IPSY
IPSY Technographics
IPSY Technographics, Software Purchases, AI and Digital Transformation Initiatives
Discover the latest software purchases and digital transformation initiatives being undertaken by IPSY and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 500 IPSY employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that IPSY has purchased the following applications: MineralTree Invoice-to-Pay for AP Automation in 2019, Zoom Chat (ex Solvvy) for Chatbots and Conversational AI in 2012, Google Workspace (Formerly Google G-Suite) for Collaboration in 2012 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems IPSY is running and its propensity to invest more and deepen its relationship with MineralTree , Oracle , Stripe or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing IPSY revenues, which have grown to $100.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for IPSY intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
IPSY Tech Stack and Enterprise Applications
IPSY ERP
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| MineralTree | Legacy | MineralTree Invoice-to-Pay | AP Automation | ERP | n/a | 2019 | 2019 |
In 2019 IPSY implemented MineralTree Invoice-to-Pay to centralize accounts payable operations and standardize invoice processing. The deployment targeted IPSY's finance and accounts payable teams in the United States and aligned with AP Automation objectives for invoice intake, approval routing, and payment authorization.
The MineralTree Invoice-to-Pay implementation focused on invoice capture, automated approval workflows, invoice matching, and supplier payment orchestration consistent with AP Automation functional norms, and was configured for rapid user onboarding. IPSY reported the solution was "very user friendly," quick to bring live from implementation to finish, and "very easy to learn" from an end user perspective according to Army David ERP Consultant, IPSY. Governance centered on adapting invoice-to-pay workflows and user training to accelerate adoption across the finance organization.
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ERP Financial | ERP |
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2019 | 2019 |
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Payment Processing | ERP |
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2021 | 2021 |
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Tax Management | ERP |
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2019 | 2019 |
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IPSY AI-Powered Application
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Zoom Video Communications | Legacy | Zoom Chat (ex Solvvy) | Chatbots and Conversational AI | AI-Powered Application | n/a | 2012 | 2012 |
In 2012, IPSY implemented Zoom Chat (ex Solvvy) as a website-embedded conversational support channel. The deployment used Zoom Chat (ex Solvvy) on ipsy.com and is categorized as Chatbots and Conversational AI, providing a customer-facing chat widget for automated assistance.
The implementation focused on typical Chatbots and Conversational AI functional modules, including natural language understanding, decision-tree conversational flows, and knowledge-base driven answer delivery. Configuration centered on templated response flows and automated escalation triggers to route conversations to human agents when required, reflecting standard chatbot conversational workflows.
Operational responsibility for the Zoom Chat (ex Solvvy) instance was handled by IPSY customer support and site operations teams, who managed content updates, conversation scripts, and iterative tuning of response logic. The architecture followed a vendor-hosted, website-layer deployment model with monitoring and refinement processes to sustain conversational accuracy and coverage.
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IPSY Collaboration
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Legacy | Google Workspace (Formerly Google G-Suite) | Collaboration | Collaboration | n/a | 2012 | 2012 |
In 2012, IPSY deployed Google Workspace (Formerly Google G-Suite) to standardize core Collaboration capabilities across the organization. The deployment centralized cloud email, calendar, Drive-based file storage, and real-time document collaboration for a 500-employee retail organization headquartered in the United States. Google Workspace (Formerly Google G-Suite) is provisioned as the primary Collaboration platform supporting corporate productivity and team collaboration.
The implementation leveraged native Collaboration modules including Gmail, Calendar, Drive, Docs, Sheets, Slides, and the admin console for user provisioning and access control. Configuration focused on domain-managed accounts, group-based sharing policies, mobile device management, and collaboration templates to support content creation and marketing workflows. Standardized access controls and logging were applied to align with operational governance for corporate communications.
Operational coverage was company-wide, with centralized IT administration and day-to-day use embedded into website-related workflows where Google Apps for Business were used. Governance included centralized admin roles, group policy enforcement, and staged user onboarding to manage account lifecycle and retention settings. The deployment positioned Google Workspace (Formerly Google G-Suite) as the principal Collaboration layer within IPSY's productivity stack.
