendor relationships, and digital initiatives identified from public and proprietary sources.

Subscribe to APPS RUN THE WORLD to access the complete Initiative technographics profile, including detailed breakdowns by category, vendor, and IT decision makers.