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IPSY eCommerce
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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eCommerce Fraud Protection | eCommerce |
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2020 | 2020 |
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Shipping Management | eCommerce |
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2018 | 2018 |
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IPSY CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Account Based Marketing | CRM |
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2025 | 2025 |
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Customer Data Platform | CRM |
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2020 | 2020 |
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Customer Experience | CRM |
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2020 | 2020 |
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Customer Experience | CRM |
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2021 | 2021 |
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Customer Support | CRM |
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2020 | 2020 |
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Customer Support | CRM |
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2021 | 2021 |
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Customer Support | CRM |
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2021 | 2021 |
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Marketing Analytics | CRM |
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2019 | 2019 |
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Partner Relationship Management | CRM |
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2020 | 2020 |
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Sales Automation, CRM, Sales Engagement | CRM |
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2021 | 2021 |
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IPSY ITSM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Application Performance Management | ITSM |
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2016 | 2016 |
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IT Service Management | ITSM |
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2018 | 2018 |
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IPSY TRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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AML, Fraud and Compliance | TRM |
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2017 | 2017 |
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IPSY PaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Transactional Email | PaaS |
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2012 | 2012 |
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Transactional Email | PaaS |
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2015 | 2015 |
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IPSY IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Application Hosting and Computing Services | IaaS |
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2021 | 2021 |
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Content Delivery Network | IaaS |
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2016 | 2016 |
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Content Delivery Network | IaaS |
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2020 | 2020 |
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Content Delivery Network | IaaS |
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2019 | 2019 |
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IPSY CyberSecurity
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Identity and Access Management (IAM) | CyberSecurity |
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2017 | 2017 |
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IT Decision Makers and Key Stakeholders at IPSY
| First Name | Last Name | Title | Function | Department | Phone | |
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Accounting Manager | Manager | Finance | |
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Chief Financial Officer | CXO | Finance | |
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Operations Manager | Manager | Finance | |
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Director of Planning - Subscription | Director | Finance | |
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Technology and Operations Manager | Manager | IT | |
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Operations Manager/Product Manager | Manager | Finance | |
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Director of Brand Operations | Director | Marketing | |
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Senior Director, Lifecycle Marketing | Director | Marketing | |
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VP, Growth | VP | Operations | |
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Chief Financial Officer | CXO | Finance | |
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Vice President, Controller | VP | Finance | |
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Director of Accounting | Director | Finance | |
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Controller | Director | Finance | |
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Apps Being Evaluated by IPSY Executives
APPS RUN THE WORLD tracks software evaluation trends across 2 million companies worldwide, including buyer insights from IPSY IT executives and key decision makers. As part of ARTW Buyer Intent and technographics insights, these findings provide useful visibility into the IPSY digital transformation priorities and AI adoption trends.
| Date | Company | Status | Vendor | Product | Category | Market |
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FAQ - APPS RUN THE WORLD IPSY Technographics
IPSY is a Retail organization based in United States,
with around 500 employees and annual revenues of $100.0 million.
IPSY operates a diverse technology stack with applications such as
MineralTree Invoice-to-Pay, Zoom Chat (ex Solvvy) and Google Workspace (Formerly Google G-Suite),
covering areas like AP Automation, Chatbots and Conversational AI and Collaboration.
IPSY has invested in cloud applications and AI-driven platforms to optimize efficiency and growth,
collaborating with vendors such as MineralTree, Zoom Video Communications and Google.
IPSY recently adopted applications including
Iterable Platform in 2025, Stripe Payments in 2021 and FullStory in 2021,
highlighting its ongoing modernization strategy.
APPS RUN THE WORLD maintains an up-to-date database of IPSY’s key decision makers and IT executives,
available to Premium subscribers.
Our research team continuously updates IPSY’s profile with verified software purchases,
vendor relationships, and digital initiatives identified from public and proprietary sources.
Subscribe to APPS RUN THE WORLD to access the complete IPSY technographics profile,
including detailed breakdowns by category, vendor, and IT decision makers.